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Giltron
Location
18 Bond St,
Newcastle, 2300, NSW,
Australia
Website
https://www.paymasters.com.au/
Phone
61 2 4925 2600
Artw industry
Leisure and Hospitality
Employee
Revenue

Giltron Technographics

Giltron Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Giltron and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 15 Giltron employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Giltron has purchased the following applications: Marketing4Restaurants for Marketing Automation in 2020 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Giltron is running and its propensity to invest more and deepen its relationship with Marketing4Restaurants , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Giltron revenues, which have grown to $1.3 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Giltron intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Giltron Data, Technology Stack, and Enterprise Applications
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Marketing4Restaurants Legacy Marketing4Restaurants Marketing Automation CRM n/a 2020 2020
In 2020, Giltron implemented Marketing4Restaurants on its website. Giltron implemented Marketing4Restaurants, a Marketing Automation application, to centralize customer engagement and campaign workflows for its Australia-based leisure and hospitality operations. The deployment is web-embedded and used to capture onsite leads, manage subscriber lists, and deliver email promotional campaigns. The Marketing4Restaurants implementation focuses on modules typical to Marketing Automation, including campaign management, list segmentation, automated messaging, and website form capture, with the Marketing4Restaurants application configured to host campaign content and scheduling. Operational scope centers on marketing and front desk functions that manage promotions and guest communications, with governance practices aligned to opt-in consent and content scheduling. Integrations are currently limited to the website implementation on paymasters.com.au and the application’s built-in delivery and tracking capabilities, administered in line with the scale of a 15-employee firm.
Tag Management CRM 2023 2023
IT Decision Makers and Key Stakeholders at Giltron
First Name Last Name Title Function Department Email Phone
No data found
Show All Contacts
Apps Being Evaluated by Giltron Executives
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Giltron Technographics

Giltron is a Leisure and Hospitality organization based in Australia, with around 15 employees and annual revenues of $1.3 million.

Giltron operates a diverse technology stack with applications such as Marketing4Restaurants, covering areas like Marketing Automation.

Giltron has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Marketing4Restaurants.

Giltron recently adopted applications including Google Tag Manager in 2023 and Marketing4Restaurants in 2020, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Giltron’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Giltron’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Giltron technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.