New York, 10016-8942, NY,
United States
Interactive Advertising Bureau Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Interactive Advertising Bureau and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 20 Interactive Advertising Bureau employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Interactive Advertising Bureau has purchased the following applications: Microsoft Azure Cloud Services for Application Hosting and Computing Services in 2019, Adobe Connect for Audio Video and Web Conferencing in 2017, Zendesk Service for Customer Support in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Interactive Advertising Bureau is running and its propensity to invest more and deepen its relationship with Microsoft , IBM , Adobe Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Interactive Advertising Bureau revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Interactive Advertising Bureau intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Azure Cloud Services | Application Hosting and Computing Services | IaaS | n/a | 2019 | 2019 | |
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Application Hosting and Computing Services | IaaS |
|
2012 | 2012 |
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Application Hosting and Computing Services | IaaS |
|
2019 | 2019 |
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Content Delivery Network | IaaS |
|
2021 | 2021 |
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Content Delivery Network | IaaS |
|
2022 | 2022 |
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Content Delivery Network | IaaS |
|
2013 | 2013 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Connect | Audio Video and Web Conferencing | Collaboration | n/a | 2017 | 2017 | |
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Audio Video and Web Conferencing | Collaboration |
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2020 | 2020 |
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Collaboration | Collaboration |
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2020 | 2020 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Collaboration | Collaboration |
|
2019 | 2019 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zendesk | Legacy | Zendesk Service | Customer Support | CRM | n/a | 2019 | 2019 | |
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|
Digital Advertising Platform | CRM |
|
2016 | 2016 |
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Digital Advertising Platform | CRM |
|
2022 | 2022 |
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Marketing Analytics | CRM |
|
2016 | 2016 |
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Marketing Analytics | CRM |
|
2008 | 2008 |
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Marketing Analytics | CRM |
|
2015 | 2015 |
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Marketing Analytics | CRM |
|
2016 | 2016 |
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Marketing Automation | CRM |
|
2019 | 2019 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Tag Management | CRM |
|
2015 | 2015 |
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Tag Management | CRM |
|
2015 | 2015 |
|
Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Digital Signing | Content Management |
|
2022 | 2022 |
|
eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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eCommerce | eCommerce |
|
2021 | 2021 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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|
|
Governance, Risk and Compliance | TRM |
|
2019 | 2019 |
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Governance, Risk and Compliance | TRM |
|
2019 | 2019 |
|
HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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|
Learning and Development | HCM |
|
2021 | 2021 |
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Learning and Development | HCM |
|
2021 | 2021 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2023 | 2023 |
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Secure Email Gateways (SEGs) | CyberSecurity |
|
2015 | 2015 |
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Secure Email Gateways (SEGs) | CyberSecurity |
|
2015 | 2015 |
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Secure Email Gateways (SEGs) | CyberSecurity |
|
2023 | 2023 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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Transactional Email | PaaS |
|
2015 | 2015 |
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Transactional Email | PaaS |
|
2022 | 2022 |
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Transactional Email | PaaS |
|
2018 | 2018 |
|
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Transactional Email | PaaS |
|
2015 | 2015 |
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Transactional Email | PaaS |
|
2019 | 2019 |
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| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||