Central Desktop
129 N Hill Ave #202,
Pasadena, 91106, CA,
United States
Pasadena, 91106, CA,
United States
1 626-689-4420
Media
Central Desktop Technographics
Central Desktop Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Central Desktop and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 90 Central Desktop employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Central Desktop has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2006, Google Workspace (Formerly Google G-Suite) for Collaboration in 2014, Zendesk Service for Customer Support in 2012 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Central Desktop is running and its propensity to invest more and deepen its relationship with Oracle , Google , Zendesk or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Central Desktop revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Central Desktop intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Central Desktop Tech Stack and Enterprise Applications
Central Desktop ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2006 | 2006 |
In 2006 Central Desktop implemented Oracle NetSuite ERP to establish a centralized financial management capability. Oracle NetSuite ERP was adopted as the companys ERP Financial platform to consolidate core accounting, billing, and reporting workflows for a 90 person media business.
The implementation focused on standard ERP Financial modules including general ledger, accounts payable, accounts receivable, billing and financial reporting, configured to create a single source of truth for month end close and statutory reporting. Oracle NetSuite ERP was configured with role based access and structured chart of accounts to support standard accounting controls and recurring close processes.
Deployment was executed on Oracles cloud hosted NetSuite environment, positioning the application as the primary system of record for finance and accounting operations. Operational coverage included finance, accounting, billing and procurement functions, with the system enabling transactional processing, invoice lifecycle management and centralized financial reporting.
Governance changes emphasized formalized approval workflows, audit trail capture and process standardization across financial tasks, aligned to the ERP Financial implementation. The project structured ownership within finance for configuration governance and ongoing maintenance of financial controls and reporting templates.
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Central Desktop Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2014 | 2014 |
In 2014 Central Desktop implemented Google Workspace (Formerly Google G-Suite) as its Collaboration solution. The deployment was provisioned for the company’s approximately 90 employees in the media sector to provide cloud-native productivity and team collaboration capabilities.
Google Workspace (Formerly Google G-Suite) implementation centers on core modules such as Gmail, Calendar, Drive, Docs, Sheets and Slides, with administration handled through the Google Workspace Admin console for user provisioning and access control. Functionally the Collaboration suite supports shared document editing, team calendaring, content collaboration and centralized cloud storage across Central Desktop’s organization, and the implementation is referenced on Central Desktop’s website.
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Central Desktop CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zendesk | Legacy | Zendesk Service | Customer Support | CRM | n/a | 2012 | 2012 |
In 2012, Central Desktop deployed Zendesk Service as its public-facing helpdesk solution. Zendesk Service is used on their website to provide Customer Support and to centralize inbound customer inquiries into a single support channel for the company s external users.
The implementation leverages core Customer Support capabilities typical of the category, including ticketing and case management, a web-based support portal and embeddable site widget for web-originated requests, email-to-ticket routing, and a knowledge base for customer self-service. Zendesk Service was configured to support agent queues, ticket assignment and status tracking, and SLA-oriented prioritization consistent with helpdesk operational workflows for a mid-sized media company.
Operational coverage focuses on Central Desktop s support and customer success functions, with Zendesk Service operating as a cloud-hosted application embedded on the corporate website to capture and manage customer issues. Governance centers on triage and case assignment processes, consolidated agent workflows, and publishing customer-facing knowledge content through the Zendesk Service platform.
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Central Desktop IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Central Desktop CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Central Desktop
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Co-Founder, SVP and GM | CXO | Finance | |
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COO | CXO | Finance | |
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CTO | CXO | Finance | |
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Apps Being Evaluated by Central Desktop Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Central Desktop IT executives and key decision makers. This section highlights Central Desktop's latest recorded technology evaluations, including GReminders for Online Meeting Scheduling on 2024-06-05. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Central Desktop digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2024-06-05 | Central Desktop | Evaluated | GReminders | GReminders | Online Meeting Scheduling | Collaboration |
FAQ - APPS RUN THE WORLD Central Desktop Technographics
Central Desktop is a Media organization based in United States,
with around 90 employees and annual revenues of $10.0 million.
Central Desktop operates a diverse technology stack with applications such as
Oracle NetSuite ERP, Google Workspace (Formerly Google G-Suite) and Zendesk Service,
covering areas like ERP Financial, Collaboration and Customer Support.
Central Desktop has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Google and Zendesk.
Central Desktop recently adopted applications including
Okta Identity Cloud in 2021, Amazon CloudFront in 2019 and Amazon EC2 in 2016,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Central Desktop’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Central Desktop’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Central Desktop technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.