Albuquerque, 87110, NM,
United States
Speridian
Speridian, a prominent reseller, system integrator, and consulting company, that plays a vital role in numerous system integration and digital transformation initiatives. Speridian collaboration with software players such as Oracle empowers organizations to embrace disruptive technologies and accelerate their journey to the cloud, thus reshaping their business models.
| Reseller and SI | Vendor | Application | Category | Market |
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| Speridian | Microsoft | Microsoft Dynamics 365 for Finance and Operations | ERP Financial | ERP Financial Management |
| Speridian | Oracle | Oracle E-Business Suite | ERP Financial | ERP Financial Management |
| Speridian | Oracle | Oracle Cloud ERP | ERP Financial | ERP Financial Management |
| Speridian | Oracle | Oracle NetSuite ERP | ERP Financial | ERP Financial Management |
| Speridian | Oracle | Oracle Siebel Case Management | Citizen Engagement | CRM |
| Speridian | Oracle | Oracle Marketing Cloud | Marketing Automation | CRM |
| Speridian | Oracle | Oracle Sales Cloud | Sales Automation,CRM | CRM |
| Speridian | Oracle | Oracle Siebel | CRM | CRM |
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Product | Category | When | Insight |
|---|---|---|---|---|---|---|---|---|---|---|
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VSP Vision Care | Insurance | 14000 | $5.6B | United States | Oracle | Oracle Siebel | CRM | 2019 |
In 2019, VSP Vision Care implemented Oracle Siebel as part of a hybrid CRM architecture while deploying Oracle Sales Cloud to deliver Sales Force Automation for its field organization. VSP Vision Care is a vision care health insurance company operating in the United States, Canada, Australia, Ireland, and the United Kingdom, and the CRM initiative aimed to build business processes to support growth and maximize user adaptability.
Speridian configured Oracle Sales Cloud for core SFA workflows, territory management, selling empowerment functionality, mobile-first interfaces and sales analytics, while Oracle Siebel was retained for operations management including servicing and renewals. Functional capabilities implemented included capture of customer, competitor and partner details to produce a 360 degree summary, enterprise mobile application configuration for iOS to maximize user adoption, sales analytics dashboards for reps and executives, and usage pattern tracking with gamification to drive adoption.
Architecturally the teams integrated Oracle Sales Cloud and Oracle Siebel using web services to maintain a hybrid deployment where Siebel handles operational servicing workflows and Oracle Sales Cloud supports front-line selling. The implementation also integrated Oracle Sales Cloud with Oracle Marketing Cloud for all objects in Oracle Sales Cloud, enabling synchronized sales and marketing object flows.
Speridian led the implementation and rollout with a focus on field adoption, mobility and an intuitive sales rep user interface to address low Siebel usage among field sales personnel. Reported outcomes included improved data capture and data quality by 40%, an opportunity cycle acceleration of up to 25%, consolidated insight into sales data, increased data integrity across sales processes, accurate reporting on customers, opportunities, competitors, partners and activities, and mobility for access anytime anywhere.
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VSP Vision Care | Insurance | 14000 | $5.6B | United States | Oracle | Oracle Sales Cloud | Sales Automation,CRM | 2019 |
In 2019 VSP Vision Care implemented Oracle Sales Cloud in the Sales Automation,CRM category to address low field adoption of Siebel and to deliver a selling focused Sales Force Automation platform. Speridian served as the implementation partner for a packaged SFA deployment intended to increase usability for field sales across VSP’s multi-country footprint including the United States, Canada, Australia, Ireland and the United Kingdom.
Oracle Sales Cloud was configured to deliver core SFA workflows, territory management, Sales Analytics dashboards, and enterprise mobility. The implementation captured Customer, Competitor and Partner details to provide a 360 degree summary of accounts, and included usage pattern tracking and gamification to drive user adoption. An enterprise mobile application was configured for iOS to improve field rep usability and access.
The implementation integrated Oracle Sales Cloud with Siebel using web services, maintaining Siebel for operations management such as servicing and renewing clients. Oracle Sales Cloud was also integrated with Oracle Marketing Cloud for all objects in Oracle Sales Cloud, creating a connected Sales and Marketing data model and supporting analytics and reporting for reps and executives.
Governance focused on adoption and data quality, with configured analytics and dashboards to support sales management and executive reporting, and process changes to capture higher integrity sales data at point of entry. Outcomes reported by the project included improved data capture and data quality by 40 percent, faster opportunity cycle times by as much as 25 percent, consolidated insight into sales data for business users, and mobility enabling anytime access for field sales.
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VSP Vision Care | Insurance | 14000 | $5.6B | United States | Oracle | Oracle Marketing Cloud | Marketing Automation | 2019 |
In 2019, VSP Vision Care implemented Oracle Marketing Cloud as its Marketing Automation platform and integrated it into a broader Oracle Sales Cloud centric sales and marketing architecture. Speridian served as the system integrator for the engagement, which aimed to improve sales force adoption and create a unified sales and marketing object model across systems.
The implementation configured Oracle Marketing Cloud to synchronize all objects with Oracle Sales Cloud to support sales and marketing alignment, while VSP retained Siebel for operations management and servicing. The deployment included configuration of enterprise mobile access for field sales on iOS, sales analytics dashboards for reps and executives, and territory management capabilities to support selling workflows and account coverage.
Integration work included object-level synchronization between Oracle Marketing Cloud and Oracle Sales Cloud, and web services based integration between Oracle Sales Cloud and Siebel to maintain operational data continuity. Operational scope covered Field Sales, Sales and Marketing functions, and operations teams across VSP’s international footprint including the United States, Canada, Australia, Ireland and the United Kingdom.
Governance and adoption mechanisms were implemented as part of the rollout, including usage pattern tracking and gamification to drive user engagement, and configurational controls to improve data capture and quality. Outcomes recorded in the engagement included consolidated insight into sales data, mobility for anytime access, a 40 percent improvement in data capture and quality, and an opportunity cycle acceleration of up to 25 percent, all delivered while preserving Siebel for servicing and renewals.
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