Neuilly-Sur-Seine, 92200,
France
Air Austral Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Air Austral and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 900 Air Austral employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Air Austral has purchased the following applications: Amadeus E-Retail for Reservation and Booking Management in 2020, Cisco Webex Meetings for Audio Video and Web Conferencing in 2021, Comarch Loyalty Management for Customer Loyalty in 2014 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Air Austral is running and its propensity to invest more and deepen its relationship with Amadeus IT Group , Cisco Systems , Comarch or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Air Austral revenues, which have grown to $530.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Air Austral intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amadeus IT Group | Legacy | Amadeus E-Retail | Reservation and Booking Management | ERP Services and Operations | n/a | 2020 | 2020 |
In 2020 Air Austral implemented Amadeus E-Retail as its Reservation and Booking Management solution on the company website, consolidating direct online booking and ecommerce checkout workflows under a single retail engine. The implementation positions Amadeus E-Retail to serve core reservation and booking use cases for the carrier and to manage customer shopping through the airline owned digital channel.
The deployment covers standard Reservation and Booking Management capabilities including shopping and dynamic pricing, reservation and PNR creation, seat selection, ancillary merchandising, and payment orchestration. Amadeus E-Retail is configured to support offer and fare rule enforcement along the customer booking flow and to present merchandising and ancillary options during checkout.
Amadeus E-Retail is integrated directly into Air Austral web storefront flows, operating as the ecommerce booking layer that communicates with the airline inventory and fare systems, website session and shopping workflows, and the payment processing pipeline. The implementation centralizes confirmation and booking delivery through the website channel and supports the carrier distributed commerce architecture for direct sales.
Operational governance required coordination across commercial, distribution and IT teams to establish offer governance, pricing and content publishing processes, booking reconciliation, and operational handoffs between ecommerce and reservations operations. Ongoing operations centralize direct channel booking management and ecommerce merchandising through Amadeus E-Retail to maintain consistent booking rules and customer booking experiences.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Comarch | Legacy | Comarch Loyalty Management | Customer Loyalty | CRM | n/a | 2014 | 2014 |
In 2014 Air Austral implemented Comarch Loyalty Management for Airlines 4.3 to enrich its frequent flyer program Capricorn, targeting a step change in customer experience and competitive differentiation. Comarch Loyalty Management is a Customer Loyalty platform and was selected by Air Austral on the basis of a user friendly interface and a broad functional scope that aligns with airline multi partner loyalty requirements.
The deployment focused on multiple Comarch CLM modules, including Business Administration, Contact Center, Business to Partner Portal, an enhanced Member Portal, and a Mobile Application as a primary customer facing channel. Functional capabilities implemented support points accrual based on customer spending with Air Austral and with non airline partners, points redemption for award tickets and exclusive partner offers, and centralized management of partner propositions and membership rules.
Operational coverage emphasized loyalty program operations, contact center workflows, member services, and partner onboarding through the Business to Partner Portal, with the Mobile Application and enhanced Member Portal driving customer engagement. The configuration leveraged Comarch CLM modularity to establish program tiering, account and points management, partner transaction handling, and customer communication workflows consistent with Customer Loyalty best practices for airlines.
Governance and rollout planning positioned program re launch by the end of 2014, with Air Austral framing the initiative around a relaunch of Capricorn to build multi partner capability and strengthen the airline brand. The selection rationale recorded by Air Austral highlighted the platform s market references and functional breadth as key decision factors, and the implementation aimed to centralize loyalty administration and modernize member facing services.
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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