Lijo, 4750-068,
Portugal
Carmafil Technographics
Carmafil Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Carmafil and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 56 Carmafil employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Carmafil has purchased the following applications: Ecwid for eCommerce in 2021, Google Tag Manager for Tag Management in 2020, Usercentrics Consent Management Platform (CMP) for Governance, Risk and Compliance in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Carmafil is running and its propensity to invest more and deepen its relationship with Ecwid , Google , Usercentrics or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Carmafil revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Carmafil intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Carmafil Tech Stack and Enterprise Applications
Carmafil eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Ecwid | Legacy | Ecwid | eCommerce | eCommerce | n/a | 2021 | 2021 |
In 2021, Carmafil deployed Ecwid as its eCommerce storefront on its public website. The implementation uses Ecwid to provide an embedded online sales channel under the eCommerce category and to capture web orders directly through the corporate site.
The Ecwid implementation centers on standard eCommerce functional modules, including product catalog management, shopping cart and checkout flows, pricing and promotions setup, shipping configuration, and inventory visibility. Ecwid is configured as the public-facing product catalog and cart layer, leveraging Ecwid storefront and widget capabilities to render product listings and checkout within Carmafil's website.
Publicly visible site source indicates Ecwid is hosted as an embedded storefront element on Carmafil's website, with no named backend integrations documented in the available source. Operational coverage includes sales and customer service order capture, marketing content management for product pages, and fulfillment coordination that relies on the Ecwid console for order and catalog administration.
Governance and operational control are exercised at the site level, with product and content updates managed through the Ecwid merchant console and web content management workflows. Carmafil Ecwid eCommerce supports online sales and catalog management on the corporate website, and the implementation is organized around storefront configuration, order capture, and merchant console administration.
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Carmafil CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Tag Manager | Tag Management | CRM | n/a | 2020 | 2020 |
In 2020, Carmafil implemented Google Tag Manager on its public website. The deployment uses a single GTM container to centralize Tag Management across site pages, enabling tag orchestration, trigger-based firing, variable definitions, and dataLayer instrumentation. Google Tag Manager, categorized under Tag Management, provides container versioning and preview debug workflows to control client-side script deployment without full code releases. This implementation aligns with standard tag management practices for a mid-market manufacturing web presence.
Operational ownership sits with the web and marketing functions, who manage tag governance, publishing approvals, and change logs, with developer involvement for initial dataLayer schema and custom tag configurations. The rollout covers the corporate website, enabling analytics event capture and marketing tag deployment through the unified container, and uses user permission controls and container versioning to govern publishing. Governance is enforced via preview and debug workflows and staged container publishes to limit site risk while preserving the ability to update client-side tags rapidly.
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Carmafil TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Usercentrics | Legacy | Usercentrics Consent Management Platform (CMP) | Governance, Risk and Compliance | TRM | n/a | 2021 | 2021 |
In 2021, Carmafil implemented Usercentrics Consent Management Platform (CMP) on its public website. The Usercentrics Consent Management Platform (CMP) is deployed as part of the Governance, Risk and Compliance application tier to capture and manage end user consent for cookies and tracking across the site. Deployment covers the corporate site hosted in Portugal and involves marketing, legal, and IT functions responsible for privacy compliance and customer data handling.
Configuration emphasizes standard CMP capabilities, including a front-end consent banner, a customer preference center, and server-side consent logging to persist consent records and support internal compliance workflows. The implementation includes script blocking and tag control to enforce consent choices before third-party tags execute, together with a consent audit trail to underpin governance processes. The Usercentrics Consent Management Platform (CMP) is operated to centralize consent workflows and provide a single source of consent truth for cross-functional teams.
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Carmafil IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Carmafil
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Carmafil Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||