Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Progressive Insurance 61432 $62.1B United States Act-On Software Act-On ABM Platform Account Based Marketing 2020 n/a
Progressive Insurance 61432 $62.1B United States Salesforce Salesforce Marketing Cloud Marketing Automation 2015 n/a
Insurance 61432 $62.1B United States Salesforce Salesforce Service Cloud Customer Support 2015 n/a
Banking and Financial Services 80000 $61.8B United States Salesforce Salesforce Sales Cloud Sales Automation,CRM,Sales Engagement 2010 n/a
Banking and Financial Services 80000 $61.8B United States Nice Systems NICE Interaction Recording Call Center 2017 n/a
Banking and Financial Services 80000 $61.8B United States Vonage Vonage Number Insight API (ex Nexmo) Caller ID 2018 n/a
Banking and Financial Services 80000 $61.8B United States Adobe Systems Adobe Experience Cloud Customer Experience 2021 n/a
Banking and Financial Services 80000 $61.8B United States Adobe Systems Adobe Launch Tag Management 2020 n/a
Banking and Financial Services 80000 $61.8B United States Adobe Systems Adobe Marketing Cloud (ex Omniture) Marketing Automation 2016 n/a
Banking and Financial Services 80000 $61.8B United States Adobe Systems Adobe Target Standard Marketing Analytics 2021 n/a
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