Cd. Reynosa, 88797,
Mexico
Grupo Innovaera Technographics
Grupo Innovaera Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Grupo Innovaera and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 4 Grupo Innovaera employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Grupo Innovaera has purchased the following applications: JivoChat for Chatbots and Conversational AI in 2019, Wix.com for Web Content Management in 2022, Salesforce Sales Cloud for Sales Automation, CRM, Sales Engagement in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Grupo Innovaera is running and its propensity to invest more and deepen its relationship with JivoChat , Tidio , Wix.com or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Grupo Innovaera revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Grupo Innovaera intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Grupo Innovaera Tech Stack and Enterprise Applications
Grupo Innovaera AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| JivoChat | Legacy | JivoChat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2019 | 2019 |
In 2019, Grupo Innovaera implemented JivoChat on its public website. Grupo Innovaera uses JivoChat, a web-embedded Chatbots and Conversational AI application, to provide on-site customer engagement and conversational touchpoints. The deployment follows a web widget pattern common in the Chatbots and Conversational AI category, using client-side JavaScript embedding and the vendor cloud service for session handling and message delivery. Implementation scope is focused on the corporate website as the primary external channel for client interactions.
Configuration and operational ownership are consistent with a small professional services firm, with system administration and message flow management handled through the JivoChat administrative console rather than on-premise infrastructure. Functional capabilities described or implied by the deployment include a live chat widget, automated greeting messages, chat routing, and lead capture workflows to support sales and customer support functions. No system integrator or backend integrations were specified in the provided source, so integrations with CRM or helpdesk systems are not documented. Governance is channel-centric, with rollout and ongoing configuration managed at the site level by customer-facing staff.
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Chatbots and Conversational AI | AI-Powered Application |
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2019 | 2019 |
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Grupo Innovaera Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Wix.com | Legacy | Wix.com | Web Content Management | Content Management | n/a | 2022 | 2022 |
In 2022, Grupo Innovaera implemented Wix.com as its Web Content Management platform for its external website. The deployment uses Wix.com SaaS site builder capabilities to host and manage public-facing pages, relying on template-driven page construction, the platform's visual content editor, and integrated hosting and domain management.
Core functional modules implemented via Wix.com include page and navigation management, blog publishing, media gallery, contact and lead capture forms, and SEO configuration, all managed through the Wix.com administrative console. Content governance is centralized within the small internal team in Mexico, with updates and editorial workflows handled directly by staff, enabling the Web Content Management system to support marketing and client engagement functions for Grupo Innovaera.
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Grupo Innovaera CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Salesforce Sales Cloud | Sales Automation, CRM, Sales Engagement | CRM | n/a | 2022 | 2022 |
In 2022 Grupo Innovaera implemented Salesforce Sales Cloud as its primary CRM, using Salesforce Sales Cloud on their website to capture inbound interest. The deployment emphasizes Sales Automation,CRM,Sales Engagement capabilities to centralize lead intake and manage customer interactions for the firm.
Configuration focused on core CRM modules typical for Sales Cloud, including lead capture and qualification, contact and account records, opportunity management and a basic sales pipeline, activity and task management, and reporting dashboards. The Salesforce Sales Cloud instance was sized for a four person professional services firm, so automation and process configuration were kept lightweight, prioritizing web-based lead capture and contact follow up.
Integration work centers on the website connection, routing web leads into Salesforce Sales Cloud and populating contact and lead records for follow up by sales and client services staff in Mexico. Operational coverage is limited to front office sales and client engagement workflows, with the platform acting as the single system of record for prospective client outreach and opportunity tracking.
Governance emphasized simplified sales process mapping, lead assignment rules and basic reporting cadence to support consistent handoffs between marketing touch points on the site and sales follow up. Change management was pragmatic, focusing on user configuration, permissioning and documentation rather than complex multi-system orchestration.
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Grupo Innovaera IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Grupo Innovaera
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by Grupo Innovaera Executives
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