Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
Apply Filters For 10+ Million Software Purchases
- Retail
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Abbonamenti Italy | Retail | 35 | $10M | Italy | Adabra | Adabra Platform | Marketing Automation | 2017 | n/a | In 2017 Abbonamenti Italy implemented the Adabra Platform, Apps Category "" to personalize user experiences and automate marketing campaigns for its subscription ecommerce business in Italy. The Adabra Platform was configured to deliver behavioral personalization, product recommendations, and campaign automation across the web storefront and email channels. Implementation centered on Adabra personalization and campaign automation modules, with configuration of behavioral segmentation, recommendation rules, automated lifecycle campaigns, and A/B testing workflows. Operational scope covered marketing, e-commerce operations, and customer experience teams within Abbonamenti Italy, and governance established centralized campaign rulebooks with iterative rollout across the subscription funnel. | |
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Abbonamenti Italy | Retail | 35 | $10M | Italy | Awin | Awin Affiliate Marketing | Partner Relationship Management | 2021 | n/a | ||
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Retail | 10 | $1M | United States | LiveChat, Inc. | LiveChat | Chatbots and Conversational AI | 2022 | n/a |
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Retail | 18 | $2M | United States | Amazon Web Services (AWS) | Amazon EC2 | Application Hosting and Computing Services | 2014 | n/a |
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Retail | 18 | $2M | United States | Microsoft | Microsoft 365 | Collaboration | 2017 | n/a |
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Retail | 18 | $2M | United States | Microsoft | Microsoft Azure Cloud Services | Application Hosting and Computing Services | 2023 | n/a |
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Retail | 10 | $1M | United States | Amazon Web Services (AWS) | Amazon EC2 | Application Hosting and Computing Services | 2021 | n/a |
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Retail | 45 | $5M | United States | Amazon Web Services (AWS) | Amazon EC2 | Application Hosting and Computing Services | 2023 | n/a |
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Retail | 10 | $1M | United States | Sitecore | Sitecore CMS | Web Content Management | 2023 | n/a |
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Retail | 10 | $1M | United States | HubSpot | Hubspot Marketing Automation | Marketing Automation | 2023 | n/a |
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