Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
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- SCM
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Heineken Costa Rica | Consumer Packaged Goods | 1500 | $565M | Costa Rica | Bettertech | Bettertech Zsuite | Advanced Planning and Scheduling | 2019 | n/a | In 2019, Heineken Costa Rica implemented Bettertech Zsuite to deliver point-of-sale and outlet performance tracking across Latin American and Caribbean markets. The deployment targeted trade execution and distribution processes, providing centralized KPI monitoring, visibility, price compliance and related dashboards. Bettertech Zsuite was used to provide retail performance and distribution dashboards, aligning with Advanced Planning and Scheduling capabilities for demand alignment and scheduling at outlet level. Functional modules observed in the engagement include KPI monitoring, price compliance controls and dashboarding for outlet performance, with planning and scheduling capabilities inferred from Bettertech's project scope. Configuration focused on operational visibility and orchestration of trade activities. Operational coverage encompassed regional trade and distribution teams across Latin America and the Caribbean, impacting trade execution, distribution planning and retail operations for Heineken Costa Rica. Governance was operationalized through centralized dashboards that supported price compliance oversight and distribution monitoring, enabling standardized performance tracking across markets. This implementation positions Bettertech Zsuite within the Advanced Planning and Scheduling category as a tool to strengthen retail execution and distribution visibility. | |
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Seed Heritage Australia | Retail | 1200 | $140M | Australia | Comestri | Comestri OMS | Order Management | 2019 | n/a | In 2019, Seed Heritage Australia implemented Comestri OMS to centralize Order Management across its Australian retail and ecommerce channels. The Comestri OMS deployment was positioned to orchestrate product and order data across online storefronts and physical retail touchpoints, aligning order flow with inventory visibility and fulfillment processes. The implementation leveraged Comestri OMS functionality for order lifecycle management, inventory visibility and fulfillment orchestration, and used Comestri PIM for product data orchestration and master catalog management as indicated in vendor coverage. Configuration focused on catalog consolidation, SKU harmonization and order state orchestration to support multi-channel sales and returns workflows. Integrations consolidated channel order feeds and inventory feeds into Comestri OMS, linking ecommerce sales channels, in-store retail operations and warehouse fulfillment systems to a central order processing engine. Operational coverage included ecommerce, retail operations and merchandising teams, with Comestri acting as the central data orchestration layer for orders and product information across Australia. Governance emphasized a single source of truth for product master data in Comestri PIM and centralized order status and fulfillment rules in Comestri OMS, instituting standardized workflows for order exceptions and returns. The deployment approach aligned system ownership between merchandising for product data and operations for fulfillment rules, enabling consistent cross-channel order processing managed through Comestri OMS. | |
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Transportation | 3500 | $200M | United States | Helioz Technologies | Helioz Pallet Insight | Real-Time Transportation Visibility | 2019 | n/a |
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Manufacturing | 68 | $22M | United Kingdom | Business Micros | Business Micros Courier | Real-Time Transportation Visibility | 2019 | n/a |
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Transportation | 300 | $11M | India | Citta | Citta Courier365Cloud | Real-Time Transportation Visibility | 2019 | n/a |
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Retail | 25 | $8M | Netherlands | CloudSuite | CloudSuite Order Management | Order Management | 2019 | n/a |
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Construction and Real Estate | 30 | $4M | Belgium | AFAS Software | AFAS Order Management | Order Management | 2019 | TracingInMotion |
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Construction and Real Estate | 140 | $108M | Netherlands | AFAS Software | AFAS Order Management | Order Management | 2019 | n/a |
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Transportation | 5000 | $2.0B | United States | McLeod Software | McLeod LoadMaster | Transportation Management | 2019 | n/a |
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Transportation | 200 | $20M | United States | McLeod Software | McLeod LoadMaster | Transportation Management | 2019 | n/a |
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