Booking.com UK
7th Floor The Monument Building, 11 Monument Street,
London, EC3R 8AF,
United Kingdom
London, EC3R 8AF,
United Kingdom
44 20 3320-2609
Professional Services
Booking.com UK Technographics
Booking.com UK Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Booking.com UK and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2600 Booking.com UK employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Booking.com UK has purchased the following applications: SAP S/4 HANA for ERP Financial in 2022, Benefex Cloud8 BEAM at WorkTM for Benefits Administration in 2019, Zoom.Ai for Generative AI Platforms in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Booking.com UK is running and its propensity to invest more and deepen its relationship with SAP , Stripe , Klarna or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Booking.com UK revenues, which have grown to $2.09 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Booking.com UK intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Booking.com UK Data, Technology Stack, and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | SAP ERP ECC 6.0 | SAP S/4 HANA | ERP Financial | ERP Financial Management | n/a | 2022 | 2024 |
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Payment Processing | ERP Financial Management |
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2020 | 2020 |
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Payment Processing | ERP Financial Management |
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2022 | 2022 |
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Benefex, a Zellis Company | Legacy | Benefex Cloud8 BEAM at WorkTM | Benefits Administration | HCM | n/a | 2019 | 2019 |
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Core HR | HCM |
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2017 | 2017 |
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Time and Attendance | HCM |
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2017 | 2017 |
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Workforce Management | HCM |
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2020 | 2020 |
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AI Development
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoom.Ai | Legacy | Zoom.Ai | Generative AI Platforms | AI Development | n/a | 2021 | 2021 |
In 2021 Booking.com UK implemented Zoom.Ai as a Generative AI Platforms solution to augment customer service workflows in the Rides Department of the Transport Business Unit within CS EMEA. The implementation targeted agent-facing automation for customer relations, partner support and frontline customer service tasks across phone, email and chat channels, with operational focus on markets including Greece, Netherlands, Cyprus, United Kingdom, Ireland, Spain and Italy.
Zoom.Ai was configured to deliver category-aligned capabilities typical of Generative AI Platforms, including conversational assistance for agents, automated ticket summarization, contextual response drafting, and knowledge retrieval to surface situational guidance for taxi, shuttle, bus ticket and limousine booking inquiries. Configuration emphasized multi-channel context handling and agent workflow augmentation rather than end user facing self-service, aligning the application to customer support and supplier interaction scenarios.
The deployment operated alongside the existing agent toolkit that included Zendesk, Zoom Meetings, FlightAware, Google Sheets, Google Translate and Time and Date, supporting agents in Manchester and across CS EMEA while handling inbound contacts and supplier communications. Operational coverage was concentrated within the Rides Department workflows, integrating generative assistance into daily tasks like chat handling, email responses and phone call preparation to maintain contextual continuity.
Governance aligned the Zoom.Ai rollout to established contact center KPIs used by Booking.com UK, including Overall Customer Satisfaction CSAT percent, Average Handling Time AHT, On Target Ticket percent, Reopened Ticket percent, First Contact Resolution FCR percent, Quality Score percent and Execution Score percent. Process changes emphasized agent multitasking and increased autonomy in decision making, with rollout and usage governed by support team leads to ensure adherence to quality and response standards.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Audio Video and Web Conferencing | Collaboration |
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2020 | 2020 |
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Audio Video and Web Conferencing | Collaboration |
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2021 | 2021 |
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Audio Video and Web Conferencing | Collaboration |
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2017 | 2017 |
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Audio Video and Web Conferencing | Collaboration |
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2020 | 2020 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Collaboration | Collaboration |
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2020 | 2020 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Digital Signing | Content Management |
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2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Call Center | CRM |
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2014 | 2015 |
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Customer Experience | CRM |
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2018 | 2018 |
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Customer Support | CRM |
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2021 | 2021 |
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Customer Support | CRM |
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2021 | 2021 |
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Customer Support | CRM |
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2019 | 2019 |
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Interactive Voice Response (IVR) | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Tag Management | CRM |
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2016 | 2016 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2016 | 2016 |
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IT Service Management | ITSM |
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2021 | 2021 |
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Remote Monitoring and Management | ITSM |
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2019 | 2019 |
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PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Project Portfolio Management | PPM |
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2021 | 2021 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Apps Development | PaaS |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Booking.com UK
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Booking.com UK Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Booking.com UK Technographics
Booking.com UK is a Professional Services organization based in United Kingdom,
with around 2600 employees and annual revenues of $2.09 billion.
Booking.com UK operates a diverse technology stack with applications such as
SAP S/4 HANA, Benefex Cloud8 BEAM at WorkTM and Zoom.Ai,
covering areas like ERP Financial, Benefits Administration and Generative AI Platforms.
Booking.com UK has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as SAP, Benefex, a Zellis Company and Zoom.Ai.
Booking.com UK recently adopted applications including
SAP S/4 HANA in 2022, Klarna Payments in 2022 and Slack Connect in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Booking.com UK’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Booking.com UK’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Booking.com UK technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.