Equinavia
1100 Buckingham St.,
Watertown, 6795, CT,
United States
Watertown, 6795, CT,
United States
1 860-274-4443
Consumer Packaged Goods
Equinavia Technographics
Equinavia Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Equinavia and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 20 Equinavia employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Equinavia has purchased the following applications: Intuit Quickbooks Enterprise for ERP Financial in 2018, Olark Live Chat for Chatbots and Conversational AI in 2020, VTEX eCommerce for eCommerce in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Equinavia is running and its propensity to invest more and deepen its relationship with Intuit , Olark , VTEX or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Equinavia revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Equinavia intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Equinavia Tech Stack and Enterprise Applications
Equinavia ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Quickbooks Enterprise | ERP Financial | ERP | n/a | 2018 | 2018 |
In 2018, Equinavia implemented Intuit QuickBooks Enterprise as its ERP Financial system. The deployment established a single-instance accounting backbone for the small CPG business, consolidating financial recordkeeping for both its direct-to-consumer web channel and wholesale distribution operations in North America.
The implementation focused on core financial modules including accounts receivable, accounts payable, general ledger, inventory accounting and order-to-cash transaction processing consistent with ERP Financial capabilities. Intuit QuickBooks Enterprise was configured to support full cycle accounts receivable workflows, processing incoming payments by cash, credit card, checks and ACH, applying payments to customer accounts, generating aging reports and producing daily deposit records for bank reconciliation.
Operational scope covered the finance and sales-facing accounting tasks, with the system serving as the central accounting repository for online sales and wholesale orders. The accounting team workflow tied order and payment activity into the finance ledger, and the deployment supported routine activities such as preparing daily deposits and reviewing bank statements with the Accounts Receivable Manager.
Governance centered on role-based operational controls for the small finance team, formalizing an Accounts Receivable Specialist role that performs collections outreach and payment application, and an AR Manager who oversees deposits and reconciliations. Intuit QuickBooks Enterprise was used to standardize AR reporting and daily cash handling processes, embedding repeatable procedures for payment processing, aging review and collections within the company accounting function.
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Equinavia AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Olark | Legacy | Olark Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
In 2020, Equinavia implemented Olark Live Chat. The deployment places Olark Live Chat on Equinavia's public website to provide real time customer support and shopper engagement. This configuration aligns with the Chatbots and Conversational AI category and supports web based conversational interactions for product inquiries and order assistance. Olark Live Chat is configured as a visitor facing chat widget embedded across key site pages.
Functional capabilities implemented include real time messaging, canned responses and visitor monitoring to streamline agent responses and manage conversations, consistent with Chatbots and Conversational AI platform capabilities. The implementation covers customer support and e commerce engagement workflows and is operated by internal staff given Equinavia's small company scale. Governance is managed through Olark Live Chat administrative settings and widget configuration, reflecting a lightweight operational model rather than enterprise orchestration.
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Equinavia eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| VTEX | Legacy | VTEX eCommerce | eCommerce | eCommerce | n/a | 2020 | 2020 |
In 2020, Equinavia implemented VTEX eCommerce on its website. Equinavia, a United States consumer packaged goods company with about 20 employees and approximately 2,000,000 in revenue, deployed VTEX eCommerce to provide an online storefront and transactional capabilities within the eCommerce category.
The VTEX eCommerce deployment focused on core commerce modules typical for the category, including product catalog and SKU management, responsive storefront presentation, cart and checkout orchestration, promotions and pricing rules, and order management workflows. Configuration emphasized catalog taxonomy, SKU attributes, pricing logic, and content blocks for product and category pages, aligning platform configuration with merchandising and catalog operations.
Operationally the platform supports commercial functions such as direct to consumer sales, marketing merchandising, and fulfillment coordination for Equinavia in the United States. Governance was structured around a centralized administrative model for a small organization, with role based access controls, defined publishing workflows for product content and pricing, and documented procedures for order handling and promotional launches. VTEX eCommerce functions as Equinavia eCommerce platform for website driven sales and merchandising.
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Product Review Management | eCommerce |
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2020 | 2020 |
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Equinavia CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Data Management Platform | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Equinavia IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Equinavia
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Equinavia Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Equinavia IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Equinavia digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Equinavia Technographics
Equinavia is a Consumer Packaged Goods organization based in United States,
with around 20 employees and annual revenues of $2.0 million.
Equinavia operates a diverse technology stack with applications such as
Intuit Quickbooks Enterprise, Olark Live Chat and VTEX eCommerce,
covering areas like ERP Financial, Chatbots and Conversational AI and eCommerce.
Equinavia has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Intuit, Olark and VTEX.
Equinavia recently adopted applications including
Dstillery Audiences (exMedia6Degrees) in 2021, Acquia Campaign Studio (ex Mautic) in 2021 and Omnisend in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Equinavia’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Equinavia’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Equinavia technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.