France Télévisions
7 Espl. Henri de France,
Paris, 75015,
France
Paris, 75015,
France
33 8 90 71 10 00
Media
France Télévisions Technographics
France Télévisions Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by France Télévisions and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10500 France Télévisions employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that France Télévisions has purchased the following applications: SAP Concur Expense for Expense Management in 2018, Dalet MAM for Digital Asset Management in 2020, Oracle CX Cloud for Customer Experience in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems France Télévisions is running and its propensity to invest more and deepen its relationship with SAP , Dalet Digital Media Systems , Alchemy Company or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing France Télévisions revenues, which have grown to $3.54 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for France Télévisions intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
France Télévisions Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP Concur Expense | Expense Management | ERP Financial Management | n/a | 2018 | 2018 |
In 2018, France Télévisions deployed SAP Concur Expense as its Expense Management solution for Finance. The SAP Concur Expense instance was provisioned as the central expense report management platform within France Télévisions finance applications, and it is supported by a dedicated three person team responsible for day to day application support, configuration, and user assistance.
Implementation emphasized standard Expense Management capabilities including expense report creation, policy enforcement, automated approval workflows, receipt capture, and end to end expense lifecycle management configured to align with France Télévisions financial processes. Governance and operational ownership rested with the three person application support team which handled incident triage, configuration changes, and coordination with finance stakeholders to embed approval and audit workflows, while change control and policy updates were managed through existing finance application processes.
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Dalet Digital Media Systems | Legacy | Dalet MAM | Digital Asset Management | Content Management | n/a | 2020 | 2020 |
In 2020 France Télévisions implemented Dalet Galaxy xCloud as a Dalet MAM deployment to pivot its newsroom to the cloud during the COVID-19 lockdown, using Digital Asset Management to sustain news production and newsroom operations. The implementation focused on restoring full news operations quickly and enabling remote production workflows outside the physical newsroom.
The deployment emphasized newsroom capabilities typical of a Dalet MAM, including remote editing and collaboration, asset ingest and cataloging, metadata-driven search and retrieval, and support for multiplatform delivery workflows. Configuration prioritized proxy editing and collaboration features to allow distributed teams to assemble, review, and publish packages without physical access to studio infrastructures.
Rollout was executed as a news production deployment in France, driving process changes across the newsroom to operate from distributed locations, and restoring full news operations in under four weeks. Outcomes reported include improved remote production efficiency and a significantly increased ability for the broadcaster to operate outside the physical newsroom, with Dalet MAM and Dalet Galaxy xCloud serving as the central Digital Asset Management platform for news teams.
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Digital Asset Management | Content Management |
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2011 | 2011 |
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Digital Asset Management | Content Management |
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2025 | 2025 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle CX Cloud | Customer Experience | CRM | n/a | 2018 | 2018 |
In 2018 France Télévisions implemented Oracle CX Cloud to centralize audience data and to drive advertising and marketing operations within its Customer Experience strategy. The implementation targeted France Télévisions Publicité, the group advertising network managing nearly 30 television channels, and positioned Oracle CX Cloud as the core platform for audience segmentation and campaign activation.
The deployment combined Oracle CX, Oracle CX Marketing, and Oracle Data Management Platform including Oracle BlueKai to ingest behavioral signals and enrich socio-demographic CRM profiles. Configuration work focused on behavioral data capture, taxonomy creation, audience segmentation, real-time personalization rules, and execution capabilities for email and push channels using Oracle CX Marketing and Oracle BlueKai Audience Data Marketplace Data as a Service.
Integrations were built to connect Oracle CX Cloud with ad servers and third-party platforms, and to aggregate anonymous user behavior with corporate CRM socio-demographic data, enabling unified audience profiles. Operational coverage included digital assets and mobile applications, allowing the marketing and advertising technology stack to use unified profiles for targeted campaigns and app acquisition flows.
Governance was aligned with France Télévisions’ Data Friendly policy and the European Union’s General Data Protection Regulation GDPR, with Oracle expert services contributing business and implementation guidance. The program restructured personalization workflows and campaign orchestration so marketing, advertising sales, and product teams could operationalize behavioral segments and consented data for targeted communications.
Outcomes reported by France Télévisions were explicit and measurable within the program scope, including increased cost per thousand through more reliable campaign data, a rise in app downloads driven by targeted campaigns, an increase in open and click rates using Oracle Marketing Cloud personalization, and a specific increase in push notification and email open rates from 1.3% to 2.6%. The organization created over 300 data campaigns covering 95 audience segments and doubled personalized email open rates when adapting subject and body text to viewing behavior, while unifying first-party and third-party data to enrich media campaign offerings using Oracle CX Cloud.
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Customer Experience | CRM |
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2018 | 2018 |
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Customer Experience | CRM |
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2020 | 2020 |
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Data Management Platform | CRM |
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2017 | 2017 |
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Data Management Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Tag Management | CRM |
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2017 | 2017 |
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Tag Management | CRM |
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2018 | 2018 |
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Tag Management | CRM |
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2024 | 2024 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2016 | 2016 |
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IT Service Management | ITSM |
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2022 | 2022 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Treasury Management | TRM |
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2015 | 2015 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Apps Development | PaaS |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2011 | 2011 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2017 | 2017 |
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Professional Services
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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PEO (Professional Employer Organization) | Professional Services |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at France Télévisions
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by France Télévisions Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from France Télévisions IT executives and key decision makers. This section highlights France Télévisions's latest recorded technology evaluations, including Oracle Cloud HCM for Core HR on 2026-01-27 and Cornerstone Performance Suite for Performance and Goal Management on 2025-10-03. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the France Télévisions digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD France Télévisions Technographics
France Télévisions is a Media organization based in France,
with around 10500 employees and annual revenues of $3.54 billion.
France Télévisions operates a diverse technology stack with applications such as
SAP Concur Expense, Dalet MAM and Oracle CX Cloud,
covering areas like Expense Management, Digital Asset Management and Customer Experience.
France Télévisions has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as SAP, Dalet Digital Media Systems and Oracle.
France Télévisions recently adopted applications including
Dalet Pyramid in 2025, Red Hat JBoss Enterprise Application Platform in 2021 and PubMatic in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of France Télévisions’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates France Télévisions’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete France Télévisions technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.