Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
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- Analytics and BI
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Merrill Lynch | Banking and Financial Services | 40000 | $16.1B | United States | FactSet | FactSet Fundamentals | Analytics and BI | 2018 | n/a | In 2018, Merrill Lynch selected FactSet as its primary market data provider and implemented FactSet Fundamentals to distribute market data feeds and analytics to more than 15,000 wealth advisors. The deployment targeted the finance and wealth management process area in the United States, and the FactSet Fundamentals implementation is positioned within the Analytics and BI category. Configuration centered on provisioning company fundamentals content, normalized reference data, and standardized financial analytics to support advisor decisioning and client reporting. FactSet Fundamentals was set up to deliver time series fundamentals, entity-level financials, and enriched content for use in both internal reporting and client-facing presentations, aligning feed formats and data models with advisor workflows. Integrations focused on embedding market data feeds and content into internal and client-facing applications, using feed distribution and API layers to surface FactSet Fundamentals data within advisor platforms and portfolio tools. Operational coverage encompassed Merrill Lynch Wealth Management advisors across the United States, where the implementation supplied consistent market and fundamentals content into advisory, reporting, and portfolio construction workflows. Governance emphasized centralizing content standardization, feed management, and entitlement controls to ensure consistent analytics across channels. Rollout delivered FactSet Fundamentals content at scale to advisor desktops and client reporting systems, with operational processes adjusted to manage ongoing data refreshes and content distribution. | |
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MetaQuotes | Professional Services | 180 | $30M | Cyprus | Finteza | Finteza Analytics | Analytics and BI | 2018 | n/a | In 2018 MetaQuotes implemented Finteza Analytics as an Analytics and BI solution to surface analytics and plug-in distribution within its MQL5 community. The deployment positioned Finteza Analytics as the primary web and mobile measurement layer for MetaQuotes, with communications and forum posts documenting product launch and availability rather than a third party case study. Implementation focused on instrumenting web and mobile installs and surfacing WordPress and Drupal plugins through the MQL5 site, enabling centralized collection of event tracking, user segmentation, and campaign referral data. Finteza Analytics was configured to support analytics capabilities for both mobile and web measurement, aligning with typical Analytics and BI workflows such as session tracking, conversion funnel visibility, and ad campaign attribution. Integrations were explicitly executed via Finteza WordPress and Drupal plugins, with the MQL5 community used as the primary distribution and discovery channel. Operational coverage was stated as global with emphasis on EMEA, and the implementation targeted marketing and product analytics functions within MetaQuotes, leveraging community-facing pages to drive plugin adoption and client-side instrumentation. Governance and rollout were driven by vendor announcements and forum posts on the MQL5 site, using staged communication to surface plugin availability and analytics capabilities. The narrative in public communications places Finteza Analytics as an embedded analytics layer for MetaQuotes web properties and community channels, with implementation details published directly by the vendor and product owner. | |
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Retail | 2100000 | $681.0B | United States | Insightsoftware | Exago BI | Analytics and BI | 2018 | n/a |
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Professional Services | 411951 | $59.3B | United Kingdom | Insightsoftware | Exago BI | Analytics and BI | 2018 | n/a |
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Professional Services | 1000 | $250M | United States | Insightsoftware | Exago BI | Analytics and BI | 2018 | n/a |
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Banking and Financial Services | 1263 | $1.1B | Japan | icCube Software | icCube | Analytics and BI | 2018 | n/a |
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Retail | 350 | $60M | United States | Epicor | Grow.com | Analytics and BI | 2018 | n/a |
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Professional Services | 55 | $5M | United States | Epicor | Grow.com | Analytics and BI | 2018 | n/a |
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Professional Services | 1500 | $750M | United States | OpenText | OpenText Magellan | Analytics and BI | 2018 | n/a |
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Government | 453551 | $65.3B | United States | Composable Analytics | Composable Analytics | Analytics and BI | 2018 | n/a |
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