Roubaix, 59100,
France
Damart France Technographics
Damart France Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Damart France and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1500 Damart France employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Damart France has purchased the following applications: Microsoft 365 for Collaboration in 2020, Proximis Omni-Commerce Solution for eCommerce in 2020, Xandr Invest (ex AppNexus DSP) for Digital Advertising Platform in 2013 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Damart France is running and its propensity to invest more and deepen its relationship with Microsoft , Proximis , AB Tasty or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Damart France revenues, which have grown to $250.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Damart France intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Damart France Tech Stack and Enterprise Applications
Damart France Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2020 | 2020 |
In 2020, Damart France implemented Microsoft 365 to standardize collaboration across its organization. The deployment positions Microsoft 365 as Damart France’s chosen Collaboration platform and public site traces indicate the suite is active in the company’s IT estate.
The implementation focused on core Microsoft 365 capabilities, with configuration and governance aligned to Microsoft Teams for messaging and meetings, Exchange Online for enterprise email, SharePoint Online for intranet and document management, and OneDrive for personal file sync and sharing. Tenant-level services such as Azure Active Directory were applied for centralized identity and access management, and tenant configuration was used to enforce security and provisioning policies across the suite.
Operationally the rollout was applied organization-wide to support unified communication and document workflows across corporate users, with policy controls and role-based access used to standardize collaboration processes. Evidence of Microsoft 365 on Damart France’s website corroborates active use of the Microsoft 365 environment within the company.
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Damart France eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Proximis | Legacy | Proximis Omni-Commerce Solution | eCommerce | eCommerce | n/a | 2020 | 2020 |
In 2020, Damart France deployed Proximis Omni-Commerce Solution on its public website to manage eCommerce storefront and online sales functions. Proximis Omni-Commerce Solution is used as the primary commerce application for Damart France, linking the brand storefront at Damart.fr to centralized commerce operations for product listing, pricing, and checkout orchestration.
The implementation configures category-aligned eCommerce capabilities, including product catalog management, checkout orchestration, pricing and promotions management, order capture, and customer-facing personalization and merchandising tools. The Proximis Omni-Commerce Solution instance is embedded into the Damart.fr storefront as the commerce layer, providing the functional modules that drive online product display, shopping cart workflows, and promotional execution.
Operationally the deployment covers digital merchandising, online marketing, and eCommerce sales operations for Damart France, with catalog and promotion governance handled through the Proximis administration interface. The implementation narrative centers on using the Proximis Omni-Commerce Solution to unify front-end storefront behavior and back-office commerce configuration within the companys online retail channel.
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Damart France CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Xandr Invest (ex AppNexus DSP) | Digital Advertising Platform | CRM | n/a | 2013 | 2013 |
In 2013, Damart France deployed Xandr Invest (ex AppNexus DSP) on its website as a Digital Advertising Platform for online marketing and e commerce advertising. The deployment brought programmatic demand side capabilities to damart.fr to support real time bidding and automated media buying.
Implementation focused on canonical DSP functional modules including real time bidding engines, campaign management and trafficking, audience targeting and bid logic, creative decisioning, and reporting and analytics. Xandr Invest (ex AppNexus DSP) was configured to manage campaign pacing, frequency controls and dynamic bid strategies consistent with programmatic buying workflows.
Operational integration was centered on the company website, using client side ad tag deployment to route bid requests into open exchange inventory and allow programmatic auctions to serve display and prospecting media. The integration touched digital marketing and e commerce teams who provide campaign specifications, creative assets and audience signals into the platform.
Governance adapted to programmatic campaign controls with centralized campaign approval and trafficking processes inside marketing operations, and defined workflows for creative insertion and inventory controls. Operational ownership resided with Damart France marketing operations, aligning the Digital Advertising Platform with online merchandising and customer acquisition functions.
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Marketing Analytics | CRM |
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2016 | 2016 |
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Damart France ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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IT Service Management | ITSM |
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2018 | 2018 |
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Damart France IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Damart France
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by Damart France Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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