Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
Apply Filters For 10+ Million Software Purchases
- Analytics and BI
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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AirAsia | Transportation | 23000 | $838M | Malaysia | GE Digital | GE Digital FlightPulse | Analytics and BI | 2018 | n/a | In 2018, AirAsia signed a multi year agreement to implement GE Digital FlightPulse and GE eFOQA to give pilots access to flight analytics aimed at reducing fuel burn and emissions as part of flight operations. The deployment targeted the Asia region and used GE Digital FlightPulse, categorized as Analytics and BI, to surface operational insights directly to flight crews and operations teams. The initiative was positioned to support pilot procedure optimization and fuel efficiency efforts across scheduled and regional routes. The implementation centered on pilot facing flight analytics and FOQA workflows, combining GE Digital FlightPulse dashboards with eFOQA event capture and review capabilities. Functional capabilities implemented included fuel burn and emissions analytics, event based flight operational quality assurance, trend analysis for procedural deviations, and cockpit access to post flight analytics for crew debriefs. Configuration emphasized data visualization, alerting for safety and efficiency events, and procedural analytics to standardize pilot behavior. Rollout was governed through a multi year agreement covering operational adoption across AirAsia's Asia region operations, with program level coordination between flight operations, pilot training, and fuel management teams. Governance included structured FOQA review workflows and pilot debrief processes to operationalize analytics into procedure changes. The program explicitly anticipated savings of around 1 percent from optimized pilot procedures and aimed to reduce fuel burn and emissions as part of flight operations. | |
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rue21 | Retail | 6200 | $1.7B | United States | Algonomy | Manthan Retail Analytics | Analytics and BI | 2018 | n/a | In 2018 rue21 deployed Manthan Retail Analytics to centralize customer and retail analytics across its US store footprint. The deployment used Manthan's Customer Data Platform, Customer Analytics and Enterprise Retail Analytics, and aligns with the Analytics and BI category. Implementation focused on operationalizing customer data and analytics for retail marketing and merchandising workflows. Functional capabilities implemented included unified customer profiles to support deeper segmentation, campaign personalization and centralized enterprise retail analytics to inform assortment, pricing and promotions. Operational scope covered marketing and merchandising teams across rue21's US store network, with explicit targeting of assortment, pricing, promotions, allocation and replenishment processes. The configuration emphasized shared data access between retail marketing and merchandising for consistent segmentation and execution. Governance and workflow changes centralized analytics ownership within merchandising and retail marketing, enabling segmentation-driven communications and personalized outreach. The deployment was intended to improve engagement, loyalty and merchandising effectiveness as described in the vendor announcement. | |
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Utilities | 1182 | $791M | United States | Jabil | ProcureAbility PureSpend | Analytics and BI | 2018 | n/a |
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Media | 56 | $10M | United States | Chartbeat | Chartbeat | Analytics and BI | 2018 | n/a |
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Automotive | 120 | $53M | France | Google Charts | Analytics and BI | 2018 | n/a |
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Professional Services | 17 | $1.5B | United States | Near | CARBON | Analytics and BI | 2018 | n/a |
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Government | 4045 | $600M | United Kingdom | MHR (formerly MidlandHR) | MHR iTrent People Analytics | Analytics and BI | 2018 | n/a |
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Education | 3430 | $823M | United Kingdom | MHR (formerly MidlandHR) | MHR iTrent People Analytics | Analytics and BI | 2018 | n/a |
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Healthcare | 3000 | $500M | United States | Inovalon | Inovalon ONE Platform | Analytics and BI | 2018 | n/a |
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Non Profit | 750 | $100M | United Kingdom | MRI Software | MRI Tenancy Analytics | Analytics and BI | 2018 | n/a |
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