AI Buyer Insights:

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

BST Global Tech Stack and Enterprise Applications

BST Global Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2015 2015
In 2015, BST Global implemented Microsoft 365 to support Collaboration across its professional services organization. BST Global lists Microsoft 365 on its website, indicating an enterprise cloud tenancy was provisioned as the primary productivity and collaboration platform. The Microsoft 365 deployment centers on core Collaboration capabilities typical of the category, including corporate email and calendaring, cloud document storage and coauthoring, and online productivity applications for knowledge workers. The implementation is described as a cloud-hosted Microsoft 365 tenant with centralized administration, mailbox routing and tenant-level configuration to enforce organization-wide settings. Operational coverage aligns with BST Global's professional services footprint, provisioning services to the companywide population of approximately 300 employees and supporting business functions such as consulting delivery, client-facing teams, and back-office operations. Governance is managed through tenant administration and centralized access and security policy controls to standardize collaboration workflows and user provisioning across the firm.
BST Global CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Demandbase Legacy Demandbase ABX Cloud Account Based Marketing CRM n/a 2020 2020
In 2020, BST Global implemented Demandbase ABX Cloud on their website to support Account Based Marketing. Demandbase ABX Cloud is deployed as a web facing SaaS instance integrated into BST Global's public site to enable account discovery and on‑site engagement for targeted accounts. The implementation configures core Account Based Marketing capabilities including account identification and scoring, website personalization for target accounts, intent signal ingestion and campaign orchestration. Demandbase ABX Cloud is used to assemble and activate account lists, map firmographic and intent attributes to audience segments, and drive personalized content and measurement across web pages. Operational ownership sits with marketing and demand generation functions with explicit alignment to sales for account planning and outreach. Governance emphasizes ABM workflows such as target account list management, campaign orchestration, and measurement of account engagement on the BST Global website, with configuration focused on account level segmentation and web personalization.
Digital Advertising Platform CRM 2022 2022
Marketing Automation CRM 2022 2022
Marketing Automation CRM 2016 2016
Marketing Automation CRM 2020 2020
BST Global ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Atlassian Legacy Atlassian Jira Service Desk IT Service Management ITSM n/a 2020 2020
In 2020, BST Global implemented Atlassian Jira Service Desk as its IT Service Management solution. The deployment exposes Atlassian Jira Service Desk on BST Global's website to provide a customer-facing service portal for incident and request intake, aligning external client access with internal ticket handling. The implementation of Atlassian Jira Service Desk focused on core IT Service Management capabilities including incident management, service request cataloging, SLA tracking, knowledge base publishing, and workflow automation. Configuration work emphasized request types, role-based permissions, automated routing rules, and service-level policies to standardize ticket lifecycles and escalation paths. Operational coverage centers on IT operations and client support within BST Global's professional services organization, using the web portal as the primary intake channel and the Atlassian Jira Service Desk interface for queue management and resolution workflow orchestration. The deployment supports customer-facing intake alongside internal service desk use, providing a single platform for triage, assignment, and knowledge-driven resolution. Governance introduced formalized request lifecycles and defined service ownership, with documented workflows and SLA enforcement embedded in the Atlassian Jira Service Desk configuration. Change control for service definitions and request categories was centralized under the service desk team to maintain consistency in routing, role assignments, and operational procedures.
BST Global TRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Governance, Risk and Compliance TRM 2020 2020
Governance, Risk and Compliance TRM 2020 2020
BST Global PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Transactional Email PaaS 2014 2014
Transactional Email PaaS 2022 2022
BST Global IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2021 2021
Application Hosting and Computing Services IaaS 2014 2014
Application Hosting and Computing Services IaaS 2017 2017
Content Delivery Network IaaS 2021 2021

IT Decision Makers and Key Stakeholders at BST Global

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by BST Global Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from BST Global IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the BST Global digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD BST Global Technographics
BST Global is a Professional Services organization based in United States, with around 300 employees and annual revenues of $37.0 million.
BST Global operates a diverse technology stack with applications such as Microsoft 365, Demandbase ABX Cloud and Atlassian Jira Service Desk, covering areas like Collaboration, Account Based Marketing and IT Service Management.
BST Global has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Microsoft, Demandbase and Atlassian.
BST Global recently adopted applications including HubSpot Ads in 2022, Hubspot Marketing Automation in 2022 and Intuit Mailchimp Mandrill in 2022, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of BST Global’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates BST Global’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete BST Global technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.