Debenhams
334-348 Oxford Street,
London, W1C 1JG,
United Kingdom
London, W1C 1JG,
United Kingdom
44 34 4800-8877
Retail
Debenhams Technographics
Debenhams Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Debenhams and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 9000 Debenhams employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Debenhams has purchased the following applications: Oracle E-Business Suite for ERP Financial in 2014, Oracle Cloud HCM for Core HR in 2014, Oracle Retail (ex Retek) for Retail Management in 2014 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Debenhams is running and its propensity to invest more and deepen its relationship with Oracle , Klarna , Advance Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Debenhams revenues, which have grown to $1.90 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Debenhams intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Debenhams Tech Stack and Enterprise Applications
Debenhams ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle E-Business Suite | ERP Financial | ERP | n/a | 2014 | 2015 |
In 2014, Debenhams implemented Oracle E-Business Suite. The Oracle E-Business Suite deployment targeted core ERP Financial processes across the United Kingdom retail organization, covering corporate finance, procurement, HR finance reporting, and retail merchandising functions for a company of approximately 9,000 employees.
The implementation combined Oracle E-Business Suite financial modules such as general ledger, accounts payable, and accounts receivable with Oracle Procurement and Spend Analytics and the Oracle Retail Merchandising System. Analytics and reporting layers were provisioned using OBIEE 12c and Oracle BI Applications OBIA, with Informatica orchestrating ETL feeds for Oracle Financial Analytics and HR Financials Analytics.
Integrations connected transactional ledgers in Oracle E-Business Suite to OBIEE 12c/OBIA reporting and to Informatica ETL pipelines, producing consolidated finance and HR analytic data sets. Oracle Procurement and Spend Analytics supplied spend visibility for procurement teams, while the Oracle Retail Merchandising System integration aligned merchandising financial flows and inventory valuation with the ERP Financial ledger.
Governance emphasized a centralized finance data model and a consolidated reporting cadence, with process rationalization between procurement, finance, HR, and merchandising to maintain consistent financial dimensions and a unified chart of accounts. Change efforts focused on standardized reconciliation workflows between Oracle E-Business Suite and downstream analytics, enabling operational reporting driven by Oracle E-Business Suite data sources.
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Payment Processing | ERP |
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2021 | 2021 |
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Debenhams HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Cloud HCM | Core HR | HCM | Symatrix | 2014 | 2015 |
In 2014, Debenhams implemented Oracle Cloud HCM as a Core HR solution, with Symatrix engaged as the implementation partner. Consultant records indicate the program included Taleo Recruiting and Fusion HCM work for Debenhams, signaling a combined focus on recruiting and core human capital management.
The deployment centered on Core HR capabilities within Oracle Cloud HCM, including employee records and person data management, organizational and position management, hiring workflows, and HR transactional processing. Configuration emphasized business process automation for approvals and onboarding, and applied role based security and workforce directory configuration consistent with Cloud HCM best practices.
Symatrix consultants led configuration, integration, and testing activities, integrating Taleo Recruiting to centralize candidate management and align recruiting workflows with Core HR processes. Governance and rollout were implemented through configuration governance, data migration of HR records, and staged cutover coordination across Debenhams United Kingdom HR and talent acquisition teams.
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Learning and Development | HCM |
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2016 | 2016 |
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Recruiting, Applicant Tracking System | HCM |
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2016 | 2016 |
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Time and Attendance | HCM |
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2017 | 2017 |
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Workforce Management | HCM |
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2007 | 2007 |
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Workforce Management | HCM |
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2007 | 2007 |
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Debenhams ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Retail (ex Retek) | Retail Management | ERP Services and Operations | n/a | 2014 | 2015 |
In 2014, Debenhams implemented Oracle Retail (ex Retek) within a program focused on the Product and Supply domain, deploying the Oracle Retail application to consolidate core retail operations. The work ran in parallel with the introduction of a cloud based Product Lifecycle Management tool, aligning product master data and lifecycle workflows with the Retail Management platform.
Configuration targeted Retail Management capabilities including merchandise and assortment planning, pricing and promotions, inventory and supply chain planning, allocation and forecasting, and retail analytics. The Oracle Retail (ex Retek) implementation emphasized merchandising workflows, catalog management, replenishment rules, and the configuration of forecasting and allocation algorithms to support category and buying processes.
Integration design connected Oracle Retail (ex Retek) to the cloud based PLM to synchronize product attributes, bills of materials, and release milestones, and to downstream commerce and store execution systems for assortment and availability. Integration patterns focused on master data synchronization, event driven updates for product lifecycle states, and batch interfaces for pricing and inventory exchanges between systems.
Governance and process restructuring were implemented inside Product and Supply to establish product data ownership, change control, and release gates between the PLM and Oracle Retail, with a Solution Architect providing domain ownership of configuration and data flows. The rollout approach favored staged adoption across merchandising and supply chain teams, embedding Retail Management workflows into existing buying, merchandising, and replenishment operations.
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Retail Management | ERP Services and Operations |
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2014 | 2015 |
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Debenhams Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application, Web and Enterprise Search | Content Management |
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2021 | 2021 |
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Debenhams eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2011 | 2011 |
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eCommerce | eCommerce |
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2015 | 2015 |
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eCommerce | eCommerce |
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2021 | 2021 |
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eCommerce | eCommerce |
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2011 | 2011 |
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eCommerce | eCommerce |
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2017 | 2017 |
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eCommerce | eCommerce |
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2024 | 2024 |
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eCommerce | eCommerce |
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2024 | 2024 |
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Personalization and Product Recommendations | eCommerce |
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2019 | 2019 |
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Debenhams CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Analytics | CRM |
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2021 | 2021 |
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Customer Experience | CRM |
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2018 | 2018 |
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Customer Experience | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2021 | 2021 |
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Customer Support | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2012 | 2012 |
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Marketing Analytics | CRM |
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2015 | 2015 |
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Marketing Analytics | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2008 | 2008 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Partner Relationship Management | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2016 | 2016 |
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Debenhams ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2014 | 2014 |
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Application Performance Management | ITSM |
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2016 | 2016 |
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Application Performance Management | ITSM |
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2021 | 2021 |
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Debenhams PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Project Portfolio Management | PPM |
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2010 | 2010 |
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Debenhams PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2020 | 2020 |
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Debenhams IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Debenhams CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2016 | 2016 |
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IT Decision Makers and Key Stakeholders at Debenhams
| First Name | Last Name | Title | Function | Department | Phone | |
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Head of Finance, International | Director | Finance | |
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Finance Logistics Manager | Manager | Finance | |
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Finance Controller | Director | Finance | |
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Finance Operations Manager | Manager | Finance | |
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Chief Financial Officer | CXO | Finance | |
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Director of Logistics | Director | Supply Chain | |
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Head of Sourcing Operations | Director | Procurement | |
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Operations Director | Director | Finance | |
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Finance Manager | Manager | Finance | |
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Head of Procurement | Director | Procurement | |
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Head Of Human Resources | Director | HR | |
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Head Of Retail Operations | Director | Finance | |
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Director of HR | Director | HR | |
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Chief Financial Officer | CXO | Finance | |
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Director of HR - Head Office | Director | HR | |
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HR Director | Director | HR | |
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Head of Retail HR | Director | HR | |
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HR Manager | Manager | HR | |
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Payroll Administrator | Manager | Finance | |
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HR Manager | Manager | HR | |
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Merchandising Manager | Manager | Finance | |
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Technology Director | Director | IT | |
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Digital, Tech & International Director | Director | Finance | |
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Solution Architect | Manager | IT | |
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Head of Digital Operations | Director | IT | |
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Transformation Director | Director | Operations | |
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Group Technology Director | Director | IT | |
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Technical Delivery Manager | Manager | IT | |
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Apps Being Evaluated by Debenhams Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Debenhams IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Debenhams digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Debenhams Technographics
Debenhams is a Retail organization based in United Kingdom,
with around 9000 employees and annual revenues of $1.90 billion.
Debenhams operates a diverse technology stack with applications such as
Oracle E-Business Suite, Oracle Cloud HCM and Oracle Retail (ex Retek),
covering areas like ERP Financial, Core HR and Retail Management.
Debenhams has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle.
Debenhams recently adopted applications including
commercetools Commerce in 2024, fabric Commerce Platform in 2024 and Klarna Payments in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Debenhams’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Debenhams’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Debenhams technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.