Enel Brazil
Avenida das Nacoes Unidas 14401, Andar 23 Conj 231 Torre B1 Aroeira,
Sao Paulo, 04794-000,
Brazil
Sao Paulo, 04794-000,
Brazil
55 21 2716-1101
Utilities
Enel Brazil Technographics
Enel Brazil Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Enel Brazil and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 8000 Enel Brazil employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Enel Brazil has purchased the following applications: Adobe Experience Manager for Digital Asset Management in 2020, NICE Real Time Process Optimisation for Call Center in 2014, Microsoft Azure Cloud Services for Application Hosting and Computing Services in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Enel Brazil is running and its propensity to invest more and deepen its relationship with Adobe Systems , Nice Systems , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Enel Brazil revenues, which have grown to $9.83 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Enel Brazil intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Enel Brazil Tech Stack and Enterprise Applications
Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Experience Manager | Digital Asset Management | Content Management | n/a | 2020 | 2020 |
In 2020, Enel Brazil implemented Adobe Experience Manager as a Digital Asset Management solution. The deployment centralized content and asset handling for Marketing and B2C Customer Solutions and Experience teams in Brazil, with operational activity documented in Niterói, Rio de Janeiro.
Adobe Experience Manager was used to establish a centralized asset repository, content authoring and approval workflows, and omnichannel publishing controls to orchestrate campaign dissemination across stores, email, SMS, website, WhatsApp, Facebook and Instagram. Functional capabilities emphasized content management for commercial matters, HTML editing for email templates, campaign briefing support, and content review using Plain Language techniques, with the full application name Adobe Experience Manager appearing in operational workflows.
Integrations explicitly referenced in the implementation include Google Analytics and Adobe Analytics for monitoring and performance tracking, and Salesforce and Infobip for HTML email editing and message delivery. The integration footprint tied content publishing in Adobe Experience Manager to analytics and marketing execution systems, supporting end to end campaign operations.
Governance and process alignment focused on formalizing approval workflows and aligning communications with internal technical and commercial areas to ensure process conformance and consistent customer messaging. Operational activities also encompassed campaign planning, dissemination orchestration and customer journey evaluation using the content and analytics capabilities provided by Adobe Experience Manager and the Digital Asset Management layer.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Nice Systems | Legacy | NICE Real Time Process Optimisation | Call Center | CRM | Belltech | 2014 | 2014 |
In 2014 Enel Brazil implemented NICE Real Time Process Optimisation in its Call Center operations. The deployment targeted contact centres in Brazil and was delivered in partnership with Belltech, integrating NICE Real Time Process Optimisation with agent desktop applications to provide real time guidance to agents during customer interactions.
The implementation configured NICE Real Time Process Optimisation to surface context aware prompts and procedural guidance to agents, focusing on repeat call reduction and shorter handle times, using core Call Center process optimization capabilities. The solution was embedded in agent desktop workflows to influence call routing, scripting, and on the fly decision support, aligning automated guidance with existing contact handling practices.
Deployment governance included a staged rollout across contact centres with Belltech responsible for implementation and configuration, and operational ownership retained by Enel Brazil contact centre management. Agent workflow updates and coaching were coordinated with the technical integration to ensure the NICE Real Time Process Optimisation outputs were actionable within existing desktop applications.
Results documented from the contact centre deployment include measurable reductions in average handling time, with overall AHT down about 30 seconds and billing inquiry AHT reduced by about 2 minutes 45 seconds, and a reported return on investment achieved in about 10 months following go live.
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Data Management Platform | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Tag Management | CRM |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Azure Cloud Services | Application Hosting and Computing Services | IaaS | n/a | 2016 | 2016 |
In 2016 Enel Brazil implemented Microsoft Azure Cloud Services to host and run its public-facing website as part of its Application Hosting and Computing Services footprint. The deployment focuses on web hosting and content delivery for the Brazil site and aligns the company website with cloud-based application hosting patterns.
The Microsoft Azure Cloud Services implementation is organized around cloud compute and platform capabilities, including virtual machine based compute and platform-as-a-service application hosting, object storage for media and static assets, content delivery network and load balancing for front-end availability, and autoscaling to handle variable traffic. These components support HTTP routing, SSL termination, caching of static content, and centralized logging and monitoring consistent with Application Hosting and Computing Services operations.
Operational responsibility is centered on the web operations and site content teams, with IT operations provisioning infrastructure, managing deployments, and maintaining platform monitoring and patch workflows. Governance emphasizes cloud-native operational tooling and release pipeline automation to maintain the website environment on Microsoft Azure Cloud Services while supporting ongoing content and availability management.
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Content Delivery Network | IaaS |
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2016 | 2016 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Web Application Firewalls (WAF) | CyberSecurity |
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2021 | 2021 |
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Internet of Things
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IoT Platform | Internet of Things |
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2018 | 2019 |
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IT Decision Makers and Key Stakeholders at Enel Brazil
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| No data found | ||||||
Apps Being Evaluated by Enel Brazil Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Enel Brazil IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Enel Brazil digital transformation priorities and AI adoption trends.
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FAQ - APPS RUN THE WORLD Enel Brazil Technographics
Enel Brazil is a Utilities organization based in Brazil,
with around 8000 employees and annual revenues of $9.83 billion.
Enel Brazil operates a diverse technology stack with applications such as
Adobe Experience Manager, NICE Real Time Process Optimisation and Microsoft Azure Cloud Services,
covering areas like Digital Asset Management, Call Center and Application Hosting and Computing Services.
Enel Brazil has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Adobe Systems, Nice Systems and Microsoft.
Enel Brazil recently adopted applications including
Adobe Launch in 2021, Google Identity Platform in 2021 and Imperva Sonar in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Enel Brazil’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Enel Brazil’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Enel Brazil technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.