AI Buyer Insights:

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

Apply Filters For 10+ Million Software Purchases

  • Professional Services
Logo Customer Industry Empl. Revenue Country Vendor Application Category When VAR/SI Insight Insight Source
12Guide Professional Services 50 $5M Netherlands Google Google Tag Manager Tag Management 2024 n/a
12Guide Professional Services 50 $5M Netherlands Campaign Monitor Campaign Monitor Email Marketing Marketing Automation 2025 n/a In 2025, 12Guide deployed Campaign Monitor Email Marketing as its cloud hosted email platform, instrumenting the company website for subscriber capture and campaign delivery. 12Guide uses Campaign Monitor Email Marketing in a Marketing Automation role to support client outreach, newsletter distribution, and lead nurture workflows for its professional services operations in the Netherlands. The implementation centers on standard email marketing modules including template management, campaign orchestration, automated sequencing, audience segmentation, and analytics instrumentation. Campaign Monitor Email Marketing was configured to manage segmented subscriber lists and automated journeys, and to provide campaign reporting and deliverability monitoring aligned with marketing and client service workflows. Operational coverage is focused on the marketing and client services teams, with the website integration serving as the primary source for opt in capture and tracking. Governance elements include role based access to the Campaign Monitor Email Marketing workspace, centralized list hygiene and consent processes, and approval workflows for outbound campaigns to ensure consistent client communications and compliance.
Professional Services 10 $1M United States Google Google Workspace (Formerly Google G-Suite) Collaboration 2013 n/a
Professional Services 10 $1M United States Google Google Tag Manager Tag Management 2023 n/a
Professional Services 10 $1M United States CloudLinux Imunify360 Web Application Firewalls (WAF) 2023 n/a
Professional Services 10 $1M United States Xola Xola Reservation and Booking Management 2019 n/a
Professional Services 50 $5M Germany InterNetX InterNetX Cloud Application Hosting and Computing Services 2019 n/a
Professional Services 40 $5M Germany Forcepoint Forcepoint Email Security Cloud Secure Email Gateways (SEGs) 2013 n/a
Professional Services 40 $5M Germany InterNetX InterNetX Cloud Application Hosting and Computing Services 2021 n/a
Professional Services 10 $1M United States IONOS IONOS Cloud Application Hosting and Computing Services 2016 n/a
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