Labrador, 4215, QLD,
Australia
Bespoke Travel Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Bespoke Travel and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 19 Bespoke Travel employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Bespoke Travel has purchased the following applications: Zendesk Chat for Chatbots and Conversational AI in 2020, CARBON for Analytics and BI in 2022, Zoom for Audio Video and Web Conferencing in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Bespoke Travel is running and its propensity to invest more and deepen its relationship with Zendesk , Near , Zoom Video Communications or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Bespoke Travel revenues, which have grown to $2.3 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Bespoke Travel intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zendesk | Legacy | Zendesk Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
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Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Near | Legacy | CARBON | Analytics and BI | Analytics and BI | n/a | 2022 | 2022 |
In 2022, Bespoke Travel implemented CARBON on their website to introduce a centralized Analytics and BI capability for customer engagement and marketing workflows. The implementation centers on using CARBON for website event collection and visitor behavior analysis, positioning CARBON as the primary Analytics and BI solution for the company's digital storefront and client acquisition channels.
Configuration and modules emphasize category-standard capabilities such as event instrumentation, real time reporting, and visual dashboards embedded in web pages and internal reporting portals. Bespoke Travel configured custom dashboards and visualizations within CARBON to surface session metrics, campaign attribution signals, and funnel drop off points, aligned to marketing and sales lead generation needs, while keeping the deployment lightweight and appropriate for a 19 person professional services firm.
Operational coverage is scoped to the public website and adjacent marketing and sales processes, with governance implemented through centralized admin roles, an event naming taxonomy, and staged rollout to content and marketing owners. The narrative of Bespoke Travel CARBON Analytics and BI reflects a focused, website-first analytics implementation, instrumented to inform customer engagement, content performance, and lead capture processes.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoom Video Communications | Legacy | Zoom | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Collaboration | Collaboration |
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2020 | 2020 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application, Web and Enterprise Search | Content Management |
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2019 | 2019 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Engagement | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Analytics, Data Management Platform | CRM |
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2024 | 2024 |
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Tag Management | CRM |
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2018 | 2018 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2023 | 2023 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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