1 Cochran
4520 William Penn Hwy,
Monroeville, 15146, PA,
United States
Monroeville, 15146, PA,
United States
1 412-245-4220
Automotive
1 Cochran Technographics
1 Cochran Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by 1 Cochran and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 400 1 Cochran employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that 1 Cochran has purchased the following applications: CDK Global DMS for Dealership Management in 2019, Gubagoo ChatSmart for Chatbots and Conversational AI in 2019, Slack Connect for Collaboration in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems 1 Cochran is running and its propensity to invest more and deepen its relationship with CDK Global , Gubagoo , Dealer Inspire or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing 1 Cochran revenues, which have grown to $55.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for 1 Cochran intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
1 Cochran Tech Stack and Enterprise Applications
1 Cochran ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| CDK Global | Legacy | CDK Global DMS | Dealership Management | ERP Services and Operations | n/a | 2019 | 2019 |
In 2019, 1 Cochran deployed CDK Global DMS as its Dealership Management platform. The deployment concentrated on parts and wholesale operations and was operationally visible at the Natrona Heights, Pennsylvania site during August 2022 to February 2023, where technicians and parts staff executed parts lookup, quoting, order fulfillment, and invoicing workflows through the system.
The CDK Global DMS implementation supported core parts modules including parts catalog lookup, inventory and order entry, parts quotation, invoicing, and backorder tracking. CDK Global DMS was used to invoice parts out, record parts transactions, and drive fill orders, aligning the Dealership Management application with standard parts and service lifecycle processes.
Integrations and touchpoints were explicitly observed with a Snap-on parts catalog for parts lookup, and with CollisionLink, OpsTrax, and RepairLink for quoting and fill order coordination, while invoicing and transaction posting were executed inside CDK Global DMS. These connections positioned CDK Global DMS as the transactional hub for parts sourcing, quoting, and billing across wholesale and collision service workflows.
Operational coverage focused on parts, wholesale, and collision service functions, with front-line staff assisting customers and wholesale partners on backorder status and parts location using CDK Global DMS and the connected catalogs and repair solution links. Process flow centered on lookup to quote to fill to invoice, establishing CDK Global DMS as the central Dealership Management system for parts lifecycle and customer assistance activities.
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1 Cochran AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Gubagoo | Legacy | Gubagoo ChatSmart | Chatbots and Conversational AI | AI-Powered Application | n/a | 2019 | 2019 |
In 2019, 1 Cochran implemented Gubagoo ChatSmart on its customer-facing website. Gubagoo ChatSmart is a Chatbots and Conversational AI application deployed as a web chat interface to provide real-time conversational engagement and structured lead capture from site visitors.
Deployment centered on website-level conversational engagement and the digital front end, with operational coverage aligned to online sales and service touchpoints for dealership pages. Functional capabilities implemented with Gubagoo ChatSmart include conversational UI for intent detection and qualification, lead capture and routing, session transcript logging and agent handoff workflows, plus analytics instrumentation for interaction monitoring. Governance was organized between digital marketing and sales operations to manage chat policies, response templates and escalation paths.
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Chatbots and Conversational AI | AI-Powered Application |
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2022 | 2022 |
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1 Cochran Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Slack Connect | Collaboration | Collaboration | n/a | 2022 | 2022 |
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Online Meeting Scheduling | Collaboration |
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2018 | 2018 |
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1 Cochran Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application, Web and Enterprise Search | Content Management |
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2016 | 2016 |
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Web Content Management | Content Management |
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2022 | 2022 |
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1 Cochran eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2020 | 2020 |
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1 Cochran CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Automotive Dealership CRM | CRM |
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2019 | 2019 |
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Customer Engagement | CRM |
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2023 | 2023 |
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Customer Experience | CRM |
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2016 | 2016 |
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Customer Experience | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2016 | 2016 |
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1 Cochran ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2013 | 2013 |
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IT Service Management | ITSM |
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2024 | 2024 |
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1 Cochran IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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1 Cochran CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at 1 Cochran
| First Name | Last Name | Title | Function | Department | Phone | |
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Vice President & COO | VP | Operations | |
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Corporate F&I Director | Director | Finance | |
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Regional Operations Director | Director | Finance | |
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Apps Being Evaluated by 1 Cochran Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from 1 Cochran IT executives and key decision makers. This section highlights 1 Cochran's latest recorded technology evaluations, including Revolution Parts for eCommerce on 2026-03-17, Tekion Automotive Retail Cloud for Dealership Management on 2026-01-09, and Rackspace Cloud for Application Hosting and Computing Services on 2024-10-08. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the 1 Cochran digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| 2026-03-17 | 1 Cochran | Evaluated | Revolution Parts | Revolution Parts | eCommerce | eCommerce |
| 2026-01-09 | 1 Cochran | Evaluated | Tekion Corp | Tekion Automotive Retail Cloud | Dealership Management | ERP Services and Operations |
| 2024-10-08 | 1 Cochran | Evaluated | Rackspace Technology | Rackspace Cloud | Application Hosting and Computing Services | IaaS |
FAQ - APPS RUN THE WORLD 1 Cochran Technographics
1 Cochran is a Automotive organization based in United States,
with around 400 employees and annual revenues of $55.0 million.
1 Cochran operates a diverse technology stack with applications such as
CDK Global DMS, Gubagoo ChatSmart and Slack Connect,
covering areas like Dealership Management, Chatbots and Conversational AI and Collaboration.
1 Cochran has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as CDK Global, Gubagoo and Salesforce.
1 Cochran recently adopted applications including
Freshservice in 2024, Podium Interaction Management in 2023 and Dealer Inspire Conversations in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of 1 Cochran’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates 1 Cochran’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete 1 Cochran technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.