Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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  • Retail
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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Retail 4000 $1.8B United States Amazon Web Services (AWS) Amazon CloudFront Content Delivery Network 2012 n/a
Retail 4000 $1.8B United States Acoustic Acoustic Analytics (formerly IBM Tealeaf) Customer Analytics 2011 n/a
Retail 4000 $1.8B United States Salesforce Salesforce Marketing Cloud Marketing Automation 2019 n/a
Retail 4000 $1.8B United States Fastly Fastly Content Delivery Network 2021 n/a
Retail 4000 $1.8B United States FullStory FullStory Customer Experience 2020 n/a
Retail 4000 $1.8B United States Genesys Genesys Cloud CX Call Center 2021 n/a
Retail 4000 $1.8B United States Nice Systems Digital and Self-Service Management (ex goMoxie) Customer Support 2016 n/a
Retail 4000 $1.8B United States Google Google Pay Payment Processing 2020 n/a
Retail 4000 $1.8B United States Heap Heap Analytics Marketing Analytics 2021 n/a
Retail 4000 $1.8B United States Impact Impact Partnership Cloud Partner Relationship Management 2017 n/a
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