Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Comerica Bank | Banking and Financial Services | 7927 | $3.2B | United States | C3.ai | C3 AI Cash Management | Treasury Management | 2025 | n/a | In 2025, C3.ai announced a company-wide AI transformation engagement with Comerica Bank focused on scaling multiple enterprise AI use cases in the United States, including operational and financial analytics. As part of that program it is inferred that Comerica Bank includes C3 AI Cash Management to address core Treasury Management use cases for finance and treasury teams. C3 AI Cash Management implementations typically centralize cash forecasting, liquidity planning, working capital analytics, scenario modeling, and AI-driven anomaly detection, and the engagement is expected to configure those functional modules for Comerica Bank's treasury operations. The C3 AI Cash Management deployment is likely to emphasize model orchestration, real-time analytics, and policy-driven cash position monitoring to support daily cash decisioning. Deployment is expected to be aligned with an enterprise AI platform architecture that centralizes model management, data ingestion pipelines, and feature stores for cross-functional reuse across finance and operational analytics teams in the United States. Operational scope for the C3 AI Cash Management rollout is inferred to target Comerica Bank's corporate treasury, finance controllers, and operational analytics functions rather than branch-level retail operations. Governance will need to include model governance, data quality controls, and treasury workflow integration to ensure controls, auditability, and regulatory compliance are maintained as AI-driven forecasts inform liquidity decisions. Rollout is expected to be staged with pilot use cases, validation cycles, and phased operationalization across treasury workstreams to scale enterprise adoption. | |
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La Poste | Professional Services | 250000 | $37.5B | France | C3.ai | C3 AI Cash Management | Treasury Management | 2025 | n/a | In 2025, La Poste was listed by C3.ai among new and expanded commercial agreements announced in December 2025, signaling a commercial engagement in France that may span the company’s financial services arm and operational units. The engagement is inferred to include C3 AI Cash Management, positioned to address Treasury Management use cases across cash visibility and liquidity orchestration. C3 AI Cash Management is likely to be configured to provide core treasury modules typical of Treasury Management implementations, including cash forecasting and intraday cash position consolidation, liquidity optimization and scenario modeling, and analytics for bank relationship and fee management. The configuration focus is expected to emphasize data ingestion and AI-driven forecasting workflows, aligning model outputs with treasury decisioning and daily cash operations. Operational integration is expected to center on bank feed aggregation, account-level cash reporting and connections to enterprise financial systems and payments engines, enabling a central cash hub for the finance function. Scope of deployment is inferred to span La Poste’s financial services arm and select operational business units within France, supporting treasury desk workflows and cross-functional finance processes. Governance and rollout are expected to follow a phased approach with centralized treasury control and finance governance, augmented by model validation, exception handling and documented operational processes for cash management. No explicit outcomes or cost figures were disclosed in the announcement, therefore reported benefits and impacts are not specified. | |
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Healthcare | 50 | $3M | India | Usercentrics | Usercentrics Consent Management Platform (CMP) | Governance, Risk and Compliance | 2025 | n/a |
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Transportation | 2000 | $350M | India | Usercentrics | Usercentrics Consent Management Platform (CMP) | Governance, Risk and Compliance | 2025 | n/a |
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Transportation | 2000 | $350M | India | OneTrust | OneTrust Cookie Consent | Governance, Risk and Compliance | 2025 | n/a |
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Manufacturing | 145 | $46M | Italy | EcoVadis | EcoVadis | Governance, Risk and Compliance | 2025 | n/a |
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Oil, Gas and Chemicals | 281 | $1.0B | Tunisia | OneTrust | OneTrust Cookie Consent | Governance, Risk and Compliance | 2025 | n/a |
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Retail | 10 | $1M | Ireland | Usercentrics | Usercentrics Consent Management Platform (CMP) | Governance, Risk and Compliance | 2025 | n/a |
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Leisure and Hospitality | 15 | $1M | Austria | Termly | Termly Cookie Consent Manager | Governance, Risk and Compliance | 2025 | n/a |
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Construction and Real Estate | 2000 | $200M | United States | OneTrust | OneTrust Cookie Consent | Governance, Risk and Compliance | 2025 | n/a |
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