BlueStone
302, Dhantak Plaza, Makwana Road, Marol, Andheri (East),,
Mumbai, 400059,
India
Mumbai, 400059,
India
91 80 4514 6904
Retail
BlueStone Technographics
BlueStone Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by BlueStone and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2400 BlueStone employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that BlueStone has purchased the following applications: Microsoft Dynamics NAV for ERP Financial in 2015, LiveChat for Chatbots and Conversational AI in 2014, Google Workspace (Formerly Google G-Suite) for Collaboration in 2013 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems BlueStone is running and its propensity to invest more and deepen its relationship with Microsoft , Volopay , LiveChat, Inc. or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing BlueStone revenues, which have grown to $254.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for BlueStone intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
BlueStone Tech Stack and Enterprise Applications
BlueStone ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Dynamics NAV | ERP Financial | ERP | n/a | 2015 | 2016 |
In 2015 BlueStone implemented Microsoft Dynamics NAV as its ERP Financial platform to provide a scalable back office for a rapidly growing online jewellery retail operation. The implementation used a NAV 2016 IN environment, executed over a six month engagement with a four to five person core delivery team, and concluded with a successful go-live where the developer lead transitioned to on-site coordinator during cutover and stabilization.
The deployment focused on core financial management capabilities typical of ERP Financial systems, including configuration of the general ledger, accounts payable, accounts receivable, fixed asset accounting, and inventory financial interfaces. Financial posting rules, standardized journal processes, and basic financial reporting structures were implemented to align bookkeeping and reconciliation with e-commerce order flows.
Microsoft Dynamics NAV was integrated with BlueStone’s existing in-house Order Management System and Product Management System to synchronize orders, product master data, inventory balances, pricing and financial postings. Integration work included mapping order-to-cash transactions into NAV, establishing inventory valuation touchpoints, and automating financial document creation to reduce manual handoffs between OMS, PMS and the ERP Financial environment.
Project governance followed a standard SDLC with planned development, testing, and cutover phases, and on-site coordination during go-live to manage deployment issues and user acceptance. The engagement completed the planned SDLC within the six month timeframe and resulted in a live Microsoft Dynamics NAV environment supporting finance, order-to-cash, procurement and inventory reconciliation workflows for BlueStone.
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Expense Management | ERP |
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2025 | 2025 |
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BlueStone AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| LiveChat, Inc. | Legacy | LiveChat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2014 | 2014 |
In 2014, BlueStone implemented LiveChat on its customer-facing website. LiveChat is a Chatbots and Conversational AI application that BlueStone uses to support customer service and digital sales functions through real-time messaging on its ecommerce storefront.
The deployment is web-embedded as a site-facing chat widget paired with an agent console, leveraging Chatbots and Conversational AI capabilities such as automated greetings, pre-scripted responses, live agent handoff, and chat transcript capture to handle order inquiries and post-sales support. Operational coverage focuses on online customer support and sales enablement for BlueStone's retail ecommerce channels, with governance oriented around agent workflow orchestration, response scripting, and session handling processes typical of conversational AI implementations.
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BlueStone Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2013 | 2013 |
In 2013, BlueStone implemented Google Workspace (Formerly Google G-Suite) as its Collaboration platform. The BlueStone Google Workspace (Formerly Google G-Suite) Collaboration deployment was provisioned across the corporate environment to support email, calendar, document collaboration, and cloud storage for its roughly 2400 employees in India, aligning the application with core productivity and communications business functions.
Configuration emphasized centralized domain and account management, user provisioning, and shared drive structures to enable cross‑functional teamwork across merchandising, customer service, and finance. Google Workspace (Formerly Google G-Suite) was also used in conjunction with the public website, indicating integration into customer-facing content and communication workflows, while administrative governance relied on the admin console and role based access controls to manage user lifecycle and platform settings.
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BlueStone CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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BlueStone PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2013 | 2013 |
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Transactional Email | PaaS |
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2012 | 2012 |
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BlueStone IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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BlueStone CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at BlueStone
| First Name | Last Name | Title | Function | Department | Phone | |
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CFO | CXO | Finance | |
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General Manager Finance and Accounts | Manager | Finance | |
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COO | CXO | Finance | |
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Chief Executive Officer and Founder | CXO | Finance | |
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Apps Being Evaluated by BlueStone Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from BlueStone IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the BlueStone digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD BlueStone Technographics
BlueStone is a Retail organization based in India,
with around 2400 employees and annual revenues of $254.0 million.
BlueStone operates a diverse technology stack with applications such as
Microsoft Dynamics NAV, LiveChat and Google Workspace (Formerly Google G-Suite),
covering areas like ERP Financial, Chatbots and Conversational AI and Collaboration.
BlueStone has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Microsoft, LiveChat, Inc. and Google.
BlueStone recently adopted applications including
Volopay Corporate Cards in 2025, Salesforce Sales Cloud in 2021 and Okta Identity Cloud in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of BlueStone’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates BlueStone’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete BlueStone technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.