Australian Turf Club
Royal Randwick Racecourse, Alison Rd,
Randwick, 2031, NSW,
Australia
Randwick, 2031, NSW,
Australia
61 13 0072-9668
Leisure and Hospitality
Australian Turf Club Technographics
Australian Turf Club Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Australian Turf Club and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 280 Australian Turf Club employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Australian Turf Club has purchased the following applications: Ungerboeck Full Financials for ERP Financial, Expense Management in 2017, Frontier Software iChris for Core HR in 2015, Magnite (ex Rubicon Project) for Digital Advertising Platform in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Australian Turf Club is running and its propensity to invest more and deepen its relationship with Ungerboeck EventBooking , Frontier Software , Fusion5 or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Australian Turf Club revenues, which have grown to $80.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Australian Turf Club intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Australian Turf Club Data, Technology Stack, and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Ungerboeck EventBooking | Legacy | Ungerboeck Full Financials | ERP Financial, Expense Management | ERP Financial Management | n/a | 2017 | 2017 |
In 2017, Australian Turf Club implemented Ungerboeck Full Financials to centralize financial operations. The deployment targeted core accounting and expense workflows under the ERP Financial,Expense Management category, supporting the club's finance function across its multiple racing venues and membership operations.
The Ungerboeck Full Financials implementation was configured to deliver accounts receivable, general ledger, bank reconciliation, cash management and expense management capabilities aligned to high transaction volume workflows. Configuration included deposit batching and posting to the cash book, handling of credit card and cash clearing accounts, processing of daily membership transaction upload files, and monthly reconciliation of membership balances.
The implementation consumed and reconciled payment gateway artifacts explicitly referenced in operational procedures, including PayPal and BPay reports and card acquirer statements for AMEX, VISA, Mastercard and Diners. Bank statement downloads and distribution of supporting payment gateway reports were incorporated to enable attachment of supporting documents and to automate receipt posting into the cash book.
Operational governance placed the Accounts Receivable Officer under the Senior Financial Accountant as primary owner for day to day finance processing, with documented processes for 100 percent deposit entry, banking preparation, reconciliation cadence and review and clearance of clearing accounts. Collections and debtor management workflows were established with weekly follow up to maintain debtors at no more than 60 days and a focus on continuous improvement of cash posting and reconciliation procedures.
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Frontier Software | Legacy | Frontier Software iChris | Core HR | HCM | n/a | 2015 | 2015 |
In 2015 Australian Turf Club implemented Frontier Software iChris as its Core HR platform. The deployment centralized employee records, payroll scheduling, and award configuration to support HR and payroll functions within the leisure and hospitality organization.
Frontier Software iChris was configured to manage core HR records, payroll processing, and awards management, and integrated with Time Target (Humanforce) for time and attendance and rostering data. Operational management was handled by a team of four staff, with system configuration supporting multiple awards and agreements and a payroll cadence of four bi fortnightly payruns and one monthly payrun. Configuration work emphasized award interpretation and payroll scheduling to align system workflows with the club's industrial agreements and payroll cycles.
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Employee Self Service | HCM |
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2018 | 2018 |
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Payroll | HCM |
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2013 | 2013 |
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Payroll | HCM |
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2015 | 2015 |
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Time and Attendance | HCM |
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2019 | 2019 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Magnite | Legacy | Magnite (ex Rubicon Project) | Digital Advertising Platform | CRM | n/a | 2015 | 2015 |
In 2015, Australian Turf Club implemented Magnite (ex Rubicon Project) as its Digital Advertising Platform on its website. The deployment uses core programmatic monetization capabilities typical of a Digital Advertising Platform, including real time bidding, header bidding orchestration, ad inventory management, and analytics for yield optimization. Magnite (ex Rubicon Project) is used to serve display and video inventory across the club's digital properties and to align advertising operations with commercial and marketing functions.
Operational coverage is focused on the Australian Turf Club web properties, with commercial teams for media sales and digital marketing consuming reporting and trafficking outputs, and IT responsible for tag deployment and platform configuration. Governance changes concentrated on centralizing ad operations, standardizing creative trafficking and reporting workflows, and creating regular reconciliation between ad revenue records and commercial reporting. Australian Turf Club uses Magnite (ex Rubicon Project) Digital Advertising Platform to support media monetization and digital marketing business functions across its site.
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Marketing Automation | CRM |
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2021 | 2021 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2021 | 2021 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2021 | 2021 |
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Physical Security
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Physical Access Control System | Physical Security |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Australian Turf Club
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Australian Turf Club Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Australian Turf Club Technographics
Australian Turf Club is a Leisure and Hospitality organization based in Australia,
with around 280 employees and annual revenues of $80.0 million.
Australian Turf Club operates a diverse technology stack with applications such as
Ungerboeck Full Financials, Frontier Software iChris and Magnite (ex Rubicon Project),
covering areas like ERP Financial, Expense Management, Core HR and Digital Advertising Platform.
Australian Turf Club has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Ungerboeck EventBooking, Frontier Software and Magnite.
Australian Turf Club recently adopted applications including
Oosto OnWatch in 2022, Adobe Marketo in 2021 and New Relic APM in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Australian Turf Club’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Australian Turf Club’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
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including detailed breakdowns by category, vendor, and IT decision makers.