Bershka Spain
Avda. de la Diputacion, Edificio Inditex,
A Coruna, 15143,
Spain
A Coruna, 15143,
Spain
34 9 0045-6003
Retail
Bershka Spain Technographics
Bershka Spain Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Bershka Spain and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 6000 Bershka Spain employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Bershka Spain has purchased the following applications: SAP ERP ECC 6.0 for ERP Financial in 2016, Meta4 PeopleNet for Core HR in 2015, Algolia Search for Application, Web and Enterprise Search in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Bershka Spain is running and its propensity to invest more and deepen its relationship with SAP , Klarna , Meta4 or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Bershka Spain revenues, which have grown to $1.50 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Bershka Spain intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Bershka Spain Tech Stack and Enterprise Applications
Bershka Spain ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP ERP ECC 6.0 | ERP Financial | ERP | n/a | 2016 | 2017 |
In 2016, Bershka Spain implemented SAP ERP ECC 6.0 as its core ERP Financial platform. The engagement targeted finance and inventory accounting capabilities to provide a single financial ledger and operational record for the organization and its subsidiaries.
The implementation concentrated on explicit process areas including the leases process, the sales and bank reconciliation process, and the stock assestment process. SAP ERP ECC 6.0 was configured to support lease accounting workflows, accounts receivable and reconciliation procedures, and inventory valuation controls consistent with ERP Financial functional patterns.
Operational coverage extended to corporate finance, treasury related reconciliation activities, inventory control teams, and subsidiary finance units, reflecting the notes on subsidiaries implantation and functional systems support. The deployment emphasized standardizing reconciliation and stock assessment workflows across subsidiaries while embedding functional support for ongoing system operations.
Governance was organized around functional systems support and consolidated financial process ownership, with process changes focused on lease accounting controls and bank reconciliation procedures. The SAP ERP ECC 6.0 implementation served as the platform for company financial operations, aligning Bershka Spain finance function with ERP Financial capabilities.
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Payment Processing | ERP |
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2016 | 2016 |
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Bershka Spain HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Meta4 | Legacy | Meta4 PeopleNet | Core HR | HCM | n/a | 2015 | 2015 |
In 2015 Bershka Spain implemented Meta4 PeopleNet as its Core HR platform to consolidate employee master data and standardize HR processes across subsidiaries and affiliated brands. The program was executed as a portfolio of country-level projects that gathered specific requirements and produced a reusable global template applied across Zara, Massimo Dutti, Bershka, Pull & Bear, Stradivarius, Oysho, Lefties, Zara Home and Uterqüe.
Configuration and functional design focused on Core HR capabilities including centralized employee records, organizational management, and HR reporting and analytics, with functional documents produced by the global IT department and validated by the local team. Bershka Spain’s department acted as the primary business analyst function, reviewing and approving functional specifications, coordinating testing cycles, and driving onsite implementations of Meta4 PeopleNet in each subsidiary.
Operational coverage included Human Resources teams across multiple countries and all listed brands, with workstreams for requirements gathering, data extraction and analysis, creation of ad hoc reports, and targeted information retrieval for stakeholders. The department provided continuous support to HR stakeholders on projects and ad hoc data needs, serving as the interface between business users in each country and the global IT organization.
Program governance combined a central team that designed the global template with local project teams responsible for country-specific configuration and rollout, while the department participated in planning, analysis and development of human resources strategy, associated budget and future projects for the framework.
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Bershka Spain Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Algolia | Legacy | Algolia Search | Application, Web and Enterprise Search | Content Management | n/a | 2019 | 2019 |
In 2019, Bershka Spain implemented Algolia Search on its public ecommerce website, deploying a hosted search layer to power product discovery and on-site navigation. The deployment used Algolia Search within the Application, Web and Enterprise Search category to provide site search, autocomplete, faceted navigation, and relevance controls tied to the product catalog.
Configuration work focused on catalog indexing, relevance tuning, synonym sets, typo tolerance, and merchandising rules, with configuration of autocomplete and result ranking to support seasonal assortments and category browsing. Algolia Search was instrumented to surface product attributes and facets for shopping workflows, enabling search-driven filtering and query suggestions that align with retail search patterns.
Operational ownership sat with e commerce and merchandising functions, who managed relevance and merchandising workflows and coordinated with UX and marketing for search UI and campaign visibility. The implementation centralized search functionality on the public website, positioning Algolia Search as the primary search service for online product discovery and supporting iterative relevance adjustments by business teams.
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Web Content Management | Content Management |
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2021 | 2021 |
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Bershka Spain eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Personalization and Product Recommendations | eCommerce |
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2021 | 2021 |
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Bershka Spain CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2018 | 2018 |
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Customer Experience | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2015 | 2015 |
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Bershka Spain ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2016 | 2016 |
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Bershka Spain TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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Bershka Spain PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2018 | 2018 |
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Bershka Spain IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2005 | 2005 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Bershka Spain CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Web Gateways (SWG) | CyberSecurity |
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2011 | 2011 |
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IT Decision Makers and Key Stakeholders at Bershka Spain
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Bershka Spain Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Bershka Spain IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Bershka Spain digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Bershka Spain Technographics
Bershka Spain is a Retail organization based in Spain,
with around 6000 employees and annual revenues of $1.50 billion.
Bershka Spain operates a diverse technology stack with applications such as
SAP ERP ECC 6.0, Meta4 PeopleNet and Algolia Search,
covering areas like ERP Financial, Core HR and Application, Web and Enterprise Search.
Bershka Spain has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as SAP, Meta4 and Algolia.
Bershka Spain recently adopted applications including
Prismic CMS in 2021, Findify Personalization in 2021 and OneTrust Cookie Consent in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Bershka Spain’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Bershka Spain’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Bershka Spain technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.