Pleasanton, 94588, CA,
United States
Blackhawk Network Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Blackhawk Network and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 4000 Blackhawk Network employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Blackhawk Network has purchased the following applications: SAP Concur Invoice for AP Automation in 2015, SAP SuccessFactors Recruiting Marketing for Candidate Relationship Management in 2018, Adobe WorkFront for Business Process Management in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Blackhawk Network is running and its propensity to invest more and deepen its relationship with SAP , HighRadius , Intuit or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Blackhawk Network revenues, which have grown to $3.14 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Blackhawk Network intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP Concur Invoice | AP Automation | ERP Financial Management | n/a | 2015 | 2015 |
In 2015 Blackhawk Network implemented SAP Concur Invoice as part of an AP Automation initiative. The rollout built on AP process work performed at Achievers, where NetSuite and an internal CORE system had been used to manage invoice entry through payments and intercompany transactions.
SAP Concur Invoice was configured to provide invoice capture, approval workflows, supplier invoicing and automated routing consistent with AP Automation practices, while Concur Travel & Expense was provisioned to more than 250 employees in Canada and the United States. Concur AP Automation onboarding covered over 30 vendors and suppliers to standardize invoice submission and processing. Configuration emphasis focused on invoice-to-payment orchestration and expense reporting controls.
Operational integration maintained continuity with NetSuite and CORE to preserve invoice-to-ledger posting and to support ACH, wire and cheque payment creation processes that remained part of Blackhawk Network payment operations. The implementation addressed multi-currency reconciliation requirements in CAD, USD and GBP across bank, credit card and prepaid accounts. These integrations supported accounts payable coordinators and accounting support teams in managing month-end close activities and intercompany transactions.
Governance changes included a new Travel & Expense Policy deployed alongside Concur Travel & Expense and the introduction of AP internal controls to align processes with GAAP principles. Staff responsibilities expanded to include GL reconciliations, departmental coding of expenses and the compilation of quarterly client payment statistics for MD&A and Board reporting. The Concur implementations were explicitly used to improve AP process structures and to assist audit readiness for external Deloitte audits during the 2012 to 2015 period.
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AR Automation | ERP Financial Management |
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2023 | 2023 |
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ERP Financial | ERP Financial Management |
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2010 | 2010 |
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ERP Financial | ERP Financial Management |
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2013 | 2014 |
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Expense Management | ERP Financial Management |
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2015 | 2015 |
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP SuccessFactors Recruiting Marketing | Candidate Relationship Management | HCM | n/a | 2018 | 2018 |
In 2018, Blackhawk Network implemented SAP SuccessFactors Recruiting Marketing. This deployment was part of a broader SAP SuccessFactors rollout that included Onboarding as a module currently transitioning from iCIMS, Succession, Workforce Analytics, Mobile, and Self Service, and it positioned SAP SuccessFactors Recruiting Marketing as the Candidate Relationship Management solution supporting Talent Acquisition and recruiting functions.
The implementation encompassed full product scoping, detailed business requirements gathering, and creation of design and configuration documentation. System configuration work targeted Recruitment Marketing workflows, candidate engagement touchpoints, and integrations needed to support an onboarding handoff from iCIMS, while succeeding modules such as Succession and Workforce Analytics were configured to align with HR reporting and talent planning practices.
Operational coverage extended across HR operations, talent acquisition, recruiting teams, and employee self service channels, with mobile access enabled to support distributed end users. The program included forming relationships with implementation partners and vendors to coordinate technical handoffs and integration testing for the onboarding transition from iCIMS, and to align Recruitment Marketing data flows with downstream SuccessFactors modules.
Governance and rollout were managed through a centralized project plan that included change management activities, stakeholder communications, and end user training. The program documentation and training materials were used to standardize recruiting and onboarding workflows, and to establish governance for ongoing configuration and future module updates.
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Learning and Development | HCM |
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2015 | 2015 |
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Onboarding | HCM |
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2018 | 2018 |
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Succession and Leadership Planning | HCM |
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2018 | 2018 |
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Talent Sourcing | HCM |
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2020 | 2020 |
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Workforce Analytics | HCM |
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2018 | 2018 |
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe WorkFront | Business Process Management | ERP Services and Operations | n/a | 2020 | 2020 |
In 2020, Blackhawk Network implemented Adobe WorkFront as its Business Process Management platform to standardize marketing operations and project management workflows. The deployment targeted Marketing Operations and Project Management teams within the company, supporting distributed staff based in Lewisville, Texas and remote locations, and aligned with an organization of roughly 4,000 employees.
The Adobe WorkFront implementation emphasized core Business Process Management capabilities such as centralized project intake, resource planning, task orchestration, approval workflows, and portfolio oversight. Configuration work focused on templates for recurring marketing programs, automated assignment rules to resource pools, and role based permissions to separate project creators, project managers, and approvers.
Operational coverage centered on marketing operations and project managers, reflecting internal skillsets that referenced tools like Microsoft Dynamics 365, Allocadia, Wrike, and related planning systems. WorkFront was positioned as the centralized work orchestration layer to provide a common intake and status window for those teams, while leaving specific financial or specialized planning tools in their existing roles.
Governance changes included standardizing intake forms, formalizing resource allocation processes, and instituting approval gates to enforce prioritization and capacity constraints. Training and rollout activities focused on embedding WorkFront into day to day marketing operations and project management practices, with governance ownership assigned to Marketing Operations and Project Management leads.
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Dispute Management | ERP Services and Operations |
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2025 | 2025 |
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Travel Management | ERP Services and Operations |
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2015 | 2015 |
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AI Development
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Generative AI Platforms | AI Development |
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2024 | 2025 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Chatbots and Conversational AI | AI-Powered Application |
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2020 | 2020 |
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Chatbots and Conversational AI | AI-Powered Application |
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2020 | 2020 |
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Chatbots and Conversational AI | AI-Powered Application |
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2020 | 2020 |
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Natural Language Processing | AI-Powered Application |
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2021 | 2022 |
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Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Analytics and BI | Analytics and BI |
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2021 | 2021 |
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Data Warehouse | Analytics and BI |
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2019 | 2019 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2021 | 2022 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Account Based Marketing | CRM |
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2021 | 2021 |
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Account Based Marketing | CRM |
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2022 | 2022 |
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Account Based Marketing, Sales Engagement | CRM |
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2020 | 2020 |
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Call Center | CRM |
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2021 | 2022 |
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Call Center | CRM |
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2021 | 2022 |
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Call Center | CRM |
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2021 | 2022 |
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Customer Experience | CRM |
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2021 | 2021 |
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Customer Experience | CRM |
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2021 | 2022 |
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Customer Support | CRM |
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2019 | 2019 |
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Data Management Platform | CRM |
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2020 | 2020 |
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Data Management Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Partner Relationship Management | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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EPM | EPM |
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2022 | 2022 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2021 | 2021 |
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IT Service Management | ITSM |
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2019 | 2019 |
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PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Project Portfolio Management | PPM |
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2020 | 2020 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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AML, Fraud and Compliance | TRM |
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2014 | 2014 |
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Governance, Risk and Compliance | TRM |
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2019 | 2019 |
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Treasury Management | TRM |
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2015 | 2015 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Robotic Process Automation | PaaS |
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2018 | 2018 |
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Transactional Email | PaaS |
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2014 | 2014 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Data Warehouse Appliance | IaaS |
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2019 | 2019 |
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Professional Services
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Professional Services | Professional Services |
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2016 | 2016 |
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| First Name | Last Name | Title | Function | Department | Phone | |
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| Date | Company | Status | Vendor | Product | Category | Market |
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