Aspinal of London
Aspinal House,
Fernhurst, GU27 3HA,
United Kingdom
Fernhurst, GU27 3HA,
United Kingdom
44 14 2864-8180
Retail
Aspinal of London Technographics
Aspinal of London Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Aspinal of London and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 140 Aspinal of London employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Aspinal of London has purchased the following applications: Microsoft Dynamics NAV for ERP Financial in 2016, Breezy HR Attract for Recruiting, Applicant Tracking System in 2020, Zendesk Chat for Chatbots and Conversational AI in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Aspinal of London is running and its propensity to invest more and deepen its relationship with Microsoft , Klarna , Breezy HR or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Aspinal of London revenues, which have grown to $14.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Aspinal of London intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Aspinal of London Tech Stack and Enterprise Applications
Aspinal of London ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Intuit Quickbooks Enterprise | Microsoft Dynamics NAV | ERP Financial | ERP | n/a | 2016 | 2016 |
In 2016, Aspinal of London implemented Microsoft Dynamics NAV as its ERP Financial system, replacing Intuit Quickbooks Enterprise. The implementation established Microsoft Dynamics NAV as the financial backbone for the company, centralizing accounting, payroll, VAT reporting and statutory filings to support in-store and online sales across retail, corporate and wholesale channels. The finance sponsor acted as the implementation champion to align system configuration with accounting controls and reporting needs.
Microsoft Dynamics NAV was configured to support core financial management workflows including general ledger, accounts payable, accounts receivable, payroll submissions, month-end close and management reporting. The accounting function used NAV to produce monthly reporting packs and variance analysis for the board and to manage the audit process and statutory compliance. Configuration work emphasized transaction traceability from sales channels through to financial close and VAT return preparation.
Governance centered on a finance-led change program, with the finance champion providing accounting direction, process improvement and coaching for the accounting team to ensure accurate, timely internal and external reporting. Operational scope covered the finance and accounting department, payroll processing and audit liaison activities, with defined processes for month-end deadlines, payroll submissions, VAT returns and statutory filings. The deployment focused on embedding controls and repeatable workflows within Microsoft Dynamics NAV to support compliance and board-level reporting.
|
|
|
|
|
Payment Processing | ERP |
|
2020 | 2020 |
|
Aspinal of London HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Breezy HR | Legacy | Breezy HR Attract | Recruiting, Applicant Tracking System | HCM | n/a | 2020 | 2020 |
In 2020 Aspinal of London implemented Breezy HR Attract as its Recruiting,Applicant Tracking System to manage candidate intake and job postings directly on its public website. The implementation centered on embedding Breezy HR Attract into the careers flow of aspinaloflondon.com, enabling web-driven application capture and centralized applicant tracking for the retailer's HR function.
Breezy HR Attract was configured to deliver category-aligned ATS capabilities including job requisition publishing, candidate pipeline stages, resume parsing, interview scheduling workflows and role based access for hiring managers. Operational ownership is with corporate HR and talent acquisition teams in the United Kingdom, with governance focused on standardized hiring workflows and permissioned hiring manager reviews to support consistent applicant progression.
|
|
|
|
|
Recruiting, Applicant Tracking System | HCM |
|
2011 | 2011 |
|
Aspinal of London AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zendesk | Legacy | Zendesk Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2019 | 2019 |
In 2019, Aspinal of London implemented Zendesk Chat in the Chatbots and Conversational AI category on its public website. The deployment embeds the Zendesk Chat web widget to provide live chat and conversational messaging capabilities, supporting customer service and pre-sales engagement directly on product pages and checkout flows. Zendesk Chat is configured to surface visitor context and guide inquiries into agent-handled sessions, aligning conversational workflows with online retail interactions.
The implementation scope is limited to the ecommerce website and impacts the customer support and online sales functions, with the web channel acting as the primary conversational touchpoint. Governance and operational control are exercised by the ecommerce and customer service teams, who manage availability, basic routing, and chat workflow settings within Zendesk Chat.
|
Aspinal of London Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Audio Video and Web Conferencing | Collaboration |
|
2020 | 2020 |
|
|
|
|
|
Collaboration | Collaboration |
|
2016 | 2016 |
|
Aspinal of London Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Digital Signing | Content Management |
|
2018 | 2018 |
|
Aspinal of London eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
eCommerce | eCommerce |
|
2021 | 2021 |
|
|
|
|
|
Personalization and Product Recommendations | eCommerce |
|
2012 | 2012 |
|
|
|
|
|
Personalization and Product Recommendations | eCommerce |
|
2015 | 2015 |
|
|
|
|
|
Shipping Management | eCommerce |
|
2021 | 2021 |
|
Aspinal of London CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Customer Engagement | CRM |
|
2013 | 2014 |
|
|
|
|
|
Customer Experience | CRM |
|
2015 | 2015 |
|
|
|
|
|
Customer Support | CRM |
|
2014 | 2014 |
|
|
|
|
|
Customer Support | CRM |
|
2019 | 2019 |
|
|
|
|
|
Customer Support | CRM |
|
2023 | 2023 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2013 | 2013 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2017 | 2017 |
|
|
|
|
|
Marketing Analytics, Data Management Platform | CRM |
|
2017 | 2017 |
|
|
|
|
|
Partner Relationship Management | CRM |
|
2021 | 2021 |
|
Aspinal of London ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Performance Management | ITSM |
|
2020 | 2020 |
|
|
|
|
|
IT Service Management | ITSM |
|
2020 | 2020 |
|
Aspinal of London TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Governance, Risk and Compliance | TRM |
|
2021 | 2021 |
|
|
|
|
|
Governance, Risk and Compliance | TRM |
|
2021 | 2021 |
|
Aspinal of London PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Transactional Email | PaaS |
|
2021 | 2021 |
|
Aspinal of London IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2014 | 2014 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2016 | 2016 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2019 | 2019 |
|
Aspinal of London CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Secure Email Gateways (SEGs) | CyberSecurity |
|
2011 | 2011 |
|
IT Decision Makers and Key Stakeholders at Aspinal of London
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
|
|
Head of Retail & People | Director | HR | |
|
|
|
People & Talent Business Partner | Manager | HR | |
|
|
|
People & Talent Administrator | Manager | HR | |
|
|
|
Head of Technical & Operations | Director | Finance | |
|
|
|
Customer Service Representative | Manager | Customer Service | |
|
|
|
Customer Service Advisor | Manager | Customer Service | |
|
|
|
Director of Ecommerce | Director | Finance | |
|
|
|
Ecommerce Manager | Manager | Finance | |
|
Apps Being Evaluated by Aspinal of London Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Aspinal of London IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Aspinal of London digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Aspinal of London Technographics
Aspinal of London is a Retail organization based in United Kingdom,
with around 140 employees and annual revenues of $14.0 million.
Aspinal of London operates a diverse technology stack with applications such as
Microsoft Dynamics NAV, Breezy HR Attract and Zendesk Chat,
covering areas like ERP Financial, Recruiting, Applicant Tracking System and Chatbots and Conversational AI.
Aspinal of London has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Microsoft, Breezy HR and Zendesk.
Aspinal of London recently adopted applications including
Zendesk Support Ticketing System in 2023, HERO in 2021 and AfterShip in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Aspinal of London’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Aspinal of London’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Aspinal of London technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.