New York, 10004, NY,
United States
CuriousRubik Technographics
CuriousRubik Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by CuriousRubik and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 40 CuriousRubik employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
CuriousRubik has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2012, Chatra for Chatbots and Conversational AI in 2016, Microsoft 365 for Collaboration in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems CuriousRubik is running and its propensity to invest more and deepen its relationship with Oracle , Brevo , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing CuriousRubik revenues, which have grown to $4.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for CuriousRubik intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CuriousRubik Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP Financial Management | n/a | 2012 | 2012 |
In 2012, CuriousRubik implemented Oracle NetSuite ERP. The deployment targeted ERP Financial requirements to centralize bookkeeping and service based accounting for the 40 person professional services firm.
Oracle NetSuite ERP was configured to deliver core general ledger, accounts receivable, accounts payable, billing, revenue recognition, and project accounting capabilities. Configuration work emphasized chart of accounts design, automated invoice generation from project time entries, and period close workflows to align financial processes with service delivery and time and materials billing.
The cloud hosted Oracle NetSuite ERP instance served finance and delivery teams within the United States operations, consolidating transaction processing and financial reporting into a single system of record. Governance focused on role based access controls, approval workflows for vendor bills and client invoices, and regular reconciliation routines to enforce financial control and auditability.
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Brevo | Legacy | Chatra | Chatbots and Conversational AI | AI-Powered Application | n/a | 2016 | 2016 |
In 2016, CuriousRubik implemented Chatra on its public website to add a conversational customer touchpoint, using Chatra as the primary Chatbots and Conversational AI tool for website engagement. The deployment focused on a web‑embedded chat widget that sits on key pages to capture visitor intent, present automated greetings, and enable synchronous live chat for prospective clients and site visitors.
Chatra was configured to support core conversational capabilities common to the category, including real time messaging, automated welcome messages, and an offline message form for after hours inquiries. The implementation relied on the site widget architecture, with client side JavaScript delivering the chat interface and visitor context to internal users, and settings tuned for chat routing and presence so agents receive incoming conversations.
Operationally the rollout covered the company website and was oriented to commercial functions, with sales and client services using Chatra for lead capture and initial qualification. Governance centered on defining chat ownership and a simple response workflow to ensure inbound conversations are routed to designated responders, and on maintaining the web widget configuration as the primary touchpoint for conversational interactions.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, CuriousRubik implemented Microsoft 365 as its Collaboration platform. The Microsoft 365 deployment was provisioned for the full company of 40 employees at the Professional Services firm in the United States, and the company lists Microsoft 365 on its website as part of its technology footprint.
The implementation focused on Collaboration capabilities common to Microsoft 365, including cloud email and calendaring, document collaboration and file storage, and real-time team messaging and meetings. Configuration work emphasized centralized user provisioning and administrative controls, organized project and client sites for shared documentation, and standard productivity application access to support project delivery, internal communications, and knowledge management.
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Web Content Management | Content Management |
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2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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CRM | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2021 | 2021 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2019 | 2019 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at CuriousRubik
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Apps Being Evaluated by CuriousRubik Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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