La Piedad de Cavadas, 59300,
Mexico
Alimentos Balanceados Penjamo Technographics
Alimentos Balanceados Penjamo Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Alimentos Balanceados Penjamo and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 92 Alimentos Balanceados Penjamo employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Alimentos Balanceados Penjamo has purchased the following applications: Google Workspace (Formerly Google G-Suite) for Collaboration in 2014, WooCommerce for eCommerce in 2022, Microsoft Clarity for Marketing Analytics in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Alimentos Balanceados Penjamo is running and its propensity to invest more and deepen its relationship with Google , GoDaddy , Automattic or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Alimentos Balanceados Penjamo revenues, which have grown to $16.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Alimentos Balanceados Penjamo intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Alimentos Balanceados Penjamo Tech Stack and Enterprise Applications
Alimentos Balanceados Penjamo Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2014 | 2014 |
In 2014, Alimentos Balanceados Penjamo implemented Google Workspace (Formerly Google G-Suite) as its Collaboration platform. The deployment is publicly referenced on the company website and serves an organization of about 92 employees in Mexico, functioning as the primary cloud email and collaboration layer for corporate communications.
The Google Workspace (Formerly Google G-Suite) implementation encompasses Collaboration capabilities typical for the category, including Gmail configured for the corporate domain, Google Drive and Google Docs for shared document management and concurrent editing, Google Calendar for scheduling, and Google Meet for virtual meetings. Administrative configuration uses the Google Admin console for account provisioning, group based access controls, multi factor authentication enforcement and basic device management to support secure access and policy enforcement.
Operational coverage reflects company wide use across administrative, commercial and production functions consistent with company scale, with centralized user account management and mailbox routing tied to the corporate domain. Governance is organized through Google Workspace account roles and group membership to structure collaboration workflows and access, while the website integration ensures public facing contact mechanisms route through the Google Workspace email infrastructure.
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Collaboration | Collaboration |
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2014 | 2014 |
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Alimentos Balanceados Penjamo eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | WooCommerce | eCommerce | eCommerce | n/a | 2022 | 2022 |
In 2022, Alimentos Balanceados Penjamo implemented WooCommerce on its public website to provide core eCommerce capability. The deployment uses the Automattic WooCommerce plugin within the company website environment, delivering a storefront layer for online product presentation and transactional flows.
The implementation centers on standard WooCommerce functional modules, including product catalog management, SKU and pricing configuration, shopping cart and checkout workflows, basic inventory tracking and order management. Store configuration aligns with eCommerce best practices for catalog pages, checkout orchestration and administrative order processing using the WordPress admin interface and WooCommerce store settings.
Operational ownership rests with the website and commercial teams in Mexico, who manage catalog updates, pricing, and order fulfillment through the site administration stack. Governance is structured around WordPress and WooCommerce administrative roles, with ongoing store management bundled into existing website hosting and content management responsibilities.
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Alimentos Balanceados Penjamo CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Clarity | Marketing Analytics | CRM | n/a | 2022 | 2022 |
In 2022, Alimentos Balanceados Penjamo implemented Microsoft Clarity on their website to support Marketing Analytics. The deployment used the Microsoft Clarity site tag embedded across the corporate website to capture visitor interactions on public pages, centralizing behavioral capture for marketing and web operations. Implementation scope was focused on marketing and digital channels within the company, aligning behavioral data collection with existing site instrumentation.
Microsoft Clarity was configured to surface session replays, heatmaps, and engagement metrics, with dashboards provisioned for marketing users to filter and segment sessions by page and event. The implementation emphasized capture rule configuration and noise filtering, and established centralized dashboard stewardship and role based access for marketing and digital owners while maintaining site level privacy controls. Operational governance centered on iterative tuning of capture settings and dashboard filters to support Marketing Analytics use cases.
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Alimentos Balanceados Penjamo IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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IT Decision Makers and Key Stakeholders at Alimentos Balanceados Penjamo
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Apps Being Evaluated by Alimentos Balanceados Penjamo Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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