Bengaluru, 560103,
India
Flipkart Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Flipkart and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 75530 Flipkart employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Flipkart has purchased the following applications: Oracle E-Business Suite for ERP Financial in 2013, Ascenthr StoHRM for Core HR in 2020, Google Workspace (Formerly Google G-Suite) for Collaboration in 2011 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Flipkart is running and its propensity to invest more and deepen its relationship with Oracle , Stripe , Ascenthr or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Flipkart revenues, which have grown to $9.69 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Flipkart intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle E-Business Suite | ERP Financial | ERP Financial Management | n/a | 2013 | 2013 |
In 2013 Flipkart began an R12 implementation and support engagement for Oracle E-Business Suite, initiating a project that ran from March 2013 to September 2014. The engagement is cataloged under ERP Financial and centered on stabilizing and extending financial operations for a fast expanding retail platform.
The implementation focused on Oracle E-Business Suite core financial components, with explicit deployment of Oracle Finance and the Fixed Asset Module as configured to Flipkart business requirements. As part of the R12 workstream the internal technical team carried responsibility for technical design, development, testing, deployment and ongoing support of application components, and the full application name Oracle E-Business Suite is used across design and support artifacts.
Operational scope emphasized finance and asset accounting functions across Flipkart, supporting operating business processes rather than customer facing commerce systems. The Fixed Asset Module and finance configurations were implemented by a third party company, while Flipkart application developers provided post go live enhancements and requirement driven development for accounting and asset workflows.
Governance and delivery relied on an internal technical support model, with Application Developers in Flipkart Internet Pvt Ltd handling code changes, unit testing, deployment and production support for R12. Release activities were organized around requirement driven sprints and supported business process owners in finance and asset management, with the technical team responsible for ongoing configuration, fixes and new requirement delivery within the Oracle E-Business Suite ERP Financial footprint.
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ERP Financial | ERP Financial Management |
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2019 | 2019 |
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Payment Processing | ERP Financial Management |
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2020 | 2020 |
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Ascenthr | Legacy | Ascenthr StoHRM | Core HR | HCM | n/a | 2020 | 2020 |
In 2020, Flipkart engaged Ascenthr StoHRM for managed payroll and HR operations support in India, using Ascenthr StoHRM as the primary application and the category. The engagement covered Flipkart and Ekart payroll and HR administration under a vendor managed service model delivered by AscentHR.
Implementation centered on StoHRM core HR, payroll and time and attendance modules as inferred from vendor materials and employee records. Configuration work emphasized payroll input automation, statutory compliance rule configuration for India, and a centralized HR data model to reduce manual effort across payroll and HR operations.
Operational scope included HR operations and payroll teams supporting Flipkart and Ekart in India, with AscentHR handling recurring payroll input collection, validation workflows and ongoing HR data stewardship. The rollout focused on embedding standardized input processes and attendance reconciliation routines to streamline downstream payroll processing.
Governance was implemented via the managed service engagement, with AscentHR providing ongoing operational ownership of payroll inputs and compliance activities while Flipkart retained oversight of HR data governance and exceptions. The documented objective was to reduce manual effort and strengthen compliance through centralized HR data and automated payroll input handling.
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Learning and Development | HCM |
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2015 | 2015 |
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Payroll | HCM |
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2018 | 2018 |
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Workforce Management | HCM |
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2023 | 2024 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2011 | 2011 |
In 2011, Flipkart implemented Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform to support corporate productivity and communications. The deployment was provisioned to serve corporate and operational teams, including groups responsible for the customer facing website, with enterprise email and coordinated scheduling.
The Google Workspace implementation centered on core Collaboration capabilities including enterprise email and calendaring, cloud file storage and document collaboration, real time co authoring, and team messaging with video conferencing. Administrative capabilities were configured through the Google Workspace administration console, enabling user provisioning, group management, access controls, and basic device management consistent with a large scale collaboration rollout.
Operational coverage focused on internal communications, content creation workflows, and shared document libraries used by product, merchandising, and operations stakeholders supporting online retail activities. Governance practices emphasized centralized account administration, role based access controls, and staged user onboarding to align collaboration tooling with corporate policies and operational processes.
Flipkart Google Workspace (Formerly Google G-Suite) Collaboration supports cross functional business functions including corporate communications, knowledge management, and employee productivity, with configuration and governance oriented toward enterprise scale collaboration and ongoing administration.
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Collaboration | Collaboration |
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2016 | 2016 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Contract Lifecycle Management | Content Management |
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2023 | 2023 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2016 | 2016 |
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SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Logistics Management, Fleet Management | SCM |
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2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Brand Management | CRM |
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2013 | 2013 |
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CRM | CRM |
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2015 | 2015 |
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Customer Experience | CRM |
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2020 | 2020 |
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Customer Experience | CRM |
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2020 | 2020 |
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Customer Support | CRM |
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2017 | 2017 |
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Customer Support | CRM |
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2021 | 2021 |
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Data Management Platform | CRM |
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2016 | 2016 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2021 | 2021 |
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Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Procure to Pay | Procurement |
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2019 | 2019 |
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Procurement | Procurement |
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2019 | 2019 |
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Procurement, Supplier Relationship Management | Procurement |
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2019 | 2019 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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AML, Fraud and Compliance | TRM |
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2019 | 2019 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2012 | 2012 |
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Transactional Email | PaaS |
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2016 | 2016 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2013 | 2013 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2017 | 2017 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2021 | 2021 |
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