Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
Apply Filters For 10+ Million Software Purchases
- TRM
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight |
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Burgschneider | Retail | 10 | $1M | Germany | Iubenda | GDPR Legal Cookie by iubenda | Governance, Risk and Compliance | 2024 | n/a |
In 2024, Burgschneider implemented GDPR Legal Cookie by iubenda on their customer facing website. The GDPR Legal Cookie by iubenda deployment is categorized under Governance, Risk and Compliance and is provisioned to manage cookie consent, capture user preferences, and present a cookie banner across the retailer's online storefront. The implementation uses a web embedded deployment model to centralize consent capture for site visitors, aligning privacy controls with Burgschneider's ecommerce presence in Germany. This placement positions the application as the primary mechanism for cookie disclosure and preference management on the site.
The configuration includes a cookie banner and preference center along with consent logging and script blocking capabilities that are typical for GDPR Legal Cookie by iubenda, enabling documented consent records and enforcement of visitor choices at page load. Operational coverage touches web operations, legal compliance oversight, and marketing functions that rely on customer tracking, and governance activity focused on establishing consent handling workflows and updating the published cookie policy. Administration and policy configuration are maintained through iubenda's management interface to align cookie categorizations and consent durations with the retailer's privacy controls.
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Bavaria Oslo | Automotive | 200 | $30M | Norway | Usercentrics | Usercentrics Consent Management Platform (CMP) | Governance, Risk and Compliance | 2024 | n/a |
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Professional Services | 25 | $3M | Finland | Usercentrics | Usercentrics Consent Management Platform (CMP) | Governance, Risk and Compliance | 2024 | n/a |
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Professional Services | 500 | $100M | Switzerland | Usercentrics | Usercentrics Consent Management Platform (CMP) | Governance, Risk and Compliance | 2024 | n/a |
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Automotive | 225 | $32M | Hungary | Usercentrics | Usercentrics Consent Management Platform (CMP) | Governance, Risk and Compliance | 2024 | n/a |
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Professional Services | 10 | $10M | France | OneTrust | OneTrust CookiePro | Governance, Risk and Compliance | 2024 | n/a |
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Professional Services | 10 | $10M | France | OneTrust | OneTrust Cookie Consent | Governance, Risk and Compliance | 2024 | n/a |
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Retail | 2500 | $450M | Thailand | OneTrust | OneTrust CookiePro | Governance, Risk and Compliance | 2024 | n/a |
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Professional Services | 15 | $2M | United Kingdom | Privasee | Privasee | Governance, Risk and Compliance | 2024 | n/a |
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Life Sciences | 500 | $100M | Germany | Usercentrics | Usercentrics Consent Management Platform (CMP) | Governance, Risk and Compliance | 2024 | n/a |
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