Riyadh, 11481,
Saudi Arabia
Metcomiddle East Trading Company
Metcomiddle East Trading Company, a prominent reseller, system integrator, and consulting company, that plays a vital role in numerous system integration and digital transformation initiatives. Metcomiddle East Trading Company collaboration with software players such as Avaya empowers organizations to embrace disruptive technologies and accelerate their journey to the cloud, thus reshaping their business models.
| Reseller and SI | Vendor | Application | Category | Market |
|---|---|---|---|---|
| Metcomiddle East Trading Company | Avaya | Avaya Omni Agent | Call Center,Customer Support | CRM |
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Product | Category | When | Insight | Insight Source |
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Talabat Kuwait | Distribution | 275 | $50M | Kuwait | Avaya | Avaya Omni Agent | Call Center,Customer Support | 2015 | In 2015 Talabat Kuwait deployed Avaya Contact Center Select across its GCC operations and implemented Avaya Omni Agent in the Call Center,Customer Support function to centralize omnichannel customer service and reporting. The deployment targeted customer support teams handling order-related inquiries and was scoped across Talabat's GCC and broader MENA operations, aligning the application to high volume order handling demands. Configuration work emphasized omnichannel routing, real time reporting and a unified agent desktop experience, with Avaya Omni Agent providing the agent side omnichannel capabilities referenced. Functional capabilities implemented included agent desktop workflows for voice and digital interactions, centralized reporting for contact center performance, and queue management to absorb order spikes and reduce repetitive handling. The project was delivered with integrator Metcomiddle East Trading Company, also referenced as METCO in project documentation, and integrated into operational support processes for Talabat's customer support departments. Operational coverage included customer service contact centers across the GCC, with platform-level reporting used to drive daily operations and staffing decisions. Governance and workflow changes accompanied the rollout, standardizing agent scripting, queue prioritization and centralized dashboards to improve agent efficiency and throughput. The Avaya Contact Center Select deployment and Avaya Omni Agent agent desktop functionality helped halve repetitive call handling and supported rapid scale as order volumes doubled year on year. |
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Buyer Intent: Companies Evaluating Metcomiddle East Trading Company Services
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