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List of SAP SuccessFactors Recruiting Marketing Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Abanca Banking and Financial Services 5648 $1.0B Spain SAP SAP SuccessFactors Recruiting Marketing Candidate Relationship Management 2018 n/a
In 2018 Abanca implemented SAP SuccessFactors Recruiting Marketing as part of a global SAP SuccessFactors rollout that consolidated core HR and talent modules. The implementation included SAP SuccessFactors Employee Central, Recruiting Management, Recruiting Marketing, Onboarding, Performance and Workforce Analytics, positioning SAP SuccessFactors Recruiting Marketing within a Candidate Relationship Management strategy for talent acquisition and engagement. The deployment configured SAP SuccessFactors Recruiting Marketing to manage talent pools, candidate nurturing workflows, campaign and career site orchestration, and recruitment branding capabilities that feed the applicant flow into Recruiting Management. SAP SuccessFactors Recruiting Marketing was configured to hand off engaged candidates to Recruiting Management and to provide marketer style segmentation and campaign management consistent with Candidate Relationship Management patterns. Architecturally the solution was delivered as a cloud based SAP SuccessFactors suite, with Employee Central acting as the HRIS single source of truth and Recruiting Management providing applicant tracking to Onboarding and Performance and Workforce Analytics for downstream talent lifecycle and reporting. Integrations remained inside the SAP SuccessFactors ecosystem, preserving master data in Employee Central and enabling workforce analytics to consume recruiting and onboarding signals for enterprise reporting. Governance and process changes focused on centralizing HR and talent acquisition ownership for campaign approvals, candidate data stewardship, and lifecycle workflow orchestration across regions. The program emphasized aligning recruitment marketing workflows with talent acquisition and onboarding processes to create a continuous candidate to employee lifecycle within the SAP SuccessFactors environment.
Acuity Brands Manufacturing 13200 $3.8B United States SAP SAP SuccessFactors Recruiting Marketing Candidate Relationship Management 2019 n/a
In 2019, Acuity Brands implemented SAP SuccessFactors Recruiting Marketing as part of a global SAP SuccessFactors suite rollout, establishing Recruiting Marketing as the Candidate Relationship Management component of its talent acquisition stack. The 2019 implementation was executed alongside Employee Central, Employee Central Payroll, Performance Management and Goal Management, LMS, Compensation, Recruiting, and Onboarding and Offboarding modules, positioning SAP SuccessFactors Recruiting Marketing within a consolidated cloud HR architecture. SAP SuccessFactors Recruiting Marketing was configured to support candidate engagement workflows, centralized talent pool management, and career site orchestration, while Employee Central served as the central HR record and master data source for candidate to employee lifecycle handoffs. Configuration work included CRM-style candidate segmentation, campaign orchestration, and integration points to Recruiting for applicant progression, reflecting standard Candidate Relationship Management functional flows within the SuccessFactors ecosystem. The deployment included explicit integrations with third party systems that are part of the HR and workforce stack, including Workforce Software for time and attendance and Benefitfocus for benefits data, and it aligned Employee Central Payroll with regional payroll processing. Operational scope was global, with a coordinated big bang go live across eight countries on Jan 1, 2019, and the program impacted talent acquisition, HR operations, payroll, and learning functions across those sites. Governance and rollout were managed by a Global Project Manager who led the program from June 2017 through February 2019, implementing centralized governance and standardized hiring workflows to support the big bang launch. The program emphasized cross-module orchestration between SAP SuccessFactors Recruiting Marketing and core HR systems to ensure consistent candidate to hire processes across participating countries.
Aecon Group Construction and Real Estate 8684 $3.2B Canada SAP SAP SuccessFactors Recruiting Marketing Candidate Relationship Management 2022 n/a
In 2022 Aecon Group implemented SAP SuccessFactors Recruiting Marketing as a Candidate Relationship Management capability within its broader SuccessFactors HRIS program. The deployment of SAP SuccessFactors Recruiting Marketing supports Talent Acquisition and HR functions, positioning Aecon Group SAP SuccessFactors Recruiting Marketing Candidate Relationship Management for candidate engagement, employer branding, and talent pipelining. The implementation was executed as a module inside Aecon's SuccessFactors ecosystem and was governed through the Manager, Workforce Analytics and HR Technology. Configuration focused on recruiting marketing workflows typical for the category, including career site content management, candidate nurturing and segmentation, campaign orchestration, events and campus recruiting support, and recruiting analytics to inform sourcing strategies. Integrations were aligned with other SuccessFactors modules noted in internal requirements, specifically Recruiting Management RCM, Employee Central EC, and the LMS where applicable, enabling data flow for candidate records, onboarding readiness, and learning pathway assignment. Operational coverage centered on Talent Acquisition, HR operations, and Workforce Analytics teams with hands on support described from an HR Systems Specialist role located in Toronto, Canada. Governance emphasized stakeholder liaison, formal requirements gathering, change management and rollout planning, plus ongoing troubleshooting and iterative enhancements driven by feedback loops from recruiters and business stakeholders. The implementation narrative reflects an institutionalized HR Technology process for recruiting marketing capability, with program ownership retained by Aecon's HR Technology and Workforce Analytics function.
Insurance 12785 $18.8B United States SAP SAP SuccessFactors Recruiting Marketing Candidate Relationship Management 2018 n/a
Transportation 136900 $54.2B United States SAP SAP SuccessFactors Recruiting Marketing Candidate Relationship Management 2016 n/a
Manufacturing 2000 $200M Switzerland SAP SAP SuccessFactors Recruiting Marketing Candidate Relationship Management 2019 n/a
Professional Services 6500 $2.5B United States SAP SAP SuccessFactors Recruiting Marketing Candidate Relationship Management 2020 n/a
Construction and Real Estate 25 $5M Germany SAP SAP SuccessFactors Recruiting Marketing Candidate Relationship Management 2017 n/a
Aerospace and Defense 28343 $5.7B United Kingdom SAP SAP SuccessFactors Recruiting Marketing Candidate Relationship Management 2015 n/a
Construction and Real Estate 2500 $550M United States SAP SAP SuccessFactors Recruiting Marketing Candidate Relationship Management 2020 n/a
Showing 1 to 10 of 106 entries

Buyer Intent: Companies Evaluating SAP SuccessFactors Recruiting Marketing

ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating SAP SuccessFactors Recruiting Marketing. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating SAP SuccessFactors Recruiting Marketing for Candidate Relationship Management include:

  1. Severn Trent Water, a United Kingdom based Government organization with 9846 Employees
  2. Chamelaion, a Germany based Professional Services company with 10 Employees
  3. T-Systems Multimedia Solutions, a Germany based Professional Services organization with 2000 Employees

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FAQ - APPS RUN THE WORLD SAP SuccessFactors Recruiting Marketing Coverage

SAP SuccessFactors Recruiting Marketing is a Candidate Relationship Management solution from SAP.

Companies worldwide use SAP SuccessFactors Recruiting Marketing, from small firms to large enterprises across 21+ industries.

Organizations such as American Airlines, Vodafone Group, Compass Group, Jaguar Land Rover UK and Nucor Corporation are recorded users of SAP SuccessFactors Recruiting Marketing for Candidate Relationship Management.

Companies using SAP SuccessFactors Recruiting Marketing are most concentrated in Transportation, Communications and Leisure and Hospitality, with adoption spanning over 21 industries.

Companies using SAP SuccessFactors Recruiting Marketing are most concentrated in United States and United Kingdom, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of SAP SuccessFactors Recruiting Marketing across Americas, EMEA, and APAC.

Companies using SAP SuccessFactors Recruiting Marketing range from small businesses with 0-100 employees - 1.89%, to mid-sized firms with 101-1,000 employees - 2.83%, large organizations with 1,001-10,000 employees - 50.94%, and global enterprises with 10,000+ employees - 44.34%.

Customers of SAP SuccessFactors Recruiting Marketing include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified SAP SuccessFactors Recruiting Marketing customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Candidate Relationship Management.