Murfreesboro, 37129, TN,
United States
Econo Lodge Inn & Suites - Murfreesboro, TN Technographics
Econo Lodge Inn & Suites - Murfreesboro, TN Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Econo Lodge Inn & Suites - Murfreesboro, TN and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 20 Econo Lodge Inn & Suites - Murfreesboro, TN employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Econo Lodge Inn & Suites - Murfreesboro, TN has purchased the following applications: M3 Accounting Core for ERP Financial in 2018, Cisco Webex Meetings for Audio Video and Web Conferencing in 2020, Bazaarvoice for Personalization and Product Recommendations in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Econo Lodge Inn & Suites - Murfreesboro, TN is running and its propensity to invest more and deepen its relationship with M3 , Cisco Systems , Bazaarvoice or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Econo Lodge Inn & Suites - Murfreesboro, TN revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Econo Lodge Inn & Suites - Murfreesboro, TN intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Econo Lodge Inn & Suites - Murfreesboro, TN Tech Stack and Enterprise Applications
Econo Lodge Inn & Suites - Murfreesboro, TN ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| M3 | Legacy | M3 Accounting Core | ERP Financial | ERP | n/a | 2018 | 2018 |
In 2018, Econo Lodge Inn & Suites - Murfreesboro, TN implemented M3 Accounting Core as an ERP Financial application to centralize property accounting and operational finance for a 50 room hotel. The deployment covered core accounting and payroll, accounts payable and receivable, and budgeting and forecasting to support daily duties including managing a team of 15, revenue management activities, expense control and routine financial reporting. M3 Accounting Core was configured to operate at the property level and to support front office finance workflows and day to day hotel operations.
Functional configuration emphasized the accounting core, payroll processing, expense management and budgeting modules, with workflow automation for daily posting, payroll runs and period close aligned to small property operating cadence. Operational scope included finance, payroll and property operations teams at the Murfreesboro site, with role based access and process controls to align daily duties and managerial oversight. Governance focused on property level controls and standardized financial workflows to support budgeting and forecasting within the hotel.
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Econo Lodge Inn & Suites - Murfreesboro, TN Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020, Econo Lodge Inn & Suites - Murfreesboro, TN implemented Cisco Webex Meetings as its primary conferencing solution. The implementation positions Cisco Webex Meetings within the Audio Video and Web Conferencing category for both internal operations and guest-facing interactions on the property website. This small property level deployment aligns with a 20 person operational footprint and concentrates use around front desk coordination, management huddles, and remote vendor or corporate communications.
Cisco Webex Meetings was embedded on the hotel website and configured to support standard Audio Video and Web Conferencing capabilities such as scheduled video calls, ad hoc meeting links, screen sharing, meeting recording, and participant management workflows. Configuration work focused on account provisioning for property staff, meeting room profiles for virtual check in or concierge calls, and basic security controls for meeting access. The narrative reflects typical category functionality rather than bespoke modules, with meeting orchestration and scheduling workflows adapted to hospitality operational practices.
Operational scope was confined to the single Murfreesboro property and its core business functions, including front desk operations, guest services, and property management communications. Governance centered on simple access controls and administrative account management at the property level, with staff training and procedural updates to incorporate scheduled virtual interactions and website-hosted meeting links. Cisco Webex Meetings remains the property level Audio Video and Web Conferencing platform used to facilitate remote collaboration and guest engagement via the hotel website.
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Econo Lodge Inn & Suites - Murfreesboro, TN eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Bazaarvoice | Legacy | Bazaarvoice | Personalization and Product Recommendations | eCommerce | n/a | 2015 | 2015 |
In 2015, Econo Lodge Inn & Suites - Murfreesboro, TN implemented Bazaarvoice on their website to enable onsite personalization capabilities. Bazaarvoice was deployed to provide Personalization and Product Recommendations across public booking and property pages, surfacing tailored recommendation components and personalized content feeds for guests.
Deployment followed common client side integration patterns for personalization platforms, embedding Bazaarvoice JavaScript widgets and invoking Bazaarvoice APIs to render recommendation modules in real time. Functional capability emphasis aligned with the Personalization and Product Recommendations category, including onsite recommendation widgets and personalized content delivery. The integration scope was limited to the customer facing website, with operational ownership most likely residing with the hotel web or marketing function and web operations managing the widget placement and content rules.
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Personalization and Product Recommendations | eCommerce |
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2017 | 2017 |
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Econo Lodge Inn & Suites - Murfreesboro, TN CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2012 | 2012 |
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Marketing Analytics | CRM |
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2016 | 2016 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2022 | 2022 |
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Econo Lodge Inn & Suites - Murfreesboro, TN ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2016 | 2016 |
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IT Service Management | ITSM |
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2020 | 2020 |
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Econo Lodge Inn & Suites - Murfreesboro, TN IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2013 | 2013 |
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IT Decision Makers and Key Stakeholders at Econo Lodge Inn & Suites - Murfreesboro, TN
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Apps Being Evaluated by Econo Lodge Inn & Suites - Murfreesboro, TN Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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