Utica, 48317, MI,
United States
Action Insurance Service, Inc. Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Action Insurance Service, Inc. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 25 Action Insurance Service, Inc. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Action Insurance Service, Inc. has purchased the following applications: Ez-Rater Systems for Insurance Pricing and Rating Engine in 2020, Agency Revolution Fuse for Marketing Automation in 2020, Microsoft Azure Monitor for Application Performance Management in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Action Insurance Service, Inc. is running and its propensity to invest more and deepen its relationship with Ez-Rater Systems , Agency Revolution , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Action Insurance Service, Inc. revenues, which have grown to $4.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Action Insurance Service, Inc. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Ez-Rater Systems | Legacy | Ez-Rater Systems | Insurance Pricing and Rating Engine | ERP Services and Operations | n/a | 2020 | 2020 |
In 2020, Action Insurance Service, Inc. implemented Ez-Rater Systems for Insurance Pricing. Public job postings for Action Insurance Service list Ez-Rater as a required tool for commercial lines and worker-comp quoting, indicating the agency uses Ez-Rater Systems for commercial-lines quoting in the United States.
Deployment is agent-centric within a 25-person independent insurance agency and is embedded into commercial lines quoting workflows, used primarily by account managers and producers to accelerate quote generation. Functional modules and capabilities referenced in hiring profiles include commercial-lines quoting and worker compensation quoting, reflecting Insurance Pricing features such as rate retrieval, premium calculation, and quote assembly.
Operational scope centers on commercial lines and workers' compensation business functions, with adoption signaled through job descriptions that require Ez-Rater competency, aligning governance to underwriting and sales workflow ownership. The agency uses Ez-Rater Systems to speed quoting for commercial and worker-comp lines, supporting faster producer response as indicated in public hiring materials.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Agency Revolution | Legacy | Agency Revolution Fuse | Marketing Automation | CRM | n/a | 2020 | 2020 |
In 2020, Action Insurance Service, Inc. deployed Agency Revolution Fuse as its Marketing Automation platform to centralize customer communications and compliance documentation. The implementation was driven by law changes in Michigan and a specific requirement to record customer interactions directly into the agency management system. Agency Revolution Fuse was selected for its management system integration to AMS360, enabling persistent documentation of communications within the AMS360 record.
Configuration centered on common Marketing Automation capabilities, including campaign orchestration, automated customer messaging, template management, and rules based communication workflows. Agency Revolution Fuse was configured to capture outbound and inbound correspondence, tag communications by policy and customer, and push documented entries into AMS360 to establish an auditable record. The project emphasized templates and workflow automation to enforce consistent messaging and required documentation steps.
Operational coverage included client service, sales, and compliance functions within the agency, with documented communications surfaced in AMS360 for review and record keeping. Governance was adjusted to embed mandatory documentation workflows in Fuse, apply role based controls on communication publishing, and ensure that entries flow into AMS360 for regulatory visibility. The agency reports that Agency Revolution Fuse documents all customer communications in AMS360, a capability they identified as critical for meeting Michigan regulatory needs.
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Azure Monitor | Application Performance Management | ITSM | n/a | 2021 | 2021 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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|
|
Transactional Email | PaaS |
|
2018 | 2018 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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|
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Application Hosting and Computing Services | IaaS |
|
2019 | 2019 |
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Cloud Storage | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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