Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
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- TRM
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Posthuset Denmark | Leisure and Hospitality | 27 | $3M | Denmark | Termly | Termly Cookie Consent Manager | Governance, Risk and Compliance | 2025 | n/a | ||
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Abc Group Italy | Leisure and Hospitality | 152 | $31M | Italy | Iubenda | Iubenda | Governance, Risk and Compliance | 2025 | n/a | In 2025, Abc Group Italy deployed Iubenda as its Governance, Risk and Compliance application on the company public website. The implementation embeds Iubenda's script at the site layer to centralize privacy policy publication and capture cookie consent across visitor sessions, aligning the web presence with corporate compliance controls. Functional components implemented include the Iubenda cookie consent banner, automated privacy and cookie policy generation, and consent logging with categorization to support recordkeeping and consent lifecycle workflows. Operational ownership is maintained between Legal and Marketing for policy content and consent rules via the Iubenda console, while web operations handle the technical insertion into the content management system, positioning Iubenda as the front-line Governance, Risk and Compliance control for customer-facing data capture on Abc Group Italy's website. | |
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Banking and Financial Services | 327 | $254M | Canada | NAVEX Global | NAVEX One | Governance, Risk and Compliance | 2025 | n/a |
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Banking and Financial Services | 1000 | $150M | Canada | Usercentrics | Usercentrics Consent Management Platform (CMP) | Governance, Risk and Compliance | 2025 | n/a |
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Media | 629 | $190M | United Kingdom | Usercentrics | Usercentrics Consent Management Platform (CMP) | Governance, Risk and Compliance | 2025 | n/a |
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Non Profit | 1000 | $208M | United States | Iubenda | Iubenda | Governance, Risk and Compliance | 2025 | n/a |
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Banking and Financial Services | 214 | $44M | Germany | OneTrust | OneTrust Cookie Consent | Governance, Risk and Compliance | 2025 | n/a |
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Banking and Financial Services | 214 | $44M | Germany | OneTrust | OneTrust CookiePro | Governance, Risk and Compliance | 2025 | n/a |
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Professional Services | 25 | $3M | Spain | Usercentrics | Usercentrics Consent Management Platform (CMP) | Governance, Risk and Compliance | 2025 | n/a |
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Healthcare | 700 | $200M | United States | OneTrust | OneTrust Cookie Consent | Governance, Risk and Compliance | 2025 | n/a |
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