Cue Australia
Level 7, 50 Holt Street,
Surry Hills, 2010, NSW,
Australia
Surry Hills, 2010, NSW,
Australia
61 2 9299-2222
Retail
Cue Australia Technographics
Cue Australia Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Cue Australia and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1000 Cue Australia employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Cue Australia has purchased the following applications: Apple Pay for Payment Processing in 2020, Ascender Preceda Payroll for Payroll in 2014, Zendesk Chat for Chatbots and Conversational AI in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Cue Australia is running and its propensity to invest more and deepen its relationship with Apple , Ascender , Dayforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Cue Australia revenues, which have grown to $150.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Cue Australia intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
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Cue Australia Tech Stack and Enterprise Applications
Cue Australia ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Apple | Legacy | Apple Pay | Payment Processing | ERP | n/a | 2020 | 2020 |
In 2020, Cue Australia integrated Apple Pay into its website, deploying Apple Pay in the Payment Processing category to handle consumer checkout on mobile and desktop browsers. The implementation explicitly targets Cue Australia's ecommerce storefront and the online payments business function for web-based transactions.
The integration uses client-side Apple Pay JavaScript to render the Apple Pay button and initiate device-based authentication, while server-side components accept and process Apple Pay payment tokens for order capture. Configuration centered on embedding Apple Pay into the existing checkout flow, mapping tokenized payment data into the retailer's payment processing pipeline and order management records, and ensuring token handling aligns with the merchant's reconciliation processes.
Operational ownership was assigned to ecommerce and payments teams, with changes to checkout workflows, customer billing records, and order reconciliation to accommodate Apple Pay tokens. Governance activities include merchant validation and certificate management for Apple Pay, monitoring of web checkout flows, and operational procedures for maintaining the Apple Pay integration on Cue Australia's website.
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Cue Australia HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Ascender | Legacy | Ascender Preceda Payroll | Payroll | HCM | n/a | 2014 | 2014 |
In 2014, Cue Australia implemented Ascender Preceda Payroll to centralize core payroll operations, deploying the Ascender Preceda Payroll application within its Payroll environment. The deployment supported a mid-market retail footprint of approximately 1,000 employees and 240 plus stores, and was scoped to serve corporate HR and payroll teams based from the Surry Hills office as well as store payroll administration.
Ascender Preceda Payroll was configured to deliver end to end payroll processing, employee onboarding and termination workflows, statutory taxation and superannuation compliance, award interpretation support, and operational reporting. The implementation aligned functional modules with the Payroll business function, including payroll calculation engines, employee record management, payroll reporting, and case handling for employee and third party enquiries.
Operational integrations referenced in the environment included Ascender Payplus and Riteq rostering exposure, which informed time and rostering inputs into Ascender Preceda Payroll, and the payroll team relied on MS Office tools such as MS Excel for analysis and reporting. The day to day operational coverage was governed by a Payroll Manager and a dedicated team of three payroll officers responsible for processing, award interpretation, responding to enquiries, and maintaining payroll records across retail sites.
Governance and workflow design emphasized legislation and award compliance, structured responsibility for entering new employees and processing terminations, and a single point of ownership through the Payroll Manager. Training and role expectations reflected contemporary payroll, taxation and superannuation requirements, with the Ascender Preceda Payroll application positioned as the system of record for Payroll operations.
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Workforce Management | HCM |
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2018 | 2018 |
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Workforce Scheduling | HCM |
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2018 | 2018 |
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Cue Australia AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zendesk | Legacy | Zendesk Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
In 2020, Cue Australia deployed Zendesk Chat on its corporate website. The implementation places Zendesk Chat in the Chatbots and Conversational AI category to provide a customer-facing messaging channel that supports customer service and online sales inquiries for its retail e-commerce operations.
The deployment is a web-embedded chat widget providing real-time messaging, session transcripts and asynchronous message handling consistent with Chatbots and Conversational AI capabilities. Configuration and operational controls focus on agent presence, routing rules, and canned responses to manage high-volume consumer interactions, with primary operational ownership in customer support and e-commerce teams. The implementation centralizes web-based conversational interactions through Zendesk Chat, aligning the application, Chatbots and Conversational AI category, and business functions around online customer engagement on Cue Australia’s website.
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Cue Australia Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Audio Video and Web Conferencing | Collaboration |
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2018 | 2018 |
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Audio Video and Web Conferencing | Collaboration |
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2021 | 2021 |
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Cue Australia eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Personalization and Product Recommendations | eCommerce |
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2020 | 2020 |
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Cue Australia CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Data Platform | CRM |
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2020 | 2020 |
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Customer Engagement | CRM |
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2021 | 2021 |
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Customer Experience | CRM |
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2020 | 2020 |
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Customer Loyalty | CRM |
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2017 | 2018 |
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Customer Support | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Cue Australia ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2020 | 2020 |
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IT Service Management | ITSM |
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2019 | 2019 |
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Cue Australia TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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Cue Australia PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2021 | 2021 |
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Cue Australia IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Cue Australia
| First Name | Last Name | Title | Function | Department | Phone | |
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Payroll Manager | Manager | Finance | |
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Chief Information & Digital Officer | CXO | IT | |
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Co State Manager | Manager | Finance | |
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Talent Acquisition & HR Consultant | Manager | HR | |
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Head of People and Culture | Director | HR | |
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HR Manager Payroll Specialist | Manager | HR | |
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Human Resources Advisor Manager | Manager | HR | |
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Payroll Manager | Manager | Finance | |
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People & Talent Lead | Manager | HR | |
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Head of IT | Director | IT | |
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Head of IT | Director | IT | |
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Executive Director | Director | Operations | |
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Apps Being Evaluated by Cue Australia Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Cue Australia IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Cue Australia digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Cue Australia Technographics
Cue Australia is a Retail organization based in Australia,
with around 1000 employees and annual revenues of $150.0 million.
Cue Australia operates a diverse technology stack with applications such as
Apple Pay, Ascender Preceda Payroll and Zendesk Chat,
covering areas like Payment Processing, Payroll and Chatbots and Conversational AI.
Cue Australia has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Apple, Ascender and Zendesk.
Cue Australia recently adopted applications including
Cisco Webex Meetings in 2021, SAP Emarsys in 2021 and Salesforce Sales Cloud in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Cue Australia’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Cue Australia’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Cue Australia technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.