Dubai, x,
United Arab Emirates
Cobone.Com Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Cobone.Com and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 60 Cobone.Com employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Cobone.Com has purchased the following applications: Synerise for Analytics and BI in 2021, Google Workspace (Formerly Google G-Suite) for Collaboration in 2011, SAP Emarsys for Customer Engagement in 2014 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Cobone.Com is running and its propensity to invest more and deepen its relationship with Synerise , Google , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Cobone.Com revenues, which have grown to $6.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Cobone.Com intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Synerise | Legacy | Synerise | Analytics and BI | Analytics and BI | n/a | 2021 | 2021 |
In 2021, Cobone.Com deployed Synerise on its website to provide Analytics and BI capabilities supporting website analytics and marketing operations. Cobone.Com implemented Synerise for Analytics and BI to instrument customer behavior on its UAE site, centralize event collection, and surface analytics to marketing and ecommerce teams.
The implementation emphasized client side instrumentation and event tracking, with configuration of analytics dashboards, audience segmentation, and personalization workflows consistent with Analytics and BI use cases. Synerise was configured to capture page level and campaign events, produce real time analytics reports, and enable segment based analysis for campaign targeting and measurement.
Operational coverage focused on the public website and marketing stacks, with governance centered on event taxonomy, tagging standards, and dashboard access for marketing and product stakeholders. The deployment of Synerise on the Cobone.Com website positions the application as the primary Analytics and BI tool for website behavior analysis, audience insights, and campaign instrumentation.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2011 | 2011 |
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Collaboration | Collaboration |
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2022 | 2022 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP Emarsys | Customer Engagement | CRM | n/a | 2014 | 2014 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2015 | 2015 |
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Tag Management | CRM |
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2015 | 2015 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2012 | 2012 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2018 | 2018 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Content Delivery Network | IaaS |
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2012 | 2012 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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