Marysville, 43040-9251, OH,
United States
Honda of America Mfg. Technographics
Honda of America Mfg. Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Honda of America Mfg. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 13500 Honda of America Mfg. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Honda of America Mfg. has purchased the following applications: Sitecore CMS for Web Content Management in 2020, Qualtrics CustomerXM for Customer Experience in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Honda of America Mfg. is running and its propensity to invest more and deepen its relationship with Sitecore , Qualtrics , Oracle or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Honda of America Mfg. revenues, which have grown to $4.31 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Honda of America Mfg. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Honda of America Mfg. Tech Stack and Enterprise Applications
Honda of America Mfg. Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sitecore | Legacy | Sitecore CMS | Web Content Management | Content Management | n/a | 2020 | 2020 |
In 2020, Honda of America Mfg. implemented Sitecore CMS for Web Content Management to power its public website. The deployment centralized content authoring and publishing for the corporate site, enabling template based page composition and structured content reuse across pages. Sitecore CMS was configured to support editorial workflows, role based authoring, and scheduled publishing to align marketing and corporate communications.
The implementation emphasized experience management capabilities typical of Web Content Management, including personalization ready content models and multi channel publishing to support consistent digital experiences. Governance was organized around editorial roles and workflow approvals, with content staging and publishing pipelines to manage release cadence for site updates. Operational scope focused on website content operations and marketing communications rather than back office systems.
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Honda of America Mfg. CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Qualtrics | Legacy | Qualtrics CustomerXM | Customer Experience | CRM | n/a | 2015 | 2015 |
In 2015, Honda of America Mfg. deployed Qualtrics CustomerXM on its website. The Qualtrics CustomerXM deployment supports Customer Experience workflows by capturing web-based feedback and feeding structured survey data into centralized experience views.
Configuration emphasized web intercepts and embedded survey flows for on-site feedback collection, along with configurable survey logic and touchpoint instrumentation. The implementation leveraged experience analytics, reporting, and text analytics capabilities to organize responses into dashboards and voice-of-customer signals for ongoing analysis.
Operational scope focused on digital customer experience and marketing functions, with governance centered on survey lifecycle management, question bank control, and cadence governance for site intercepts. Qualtrics CustomerXM provided a persistent feedback channel on Honda of America Mfg. public web properties to support continuous customer experience monitoring.
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Customer Experience | CRM |
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2018 | 2018 |
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Data Management Platform | CRM |
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2018 | 2018 |
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Data Management Platform | CRM |
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2016 | 2016 |
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Data Management Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2022 | 2022 |
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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Marketing Analytics | CRM |
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2014 | 2014 |
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Marketing Analytics | CRM |
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2022 | 2022 |
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Marketing Analytics | CRM |
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2022 | 2022 |
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Marketing Analytics | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Tag Management | CRM |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Honda of America Mfg.
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Honda of America Mfg. Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||