Sydney, 2000, NSW,
Australia
365 Mechanix
365 Mechanix, a prominent reseller, system integrator, and consulting company, that plays a vital role in numerous system integration and digital transformation initiatives. 365 Mechanix collaboration with software players such as Microsoft empowers organizations to embrace disruptive technologies and accelerate their journey to the cloud, thus reshaping their business models.
| Reseller and SI | Vendor | Application | Category | Market |
|---|---|---|---|---|
| 365 Mechanix | Microsoft | Microsoft Dynamics 365 Customer Insights | Customer Data Platform | CRM |
| 365 Mechanix | Microsoft | Microsoft Dynamics 365 Marketing | Marketing Automation | CRM |
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Product | Category | When | Insight | Insight Source |
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Australian Finance Industry Association | Banking and Financial Services | 150 | $15M | Australia | Microsoft | Microsoft Dynamics 365 Customer Insights | Customer Data Platform | 2020 | In 2020 Australian Finance Industry Association implemented Microsoft Dynamics 365 Customer Insights as its Customer Data Platform to centralize member data and support membership engagement workflows, with deployment and configuration delivered by partner 365 Mechanix. The implementation was aligned with AFIA’s existing Microsoft footprint, intended to unify member records for use across Membership Services, Marketing, and executive outreach functions. Microsoft Dynamics 365 Customer Insights was configured to create unified member profiles through identity resolution, attribute consolidation, and persistent segmentation, leveraging typical Customer Data Platform capabilities for real-time data ingestion, profile enrichment, and audience orchestration. The deployment emphasized functional modules for profile unification, segment building, and analytics-ready data models to surface engagement signals for campaigns and event follow up. The Customer Insights instance was integrated with Office 365 and the organization’s Dynamics 365 Marketing environment to import verified contact and engagement data, establishing a single repository for member information and supporting downstream campaign orchestration and event targeting. 365 Mechanix populated the platform with verified data and applied data governance controls to improve record accuracy and traceability, supporting AFIA’s statutory member register requirements and regular reporting needs. Operational rollout was staged to leverage existing Dynamics 365 Marketing processes and to provide Membership Services and Marketing staff with consolidated access to member intelligence. Governance and process changes focused on centralized data stewardship, controlled ingestion pipelines, and role based access to member profiles, enabling more consistent communications and coordinated event outreach across the organization. | |
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Australian Finance Industry Association | Banking and Financial Services | 150 | $15M | Australia | Microsoft | Microsoft Dynamics 365 Marketing | Marketing Automation | 2020 | In 2020 the Australian Finance Industry Association deployed Microsoft Dynamics 365 Marketing as its primary Marketing Automation platform to consolidate member data and modernize communications. The organization pursued a three month, phased deployment to establish a single source of truth and improve data governance for membership, marketing, events, and accounts functions. Dynamics 365 Marketing was configured with the newsletter marketing module and the event management capability, using predesigned email templates, automated registration workflows, and system-driven confirmations and reminders. With guidance from 365 Mechanix AFIA populated the system with verified member records, instrumented automated event registration and follow up, and standardized marketing cadence to support frequent Monday, Wednesday, and Friday communications. The implementation integrated with Office 365 for continuity of productivity tools and connected event payments to Stripe to eliminate manual accounts receivable processing for bookings. Operational coverage included membership services, marketing and communications, event operations, and accounts receivable, and the platform provided immediate attendee-level engagement tracking to inform targeted outreach by leadership and the CEO. Governance changes included digitizing the statutory member register and instituting centralized data practices so marketing and policy teams could access consistent engagement records. Outcomes called out by AFIA included saving roughly one day per week on email production, running 35 webinars and 10 workshops representing more than a 50 percent increase in events year over year, faster ad hoc communications, reduced payment processing delays, and reported improvements in member satisfaction. |
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Buyer Intent: Companies Evaluating 365 Mechanix Services
- Acubel India, a India based Professional Services organization with 10 Employees
- Msgni Bpo, a Philippines based Professional Services company with 50 Employees
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