bol Technographics
bol Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by bol and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 3000 bol employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that bol has purchased the following applications: HROffice Recruitment for Applicant Tracking System in 2012, ServiceNow Facilities Service Management for Facility Management in 2023, Adobe Connect for Audio Video and Web Conferencing in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems bol is running and its propensity to invest more and deepen its relationship with HROffice , AFAS Software , ServiceNow or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing bol revenues, which have grown to $2.60 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for bol intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
bol Tech Stack and Enterprise Applications
bol HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HROffice | Legacy | HROffice Recruitment | Applicant Tracking System | HCM | n/a | 2012 | 2012 |
In 2012 Bol.com implemented HROffice Recruitment, an Applicant Tracking System, to centralize online hiring and candidate workflows. The HROffice Recruitment application is an online recruitment system for HR professionals and was provisioned to support Bol.com recruiting operations across its HR and talent acquisition teams.
The implementation leveraged HROffice Recruitment modules for candidate management, vacancy publishing, application tracking, video job applications and e-assessments, and employer branding capabilities. The deployment also incorporated HROffice Connect and online recruitment marketing campaign features from the vendor ecosystem to support attraction and employer brand campaigns.
Integrations were configured to link HROffice Recruitment with HRM and salary systems, enabling transfer of candidate and new hire data into core HR records and payroll streams. The solution provided web based access for HR staff and hiring managers, aligning recruitment workflows with existing HR operations and recruitment marketing workflows.
Governance and process changes focused on standardizing role based access and structured hiring workflows inside HROffice Recruitment, with configuration to support assessment orchestration and campaign management. The implementation emphasized operational alignment between recruitment, HR administration and employer branding functions through the HROffice Recruitment platform.
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Core HR | HCM |
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2023 | 2023 |
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HR Service Delivery | HCM |
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2023 | 2023 |
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Learning and Development | HCM |
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2015 | 2015 |
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Payroll | HCM |
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2023 | 2023 |
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Workforce Analytics | HCM |
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2022 | 2022 |
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bol ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| ServiceNow | Legacy | ServiceNow Facilities Service Management | Facility Management | ERP Services and Operations | n/a | 2023 | 2023 |
In 2023, bol implemented ServiceNow Facilities Service Management as its Facility Management platform to build an FMIS for asset tracking, maintenance planning, and centralized work order management across its warehouse network. ServiceNow Facilities Service Management was configured to serve as the primary record for assets and maintenance work, enabling standardized work order lifecycles and maintenance planning capabilities aligned with facilities and reliability engineering workflows.
The implementation incorporated risk-based maintenance practices, capturing criticality assessments and facilitating FMECA study outputs as structured records linked to maintenance plans and work orders. Configuration emphasized preventive and condition-based maintenance workflows, failure analysis intake, and documentation of supplier-led corrective activities, matching the reliability engineering focus on MTBF and MTTR optimization.
Integrations were established with operational data sources and tools already in use, including CMMS and SCADA for equipment and maintenance telemetry ingestion, SQL and BigQuery for analytical data stores, and Tableau and Excel for reporting and root cause analysis. Financial administration of maintenance activities was coordinated with iValua, enabling linkage between work order cost data in ServiceNow Facilities Service Management and procure-to-pay records used by finance and procurement teams.
Operational scope covered facilities, reliability engineering, maintenance operations, procurement finance, and supplier coordination across bol warehouses in the Netherlands and Belgium. Governance changes centered on institutionalizing RBM workflows, formalizing FMECA-based supplier processes, and routing failure analysis through the ServiceNow FMIS to standardize maintenance decision making and supplier collaboration, with explicit objectives to improve performance and reduce downtime through structured analysis and planning.
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bol Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Connect | Audio Video and Web Conferencing | Collaboration | n/a | 2017 | 2017 |
In 2017, Bol.com implemented Adobe Connect as a web-facing conferencing solution. Adobe Connect was embedded on their website to provide live webinar and audio-video engagement capabilities within the Audio Video and Web Conferencing category, enabling browser-based meetings, presentation delivery, and on-demand playback for site visitors and external participants.
The implementation emphasized core Adobe Connect functional modules, including virtual meeting rooms, webinar delivery, screen sharing, persistent chat, recording, and multimedia presentation playback. Operational coverage centered on external-facing business functions such as customer events, product webinars, and partner sessions, while also supporting employee-facing learning and collaboration when exposed through the public site. Adobe Connect served as the primary audio and virtual engagement layer integrated into Bol.com's site workflows, applying category-standard conferencing and webinar orchestration patterns to extend customer engagement and collaboration channels.
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Audio Video and Web Conferencing | Collaboration |
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2017 | 2017 |
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Collaboration | Collaboration |
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2015 | 2015 |
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bol Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Signing | Content Management |
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2021 | 2021 |
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Enterprise Content Management | Content Management |
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2020 | 2020 |
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bol CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2011 | 2011 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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bol ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2023 | 2023 |
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Remote Monitoring and Management | ITSM |
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2020 | 2020 |
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bol Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Procurement | Procurement |
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2013 | 2013 |
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Supplier Relationship Management | Procurement |
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2013 | 2013 |
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bol IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Digital Workspace | IaaS |
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2023 | 2023 |
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IT Decision Makers and Key Stakeholders at bol
| First Name | Last Name | Title | Function | Department | Phone | |
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Head of Procurement | Director | Procurement | |
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Team Lead Supply Chain | Manager | Supply Chain | |
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Head of Sourcing | Director | Procurement | |
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Director of Sourcing Electronics | Director | Procurement | |
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Lead HR Services | Manager | HR | |
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Senior Payroll Expert | Manager | HR | |
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HR Business Partner | Manager | HR | |
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Lead HR business Partner / Manager | Manager | HR | |
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Team Lead HR Operations & Innovation | Manager | HR | |
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Apps Being Evaluated by bol Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from bol IT executives and key decision makers. This section highlights bol's latest recorded technology evaluations, including Hawk AI for AML, Fraud and Compliance on 2026-07-21, Backbase AI-native Banking OS for Digital Banking on 2025-10-10, and Okta Identity Cloud for Identity and Access Management (IAM) on 2024-11-04. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the bol digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2026-07-21 | bol | Evaluated | HAWK | Hawk AI | AML, Fraud and Compliance | TRM |
| 2025-10-10 | bol | Evaluated | Backbase | Backbase AI-native Banking OS | Digital Banking | ERP Services and Operations |
| 2024-11-04 | bol | Evaluated | Okta | Okta Identity Cloud | Identity and Access Management (IAM) | CyberSecurity |
| 2024-08-08 | bol | Evaluated |
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Content Delivery Network | IaaS |
FAQ - APPS RUN THE WORLD bol Technographics
bol is a Retail organization based in Netherlands,
with around 3000 employees and annual revenues of $2.60 billion.
bol operates a diverse technology stack with applications such as
HROffice Recruitment, ServiceNow Facilities Service Management and Adobe Connect,
covering areas like Applicant Tracking System, Facility Management and Audio Video and Web Conferencing.
bol has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as HROffice, ServiceNow and Adobe Systems.
bol recently adopted applications including
AFAS HR in 2023, ServiceNow HR in 2023 and AFAS Payroll in 2023,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of bol’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates bol’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete bol technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.