Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
Apply Filters For 10+ Million Software Purchases
- TRM
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Lofty | Professional Services | 100 | $10M | United States | OneTrust | OneTrust CookiePro | Governance, Risk and Compliance | 2024 | n/a | ||
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CIENCE | Professional Services | 500 | $100M | United States | Lunio | Lunio Automated Click Fraud Prevention | AML, Fraud and Compliance | 2024 | n/a | In 2024, CIENCE deployed Lunio Automated Click Fraud Prevention on their website to protect inbound traffic and conversion points. The implementation places Lunio Automated Click Fraud Prevention squarely within the AML, Fraud and Compliance category and is focused on reducing invalid clicks that distort demand generation metrics. The configuration emphasizes standard category capabilities, including real time click and bot detection, rule based blocking and automated remediation, and centralized analytics for suspicious activity. Lunio Automated Click Fraud Prevention was provisioned to provide continuous monitoring, alerting, and configurable policy controls that allow marketing operations to tune detection thresholds and blocking behavior. Operational coverage is centered on the CIENCE website and associated lead capture funnels, impacting marketing, demand generation, and sales development workflows that rely on clean traffic and accurate campaign attribution. The deployment instruments conversion touchpoints and session signals to surface fraudulent activity for campaign managers and operational owners. Governance and runbook changes were oriented around ongoing policy tuning and incident handling, with marketing operations owning day to day monitoring and escalation to technical teams for rule updates. Rollout details focused on iterative configuration and monitoring, with operational handoffs to maintain detection fidelity as campaign patterns evolve. | |
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Professional Services | 20 | $2M | United States | Usercentrics | Usercentrics Consent Management Platform (CMP) | Governance, Risk and Compliance | 2024 | n/a |
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Professional Services | 10 | $1M | United States | Usercentrics | Usercentrics Consent Management Platform (CMP) | Governance, Risk and Compliance | 2024 | n/a |
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Professional Services | 10 | $1M | Germany | Usercentrics | Usercentrics Consent Management Platform (CMP) | Governance, Risk and Compliance | 2024 | n/a |
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Professional Services | 20 | $2M | Spain | Usercentrics | Usercentrics Consent Management Platform (CMP) | Governance, Risk and Compliance | 2024 | n/a |
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Professional Services | 50 | $5M | United States | NextRoll | NextRoll Cookie Consent Banner | Governance, Risk and Compliance | 2024 | n/a |
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Professional Services | 4600 | $1.1B | United Kingdom | OneTrust | OneTrust Cookie Consent | Governance, Risk and Compliance | 2024 | n/a |
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Professional Services | 50 | $5M | United States | OneTrust | OneTrust Cookie Consent | Governance, Risk and Compliance | 2024 | n/a |
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Professional Services | 150 | $15M | South Africa | OneTrust | OneTrust Cookie Consent | Governance, Risk and Compliance | 2024 | n/a |
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