Fit Small Business
228 Park Ave S 20702,
New York, 10017, NY,
United States
New York, 10017, NY,
United States
1 718-407-0724
Professional Services
Fit Small Business Technographics
Fit Small Business Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Fit Small Business and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 150 Fit Small Business employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Fit Small Business has purchased the following applications: Google Workspace (Formerly Google G-Suite) for Collaboration in 2014, Swiftype for Application, Web and Enterprise Search in 2021, WooCommerce for eCommerce in 2013 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Fit Small Business is running and its propensity to invest more and deepen its relationship with Google , Swiftype , Automattic or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Fit Small Business revenues, which have grown to $15.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Fit Small Business intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Fit Small Business Tech Stack and Enterprise Applications
Fit Small Business Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2014 | 2014 |
In 2014 Fit Small Business implemented Google Workspace (Formerly Google G-Suite) to provide a unified Collaboration platform across the company. The deployment used Google Workspace as a cloud SaaS service provisioned under the corporate domain, managed via the Google Workspace admin console for user provisioning, access control, and account lifecycle operations.
Fit Small Business configured core Collaboration capabilities including Gmail for domain email, Google Drive for file storage and shared drives, Docs and Sheets for real-time coauthoring, Calendar for scheduling, and Meet for video conferencing. The Google Workspace platform also provided centralized group and sharing controls, mobile device management basics, and administrative reporting typical of Collaboration implementations.
Public traces on the company website indicate active use of Google Workspace (Formerly Google G-Suite) for operational communication. The implementation supports content production and editorial workflows alongside corporate communications and administrative functions, with governance handled through the Google Workspace admin console and standard user and group policies.
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Fit Small Business Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Swiftype | Legacy | Swiftype | Application, Web and Enterprise Search | Content Management | n/a | 2021 | 2021 |
In 2021, Fit Small Business implemented Swiftype on its public website. Swiftype Application, Web and Enterprise Search was provisioned to deliver site-level search and content discovery across articles, how-to guides, and resource pages for the primary website property.
The implementation centered on web crawling and indexing of published content, relevance tuning controls, and front-end search UI components such as autocomplete and query suggestion. Configuration included index management, synonym and stopword handling, and search analytics instrumentation to capture query trends and relevance signals for ongoing tuning of search results.
Operational ownership sits with editorial and product teams, with the deployment integrated into site templates and frontend search components to surface results in context. Governance practices emphasize scheduled reindexing, relevance review cycles, and content tagging processes to maintain search quality, positioning Swiftype Application, Web and Enterprise Search as the site search engine supporting editorial, SEO, and marketing functions.
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Fit Small Business eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | WooCommerce | eCommerce | eCommerce | n/a | 2013 | 2013 |
In 2013 Fit Small Business implemented WooCommerce as its eCommerce application on the corporate website. The deployment uses Automattic's WooCommerce platform to provide storefront and commerce capabilities embedded into the site architecture.
Configuration focuses on standard eCommerce modules, including product catalog management, shopping cart and checkout flows, order management, tax and shipping configuration, and payment processing orchestration. WooCommerce is configured to render product listing templates and checkout pages within the site content management framework, aligning commerce pages with editorial content and marketing workflows.
Operational scope is the public website, where commerce functions support marketing, merchandising, and online sales operations managed by the web and editorial teams. For a 150 employee professional services firm, the implementation is proportionate to site level commerce operations rather than enterprise scale back office systems.
Governance is organized around web operations and editorial process integration, with configuration, plugin management, and transactional workflows handled as part of site operations and commerce governance. Fit Small Business uses WooCommerce as its eCommerce platform to enable online sales, order capture, and customer transaction flows.
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Fit Small Business CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Account Based Marketing | CRM |
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2024 | 2024 |
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Account Based Marketing | CRM |
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2024 | 2024 |
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CRM | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Sales Engagement | CRM |
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2018 | 2019 |
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Fit Small Business IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Content Delivery Network | IaaS |
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2013 | 2013 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Fit Small Business
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Fit Small Business Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Fit Small Business IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Fit Small Business digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Fit Small Business Technographics
Fit Small Business is a Professional Services organization based in United States,
with around 150 employees and annual revenues of $15.0 million.
Fit Small Business operates a diverse technology stack with applications such as
Google Workspace (Formerly Google G-Suite), Swiftype and WooCommerce,
covering areas like Collaboration, Application, Web and Enterprise Search and eCommerce.
Fit Small Business has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Google, Swiftype and Automattic.
Fit Small Business recently adopted applications including
Zoominfo Platform in 2024, 6sense Account Engagement Platform in 2024 and Swiftype in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Fit Small Business’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Fit Small Business’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Fit Small Business technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.