Boston, 2115, MA,
United States
CarGurus Technographics
CarGurus Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by CarGurus and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1343 CarGurus employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that CarGurus has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2018, Greenhouse ATS for Applicant Tracking System in 2021, Dialpad Ai for Natural Language Processing, Speech Recognition AI in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems CarGurus is running and its propensity to invest more and deepen its relationship with Oracle , Greenhouse , Dialpad or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing CarGurus revenues, which have grown to $914.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for CarGurus intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CarGurus Tech Stack and Enterprise Applications
CarGurus ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2018 | 2018 |
In 2018, CarGurus implemented Oracle NetSuite ERP as its core ERP Financial platform. The Oracle NetSuite ERP deployment was positioned to centralize finance and accounting functions and to standardize transactional bookkeeping across the companys finance organization.
The implementation focused on standard ERP Financial capabilities including general ledger configuration, accounts payable workflows, accounts receivable and billing controls, revenue management and recognition, fixed asset accounting, period close orchestration, and financial reporting. Configuration work emphasized a consolidated chart of accounts, multi-entity accounting controls, intercompany transaction handling, and automated approval workflows to support monthly and quarterly close processes.
Operationally the program covered finance and accounting teams and required coordination with billing and sales-facing functions, reflected in recruiting notes that highlighted familiarity with NetSuite, Zuora, and Salesforce as relevant skills for finance systems roles. The job posting reference to NetSuite, Zuora, and Salesforce indicates emphasis on cross-functional collaboration between finance, billing, and CRM stakeholders rather than specifying technical integrations.
Governance activity centered on establishing finance process ownership, role based access controls, change control for chart of accounts and financial processes, and a structured rollout with configuration governance to enforce accounting policy and closing cadence. Training and adoption for accounting staff and process owners were treated as core components of the Oracle NetSuite ERP program to embed standardized ERP Financial workflows into day to day operations.
|
CarGurus HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Greenhouse | Legacy | Greenhouse ATS | Applicant Tracking System | HCM | n/a | 2021 | 2021 |
In 2021, CarGurus deployed Greenhouse ATS, an Applicant Tracking System, on its website. The implementation concentrated on centralizing candidate intake and public job posting workflows to standardize recruitment across the business.
Greenhouse ATS was configured to support core Applicant Tracking System capabilities including job requisition management, multi-stage candidate pipelines, interview scheduling, interviewer scorecards, and offer workflow orchestration. Role-based access controls were applied to differentiate recruiter and hiring manager permissions, and standardized interview kits were established to improve hiring consistency. These configurations align with common ATS functional modules for applicant tracking and workflow automation.
Operational coverage included CarGurus recruiting and hiring teams with applicant capture routed directly from the corporate careers site. Governance work focused on defining hiring stage taxonomy, clarifying ownership between Talent Acquisition and HR operations, and adjusting interview coordination processes and candidate status governance. The deployment positions CarGurus Greenhouse ATS Applicant Tracking System as the primary system of record for applicant lifecycle management on the company website.
|
CarGurus AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Dialpad | Legacy | Dialpad Ai | Natural Language Processing, Speech Recognition AI | AI-Powered Application | n/a | 2022 | 2022 |
In 2022, CarGurus implemented Dialpad Ai across Support, Connect and Sell to manage high volume inbound voice interactions. The deployment targeted contact center operations and blended customer service and sales workflows, with Dialpad Ai positioned as a Natural Language Processing,Speech Recognition AI application for real time conversational intelligence.
The deployment used the Dialpad Support, Connect and Sell modules explicitly, leveraging automated transcription, AI CSAT and AI Sales Coach capabilities. Dialpad Ai provided continuous call transcription and AI driven customer satisfaction scoring, alongside coaching suggestions for sales conversations, instrumenting both post call analytics and in call assistance.
Operational scope covered customer support and sales agents handling over 10,000 inbound calls per week, with the platform applied to phone based customer engagement and sales enablement. Integrations are limited to the module set listed in the case study, and the implementation focused on embedding Natural Language Processing,Speech Recognition AI into agent workflows rather than extending into other named systems.
Governance and rollout emphasized embedding AI CSAT and AI Sales Coach into agent processes to standardize evaluation and coaching workflows. The case study reports Dialpad Ai saved approximately five hours per agent per week and increased agent productivity, outcomes attributed to automated transcription and AI driven coaching and scoring.
|
CarGurus Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Audio Video and Web Conferencing | Collaboration |
|
2020 | 2020 |
|
|
|
|
|
Collaboration | Collaboration |
|
2015 | 2015 |
|
|
|
|
|
Collaboration | Collaboration |
|
2019 | 2019 |
|
CarGurus Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Digital Signing | Content Management |
|
2021 | 2021 |
|
|
|
|
|
Web Content Management | Content Management |
|
2021 | 2021 |
|
CarGurus CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
CRM | CRM |
|
2017 | 2017 |
|
|
|
|
|
Customer Support | CRM |
|
2023 | 2023 |
|
|
|
|
|
Data Management Platform | CRM |
|
2017 | 2017 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2018 | 2018 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2018 | 2018 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2014 | 2014 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2018 | 2018 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2018 | 2018 |
|
|
|
|
|
Marketing Automation | CRM |
|
2014 | 2014 |
|
|
|
|
|
Marketing Automation | CRM |
|
2021 | 2021 |
|
|
|
|
|
Marketing Automation | CRM |
|
2015 | 2016 |
|
|
|
|
|
Sales Automation, CRM, Sales Engagement | CRM |
|
2021 | 2021 |
|
CarGurus ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Performance Management | ITSM |
|
2019 | 2019 |
|
|
|
|
|
Incident Management | ITSM |
|
2022 | 2022 |
|
|
|
|
|
IT Service Management | ITSM |
|
2018 | 2018 |
|
CarGurus SPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Incentive Compensation Management | SPM |
|
2022 | 2022 |
|
CarGurus PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Transactional Email | PaaS |
|
2015 | 2015 |
|
CarGurus IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2016 | 2016 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2018 | 2018 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2014 | 2014 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2016 | 2016 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2021 | 2021 |
|
CarGurus CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Identity and Access Management (IAM) | CyberSecurity |
|
2021 | 2021 |
|
|
|
|
|
Secure Email Gateways (SEGs) | CyberSecurity |
|
2018 | 2018 |
|
IT Decision Makers and Key Stakeholders at CarGurus
Apps Being Evaluated by CarGurus Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2025-03-10 | CarGurus | Evaluated | AppFolio | AppFolio Property Manager | Real Estate Property Management | ERP Services and Operations |
| 2024-06-25 | CarGurus | Evaluated | Culture Amp | Culture Amp | Employee Experience | HCM |