H-E-B
H-E-B Technographics
H-E-B Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by H-E-B and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 145000 H-E-B employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that H-E-B has purchased the following applications: Microsoft Dynamics 365 for Finance and Operations for ERP Financial in 2020, iCIMS Recruit Applicant Tracking System for Applicant Tracking System in 2018, Oracle Retail Merchandising System for Retail Management in 2012 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems H-E-B is running and its propensity to invest more and deepen its relationship with Microsoft , iCIMS , STARLIMS or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing H-E-B revenues, which have grown to $38.00 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for H-E-B intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
H-E-B Tech Stack and Enterprise Applications
H-E-B ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Dynamics 365 for Finance and Operations | ERP Financial | ERP | n/a | 2020 | 2020 |
In 2020, H-E-B implemented Microsoft Dynamics 365 for Finance and Operations as its ERP Financial platform. The deployment was scoped to support manufacturing and supply chain business functions and engaged Product Management, business stakeholders, Engineering and Systems teams within the BF-Manufacturing department and related enterprise teams in US-TX-San Antonio.
The implementation configured core Microsoft Dynamics 365 for Finance and Operations capabilities including Dynamics Advanced Warehouse, Production and Quality modules, with Functional Architects responsible for designing configuration, system enhancements, and business process changes. The program referenced Microsoft platform tools such as LCS and DevOps and leveraged Power Platform skills for extensions and automation where needed.
Architecturally the solution emphasized integration with upstream and downstream systems using queues and messaging services, webservices, APIs, and direct database interfaces, with Functional Architects troubleshooting data movement and accuracy in both development and production support scenarios. Teams documented functional designs and reverse engineered external systems through data extraction and validation to ensure accurate system interfaces and message flows.
Governance covered product owner responsibilities, SDLC tool and standards refinement, multi-year planning, and rollout planning that included communication, training, and implementation plans at the department and enterprise level. Quality strategy was owned at the platform area level, with creation of test cases, execution of test scripts, and work in testing frameworks to produce automated testing suites, while Functional Architects mentored Business Process Owners and Analysts on solution design and configuration.
|
H-E-B HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| iCIMS | Legacy | iCIMS Recruit Applicant Tracking System | Applicant Tracking System | HCM | n/a | 2018 | 2018 |
In 2018, H-E-B implemented iCIMS Recruit Applicant Tracking System on its public careers website. The iCIMS Recruit Applicant Tracking System, classified as an Applicant Tracking System, was deployed to centralize job posting, candidate capture, and application intake for H-E-B recruiting operations across retail and corporate hiring functions.
Deployment emphasized career site integration with a cloud-hosted applicant workflow, configured for requisition management, candidate screening and resume parsing, interview scheduling, and offer workflow automation. Governance centered on standardized requisition approvals and centralized recruiting team workflows, with the iCIMS Recruit Applicant Tracking System handling candidate communication, pipeline visibility, and reporting for hiring managers and talent acquisition teams.
|
 |
|
|
BackGround Screening | HCM |
|
2015 | 2015 |
|
|
|
|
|
Core HR | HCM |
|
2005 | 2005 |
|
|
|
|
|
Core HR | HCM |
|
2015 | 2018 |
|
|
|
|
|
Learning and Development | HCM |
|
2014 | 2014 |
|
|
|
|
|
Onboarding | HCM |
|
2015 | 2015 |
|
|
|
|
|
Payroll | HCM |
|
2011 | 2011 |
|
|
|
|
|
Time and Attendance | HCM |
|
2013 | 2013 |
|
|
|
|
|
Workforce Management | HCM |
|
2019 | 2020 |
|
|
|
|
|
Workforce Management | HCM |
|
2012 | 2013 |
|
H-E-B ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Retail Merchandising System | Retail Management | ERP Services and Operations | n/a | 2012 | 2012 |
In 2012 H-E-B implemented Oracle Retail Merchandising System as a core component of its Retail Management platform to add new point of sale functionality and extend merchandising and e-commerce capabilities across its retail operations. The Oracle Retail Merchandising System implementation supported requirements to manage orders, improve sales effectiveness, and enhance POS workflows within H-E-B Grocery Company and affiliated banners including Central Market.
The implementation encompassed commerce modules and retail and global e-commerce POS applications with documented Business Requirements Documents, Functional Design Documents, and a maintained Traceability Matrix. Functional work included order management, product and merchandising configuration, user stories and acceptance criteria grooming, and creation of detailed epics and sprint backlogs to guide iterative delivery of Oracle Retail Merchandising System capabilities.
Integration work focused on end to end integration of the Oracle Retail Merchandising System with warehouse management systems ORDM and PKMS and with Point of Sale systems, plus multiple international e-commerce gateway requirements for multi currency transactions. API and web services integration was exercised through REST and SOAP interfaces, API specification review with provider teams, and hands on web services testing using Postman and SOAPUI, with application interface mapping documented for developer handoff.
Project governance and operationalization were managed using Agile Scrum practices, including product backlog management, sprint and release burn down reporting, JAD sessions with subject matter experts, and formal UAT and signoff processes. Traceability, test planning and defect management used TFS Azure DevOps Server, SQL Query Manager for backend verification, MS Visio for process modeling, and Tableau and MS Project for reporting and test metrics, and activities explicitly supported efforts to minimize warehouse shrink and to enhance POS efficacy.
|
H-E-B Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Analytics and BI | Analytics and BI |
|
2012 | 2018 |
|
|
|
|
|
Analytics and BI | Analytics and BI |
|
2022 | 2022 |
|
|
|
|
|
Analytics and BI | Analytics and BI |
|
2016 | 2016 |
|
H-E-B Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Collaboration | Collaboration |
|
2016 | 2016 |
|
H-E-B Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Digital Signing | Content Management |
|
2021 | 2021 |
|
H-E-B eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
eCommerce | eCommerce |
|
2010 | 2010 |
|
H-E-B SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Demand Forecasting and Planning | SCM |
|
2016 | 2016 |
|
|
|
|
|
Inventory Management | SCM |
|
2007 | 2007 |
|
|
|
|
|
Supply Chain Management | SCM |
|
2018 | 2018 |
|
|
|
|
|
Transportation Management | SCM |
|
2018 | 2018 |
|
|
|
|
|
Warehouse Management | SCM |
|
2018 | 2018 |
|
|
|
|
|
Warehouse Management | SCM |
|
2020 | 2020 |
|
H-E-B CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Customer Data Platform | CRM |
|
2018 | 2019 |
|
|
|
|
|
Customer Experience | CRM |
|
2018 | 2018 |
|
|
|
|
|
Customer Experience | CRM |
|
2019 | 2019 |
|
|
|
|
|
Customer Experience | CRM |
|
2020 | 2020 |
|
|
|
|
|
Marketing Automation | CRM |
|
2018 | 2018 |
|
|
|
|
|
Sales Automation, CRM, Sales Engagement | CRM |
|
2021 | 2021 |
|
H-E-B ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Performance Management | ITSM |
|
2017 | 2017 |
|
|
|
|
|
IT Service Management | ITSM |
|
2019 | 2019 |
|
H-E-B Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Supplier Relationship Management | Procurement |
|
2019 | 2019 |
|
H-E-B IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2014 | 2014 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2011 | 2011 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2018 | 2018 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2020 | 2020 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2021 | 2021 |
|
|
|
|
|
Database Management | IaaS |
|
2026 | 2026 |
|
H-E-B CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Secure Email Gateways (SEGs) | CyberSecurity |
|
2018 | 2018 |
|
|
|
|
|
Secure Email Gateways (SEGs) | CyberSecurity |
|
2019 | 2019 |
|
|
|
|
|
Web Application Firewalls (WAF) | CyberSecurity |
|
2020 | 2020 |
|
IT Decision Makers and Key Stakeholders at H-E-B
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by H-E-B Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from H-E-B IT executives and key decision makers. This section highlights H-E-B's latest recorded technology evaluations, including LLamasoft Supply Chain Guru for Supply Chain Management on 2026-01-27, Coupa Procurement for Procurement on 2025-07-31, and CCBill for Payment Processing on 2025-05-22. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the H-E-B digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD H-E-B Technographics
H-E-B is a Retail organization based in United States,
with around 145000 employees and annual revenues of $38.00 billion.
H-E-B operates a diverse technology stack with applications such as
Microsoft Dynamics 365 for Finance and Operations, iCIMS Recruit Applicant Tracking System and Oracle Retail Merchandising System,
covering areas like ERP Financial, Applicant Tracking System and Retail Management.
H-E-B has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Microsoft, iCIMS and Oracle.
H-E-B recently adopted applications including
DbSchema in 2026, BITAM bVentor in 2022 and DocuSign eSignature in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of H-E-B’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates H-E-B’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete H-E-B technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.