Heredia, 40803,
Costa Rica
Heineken Costa Rica Technographics
Heineken Costa Rica Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Heineken Costa Rica and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1500 Heineken Costa Rica employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Heineken Costa Rica has purchased the following applications: Visa Authorize.Net for Payment Processing in 2025, Swaven POP for Point Of Sale in 2024, MikMak for eCommerce in 2024 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Heineken Costa Rica is running and its propensity to invest more and deepen its relationship with Visa , Swaven , MikMak or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Heineken Costa Rica revenues, which have grown to $565.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Heineken Costa Rica intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Heineken Costa Rica Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Visa | Legacy | Visa Authorize.Net | Payment Processing | ERP Financial Management | n/a | 2025 | 2025 |
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Swaven | Legacy | Swaven POP | Point Of Sale | ERP Services and Operations | n/a | 2024 | 2024 |
|
eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| MikMak | Legacy | MikMak | eCommerce | eCommerce | n/a | 2024 | 2024 |
In 2024, Heineken Costa Rica deployed MikMak on its corporate website. The MikMak implementation is positioned as an eCommerce layer to enable shoppable content and on-site commerce workflows directly within product and promotional pages.
Configuration emphasizes MikMak modules for shoppable media, product discovery widgets, buy buttons and embedded checkout flows, reflecting typical eCommerce capabilities. The implementation includes client side commerce widgets and merchandising controls to surface products and promotions within editorial and campaign experiences.
Technically MikMak is embedded into the website front end as the primary on-site commerce interface, operating alongside the site content delivery and page templates. Operational ownership is held by digital and marketing teams, who use MikMak tooling to manage content placement, offer configuration and campaign execution.
Governance centers on content approval and commerce workflow coordination, with marketing responsible for creative and commerce teams controlling purchase paths and product availability. The deployment scope covers Heineken Costa Rica web properties and aligns MikMak with existing site navigation and promotional calendars.
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SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Advanced Planning and Scheduling | SCM |
|
2019 | 2020 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Call Center | CRM |
|
2023 | 2023 |
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Customer Experience | CRM |
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2018 | 2018 |
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Data Management Platform | CRM |
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2018 | 2018 |
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Data Management Platform | CRM |
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2018 | 2018 |
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Data Management Platform | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2018 | 2018 |
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Marketing Analytics, Data Management Platform | CRM |
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2020 | 2020 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2024 | 2024 |
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Tag Management | CRM |
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2018 | 2018 |
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Tag Management | CRM |
|
2019 | 2019 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
|
2019 | 2019 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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Application Hosting and Computing Services | IaaS |
|
2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Cloud Storage | IaaS |
|
2019 | 2019 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2023 | 2023 |
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IT Decision Makers and Key Stakeholders at Heineken Costa Rica
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Heineken Costa Rica Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||