Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Vivo Brazil Communications 330000 $45.0B Brazil Adobe Systems Adobe Dynamic Tag Management Tag Management 2020 n/a
Vivo Brazil Communications 330000 $45.0B Brazil Teads Teads Platform Marketing Analytics,Data Management Platform 2020 n/a
Leisure and Hospitality 330000 $5.7B France ServiceNow ServiceNow Customer Service Management Customer Support 2018 n/a
Retail 329000 $30.5B United States Salesforce Salesforce Service Cloud Customer Support 2016 n/a
Retail 329000 $30.5B United States Salesforce Salesforce Marketing Cloud Marketing Automation 2021 n/a
Retail 329000 $30.5B United States Salesforce Salesforce Sales Cloud Sales Automation,CRM,Sales Engagement 2021 n/a
Retail 329000 $30.5B United States Adobe Systems Adobe Experience Cloud Customer Experience 2018 n/a
Retail 329000 $30.5B United States Kobie Marketing Kobie Alchemy Cloud Customer Loyalty 2013 n/a
Manufacturing 327000 $83.5B Germany Five9 Five9 Cloud Call Center 2015 Direct from vendor
Manufacturing 327000 $83.5B Germany Oracle Oracle CRM On Demand CRM 2015 n/a
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