Boulanger Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Boulanger and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 9000 Boulanger employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Boulanger has purchased the following applications: SAP S/4 HANA for ERP Financial in 2017, iAdvize Conversational Platform for Chatbots and Conversational AI in 2015, Google Workspace (Formerly Google G-Suite) for Collaboration in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Boulanger is running and its propensity to invest more and deepen its relationship with SAP , Slimstock , iAdvize or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Boulanger revenues, which have grown to $50.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Boulanger intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | SAP ERP ECC 6.0 | SAP S/4 HANA | ERP Financial | ERP Financial Management | PASaPAS | 2017 | 2017 |
In 2017, Boulanger Production migrated its SAP ERP ECC 6.0 environment to SAP S/4 HANA, with implementation executed by PASaPAS. The project targeted Boulanger Production, the Boulanger Group entity responsible for designing own brands sold in stores, and positioned SAP S/4 HANA as the core ERP Financial platform to prepare finance and organizational IS for upcoming transformation.
The implementation configured SAP S/4 HANA as the ERP Financial backbone, focusing on core financial capabilities typical of that category, including general ledger centralization, accounts payable and receivable consolidation, financial close orchestration, and master data harmonization. Workstreams emphasized data migration, chart of accounts rationalization, and the activation of HANA-driven real-time reporting to support finance operations and reporting cadence.
Integration and operational scope concentrated on harmonizing master data and transaction flows between Boulanger Production and group systems, aligning product design inputs with procurement and finance records. Operational coverage included design and product teams, finance and organizational IS, with project activities scoped to ensure transactional integrity across entity boundaries and consistent financial master data for group reporting.
Governance followed PASaPAS delivery methods described as Simple, Secure and Worry Free, with structured change control and organizational alignment led by the Director of Organization and IS. The engagement and subsequent migrations earned PASaPAS an invitation to present at SAPPHIRE NOW in 2019 and the SAP S/4HANA Partner of the Year award, recognitions explicitly tied to their conversion methodology for SAP S/4 HANA.
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Payment Processing | ERP Financial Management |
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2016 | 2016 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| iAdvize | Legacy | iAdvize Conversational Platform | Chatbots and Conversational AI | AI-Powered Application | n/a | 2015 | 2015 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2015 | 2015 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Content Management | Content Management |
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2019 | 2019 |
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Digital Asset Management | Content Management |
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2021 | 2021 |
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Digital Signing | Content Management |
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2021 | 2021 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2015 | 2015 |
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eCommerce | eCommerce |
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2022 | 2022 |
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Personalization and Product Recommendations | eCommerce |
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2018 | 2018 |
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Personalization and Product Recommendations | eCommerce |
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2021 | 2021 |
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SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Fleet Management | SCM |
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2020 | 2020 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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CRM | CRM |
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2009 | 2009 |
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Digital Advertising Platform | CRM |
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2015 | 2015 |
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Digital Advertising Platform | CRM |
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2015 | 2015 |
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Marketing Analytics | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2011 | 2011 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2018 | 2018 |
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Application Performance Management | ITSM |
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2019 | 2019 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2022 | 2022 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Delivery Network | IaaS |
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2015 | 2015 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2015 | 2015 |
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| First Name | Last Name | Title | Function | Department | Phone | |
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| Date | Company | Status | Vendor | Product | Category | Market |
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